Philips Helps Australian Biotech Cochlear Win Medical Design Excellence Award.EINDHOVEN, The Netherlands -- Philips has won a 2006 Medical Design Excellence Award (MDEA MDEA 3,4-Methylenedioxy-N-Ethylamphetamine (empathogenic/psychedelic drug closely related to MDMA) MDEA Master Data Exchange Agreement MDEA Methyl Di-Ethyl Amine ) as a key supplier to the winning product, Cochlear's Nucleus Freedom implant system at a ceremony at the Medical Design & Manufacturing (MD&M) East 2006 Conference and Exposition, in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. last night. Philips has a long history of designing and supplying solutions for Cochlear cochlear pertaining to or emanating from the cochlea. cochlear duct the coiled portion of the membranous labyrinth located inside the cochlea; contains endolymph. cochlear nerve see Table 14. , and the DSP (1) (Digital Signal Processor) A special-purpose CPU used for digital signal processing applications (see definition #2 below). It provides ultra-fast instruction sequences, such as shift and add, and multiply and add, which are commonly used in math-intensive speech processor chip for the Nucleus Freedom System is only one part of a long standing tradition of innovation in health sciences between the two companies. Cochlear, an Australian-based world leader in hearing solutions, commissioned Philips to develop an ultra-low power speech processing chip, which delivers improved hearing performance and functionality to its next generation hearing solution. By designing this custom chip for the Cochlear's Nucleus Freedom system, Philips enabled the implant system to perform at its optimal level while minimizing battery power required. "The laboratory has developed its competence in ultra-low power through adopting what can only be described as a holistic approach," says Johan Van Ginderdeuren, Business Development Manager of Philips Applied Technologies, Leuven. "By concentrating on influencing all steps in a development process and all levels in the design hierarchy, we're able to make major breakthroughs that in some instances can lead to orders-of-magnitude savings in the power consumption of a system." The Philips chip also helps deliver an improvement in hearing performance by providing ample processing power. This allowed functionality such as a dual microphone adaptive beam former algorithm, a first for the industry, to be included in the Freedom system, helping cochlear implant users in noisy real-world situations. "Cochlear has worked with Philips for many years now and the relationship continues to enable us to provide implant recipients with ongoing improvements to their hearing in real life situations," said Cochlear CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Dr Chris Roberts. "Philips has been able to develop a custom made solution to our precise needs and really highlights that partnerships and shared expertise are crucial in our industry." "Cochlear is excited to win this award and we are looking forward to continuing to work with Philips to provide even greater results for cochlear implant recipients in the future." The Medical Design Excellence Awards (MDEA) competition is the premier awards program for the medical technology community, recognizing the achievements of medical product manufacturers and the many people behind the scenes--engineers, scientists, designers and clinicians--who are responsible for the groundbreaking innovations that are changing the face of healthcare. Cochlear is the global leader in innovative implantable hearing solutions. Cochlear nominated Philips for being a valuable key partner in the development process. Only an elite group of companies are honoured with the MDEA awards each year. For Philips Applied Technologies it is the second year in a row that the organisation has been part of a team that has won this prestigious price. In 2005 Philips Applied Technologies won the award when contributing to the development of the Philips' TV-based personal healthcare platform Motiva. More information: www.apptech.philips.com/html/press_center/ultra_low_power_ technology_pr.htm (Due to the length of this URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. , it may be necessary to copy and paste To copy files from one location to another or to copy text and images from one document to another. All modern operating systems and applications have a copy and paste capability that is typically selected from an Edit menu. See cut and paste and Win Copy between windows. it into your Internet browser's URL address field. You may also need to remove an extra space in the URL if one exists.) About Royal Philips Electronics Royal Philips Electronics of the Netherlands (NYSE NYSE See: New York Stock Exchange : PHG, AEX AEX See: Amsterdam Exchange : PHI) is one of the world's biggest electronics companies and Europe's largest, with sales of EUR EUR In currencies, this is the abbreviation for the Euro. Notes: The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion. 30.4 billion in 2005. With activities in the three interlocking interlocking /in·ter·lock·ing/ (-lok´ing) closely joined, as by hooks or dovetails; locking into one another. interlocking Obstetrics A rare complication of vaginal delivery of twins; the 1st domains of healthcare, lifestyle and technology and 161,498 employees in more than 60 countries, it has market leadership positions in medical diagnostic imaging and patient monitoring, colour television sets, electric shavers, lighting and silicon system solutions. News from Philips is located at www.philips.com/newscenter. |
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