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Philips Electronics Reduces Price For CD-Rewritable Digital Audio Discs and New Enhanced CD-Recordable Digital Audio Discs.


LAS VEGAS--(BUSINESS WIRE)--Jan. 7, 1999--

Price Cuts Reflect View That Audio CD-Recorders Have Quickly Become

A Mainstream Consumer Product

Philips Consumer Electronics Philips Consumer Electronics is a part of Koninklijke Philips Electronics N.V. (usually known as Philips); and is one of the largest electronics companies in the world. In 2005, its sales were € 30.4 billion (US$38.  North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , announced today a new CD-Recordable Digital Audio disc Same as CD. , the HR100, which offers increased reliability and improved outdoor playback performance. In addition, Philips will reduce the price of its CD-Recordable (CD-R (CD-Recordable) A writable CD technology using a type of compact disc that can be recorded, but not erased (CD-Rs are "write once" discs). CD-R discs are used to master CD-ROMs, to back up data and to make copies of data for distribution. ) Digital Audio discs and CD-ReWritable (CD-RW (CD-ReWritable) The only rewritable CD technology. CD-RW disks look like other CD media, but with close inspection, they have a more polished surface with a very dark blue-gray cast. ) Digital Audio discs. The discs are used by consumers to create CD-quality music mixes on Audio CD-Recorders.

Because they record an exact digital-to-digital copy of the original source, Audio CD-Recorders produce the highest quality digital audio recordings. CD-R discs "burned" (recorded) on an Audio CD-Recorder can be played on a portable CD player, computer CD drive, car stereo or home stereo system. CD-RW discs can be recorded and re-recorded more than 1,000 times, without any loss of its digital brilliance.

Despite the recent release to the market, the prices of CD-R discs have fallen 33 percent (to $3.99 from $5.99), and the price of CD-RW discs have been reduced 50 percent (to $14.99 from $29.99).

"Philips is at the forefront of giving consumers the freedom to record their favorite music using the de facto [Latin, In fact.] In fact, in deed, actually.

This phrase is used to characterize an officer, a government, a past action, or a state of affairs that must be accepted for all practical purposes, but is illegal or illegitimate.
 digital audio format of choice - the Compact Disc. The price reduction in the blank discs is a testament to the overwhelming success of Philip's line of CD-Recorders," said Andy Mintz, Vice President and General Manager, Audio, Philips Consumer Electronics North America.

"Philips believes that the Audio CD-Recorder has become a success because consumers immediately recognize that CDs are firmly entrenched en·trench   also in·trench
v. en·trenched, en·trench·ing, en·trench·es

v.tr.
1. To provide with a trench, especially for the purpose of fortifying or defending.

2.
 in their lives and enjoy a familiarity unsurpassed by other digital audio recording platforms," he added.

The new CD-R Digital Audio discs, the HR100, employ advanced-phthalocyanine dye, an innovation that achieves unprecedented resistance under direct sunlight exposure for more than 100 days, making the discs an ideal choice for portable and outdoor playback applications.

The Difference Between CD-R and CD-RW

CD-Recordable (CD-R) Digital Audio discs are also known as `write once' discs, since the information is permanently stamped in the aluminum reflective layer. CD-R discs can be recorded on and played in any of the world's 600 million CD-players. The CD-R is comparable to a standard Compact Disc - it can be played in a computer CD-ROM drive A device that holds and reads CD-ROM discs. CD-ROM drives generally also play audio CD discs by sending analog sound to the sound card via a 4-pin cable. For specifications of 10x, 20x, etc. drives, see CD-ROM drives. See CD-ROM, CD-ROM changer, CD-ROM server and CD-ROM audio cable. , portable CD player, car stereo or home stereo system.

CD-ReWritable (CD-RW) Digital Audio discs can be recorded and re-recorded more than 1,000 times, without any loss of digital quality. If a user changes his/her mind while recording, with the touch of a button, he/she can simply change the selection. Recording and re-recording is possible on either the last track or the entire disc. CD-RW discs have a lower reflectance re·flec·tance  
n.
The ratio of the total amount of radiation, as of light, reflected by a surface to the total amount of radiation incident on the surface.

