Piggyback on related companies.Steve Matusch is co-owner of Ionic i·on·ic adj. Of, containing, or involving an ion or ions. ionic pertaining to an ion or ions. ionic medication iontophoresis. Engineering with Steve Reichle. Ionic Engineering specializes in automation and robotics robotics, science and technology of general purpose, programmable machine systems. Contrary to the popular fiction image of robots as ambulatory machines of human appearance capable of performing almost any task, most robotic systems are anchored to fixed positions in the mining sector. About 70 per cent of their business last year was generated from exports, although that number has the potential to increase this year. "The way we have done our marketing is indirectly through intermediary Intermediary See: Financial intermediary intermediary See financial intermediary. companies that have contacts with various large industrial clients and who are selling related products," he says. "It's a good way of doing it because it's inexpensive," Matusch adds. "There's no direct cost or putting on the boots to pound the pavement all over the world. We rely on those other companies to do that marketing for us ... It works for companies that have very specialized products." By ANDREW WAREING Northern Ontario Business Northern Ontario Business is a Canadian magazine, which publishes monthly in Greater Sudbury, Ontario. The magazine covers business news and issues in Northern Ontario. |
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