Noun 1.
 than standard CDs and are therefore not compatible with all existing CD-players. However, Philips Audio CD-recorders and all new generations of Philips CD-players will be able to play CD-RW Digital Audio discs.

CD-R: How it Works

CD-R discs consist of several layers. Music is converted into digital information and written to the disc by burning pits in the recording layer. During this process, the laser beam heats the substrate The base layer of a structure such as a chip, multichip module (MCM), printed circuit board or disk platter. Silicon is the most widely used substrate for chips. Fiberglass (FR4) is mostly used for printed circuit boards, and ceramic is used for MCMs.  and the recording layer to approximately 250(Degree)C. At this temperature the recording layer melts, while the substrate expands into the space that becomes available. The constant switching between reading and writing power makes sure that the pit pattern of the Audio CD-Recordable Digital Audio disc corresponds to that of the original CD.

CD-RW: How it Works

The recording layer of the CD-RW Digital Audio disc is made of a special alloy alloy (ăl`oi, əloi`) [O. Fr.,=combine], substance with metallic properties that consists of a metal fused with one or more metals or nonmetals. . In its original state, the recording layer of a CD-RW consists only of crystals. When these crystals are heated by the CD-Recorder's laser beam, they melt and have a lower reflectance than the remaining crystals; this difference makes it possible for an audio system to read the information that has been recorded on the disc. To record or re-record a CD-RW Digital Audio disc, the melted crystals have to be returned to their original form. This is done by heating the recording layer to 200(Degree)C and maintaining this temperature for an extended period of time (some 37 minutes for a disc that is completely full).

CD-Recording and Copyrights

Philips Audio CD-Recorders comply with all legislation and international agreements related to copyright protection. For this purpose they are equipped with Serial Copy Management System (SCMS (Serial Copy Management System) A copy protection method used for recordable audio CDs that allows one copy of the original to be made. ). SCMS prevents the user from making a digital copy from another digital copy, but users can still make an analog copy from a digital copy. Furthermore, the Philips Audio CD-Recorders will only make recordings on CD-R and CD-RW discs bearing the "audio" logo. These discs are subject to levies which are payable to copyright protection associations in various countries.

Successful Introduction of CD-Recordable Technology

Fifteen years after introducing the Compact Disc, Philips continues to safeguard consumer investment in the format by now allowing users to consolidate all existing audio formats to CD. Since the introduction of the Philips CDR (1) See CD-R and extension.

(2) (Call Detail Reporting) See call accounting.

(3) (Common Data Rate) A standard sampling rate for digital video for 480i and 576i systems. The rate is 13.5 MHz. See ITU-R BT.
870 in January, 1998 and the CDR880 in June, 1998, consumer reception has been overwhelmingly positive.

About Philips

Royal Philips Electronics of the Netherlands is one of the world's biggest electronics companies and Europe's largest, with sales of over US$ 39 billion in 1997. It is a global leader in color television sets, lighting, electric shavers, color picture tubes for televisions and monitors, and one-chip TV products. Its 256,000 employees in more than 60 countries are active in the areas of lighting, consumer electronics, domestic appliances domestic appliance domestic nappareil ménager , components, semiconductors, medical systems, business electronics, and IT services (Origin). Philips is quoted on the NYSE NYSE

See: New York Stock Exchange
, London, Frankfurt, Amsterdam and other stock exchanges. News from Philips is located at www.news.philips.com

News about Philips can also be found on the U.S. web site www.philipsusa.com.

Editor's note Editor's Note (foaled in 1993 in Kentucky) is an American thoroughbred Stallion racehorse. He was sired by 1992 U.S. Champion 2 YO Colt Forty Niner, who in turn was a son of Champion sire Mr. Prospector and out of the mare, Beware Of The Cat.

Trained by D.
: Please note that for your convenience, Philips has created the following rapid-response, toll-free number for all Philips editorial inquiries: 1-800-210-9605.

Product slides/digital images available upon request.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 7, 1999
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