Philips Announces Sponsorship of Living Heart Foundation's Heart Screenings for Student Athletes and Former NFL Players.DETROIT -- Screening Events During Super Bowl Week in Detroit Will Include Education about Sudden Cardiac Arrest (SCA) And Importance of Defibrillator Awareness among Athletes Royal Philips Electronics (NYSE NYSE See: New York Stock Exchange : PHG; AEX AEX See: Amsterdam Exchange : PHI) today announced its sponsorship of the Living Heart Foundation (LHF), a non-profit organization dedicated to combating cardiovascular disease. LHF will screen student athletes and retired NFL players for cardiac risk as part of Super Bowl XL activities. Pre-Super Bowl events include an NFL Health Fair, cardiovascular screenings, and a Philips HeartStart defibrillator donation to the Detroit Lions Academy. "We're excited that Philips is sponsoring our cardiovascular awareness efforts in Detroit. As a leader in diagnostic imaging, monitoring and defibrillation Defibrillation Definition Defibrillation is a process in which an electronic device sends an electric shock to the heart to stop an extremely rapid, irregular heartbeat, and restore the normal heart rhythm. technology, we knew that Philips could offer student and professional athletes outstanding technology and educational materials regarding sudden cardiac arrest and the importance of having defibrillators anywhere people work, live and play," said Dr. Archie Roberts, founder of the Living Heart Foundation and a former NFL Quarterback. Dr. Roberts created the foundation to encourage athletes to learn about the importance of early detection and aggressive management of cardiovascular disease. The Super Bowl screenings will take place with the help of Henry Ford Hospital Henry Ford Hospital is a hospital located in Detroit, Michigan a few blocks from Wayne State University and the New Center area, near the Fisher Building and Cadillac Place. The hospital was founded in 1915 by Henry Ford as a philanthropic project. , the Detroit Chapter of the National Football League Players Association The National Football League Players Association, or NFLPA, is the labor union of players in football's National Football League. It was founded in 1956, but only achieved recognition and a collective bargaining agreement several years later. (NFLPA NFLPA National Football League Players Association ), the Detroit Lions, the American College of Cardiology The American College of Cardiology (ACC) is a nonprofit medical association established in 1949 to educate, research and influence health care public policy. The president for the 2006–2007 year is Steven E. Nissen. [1] The organization has 39 chapters in the U.S. and other local organizations. During this year's events, the Living Heart Foundation will be showcasing information about sudden cardiac arrest (SCA), which claims more than 340,000 lives a year. In addition to providing education about and demonstrations of HeartStart automated external defibrillators (AEDs) at the Health Fair, press conference and the NFL player screenings, Philips is donating a HeartStart defibrillator to the Detroit Lions Academy. The Detroit Lions Academy is an alternative school for sixth- and seventh-grade students. The Academy provides approximately 140 students with an exceptional educational experience they might not otherwise receive. "Philips is honored to donate a HeartStart defibrillator to the Detroit Lions Academy. We believe that every school should be equipped with an AED AED - Automated Engineering Design in order to ensure students and staff are prepared in the event of a sudden cardiac arrest," said Deborah DiSanzo, senior vice president and general manager, cardiac systems, for Philips Medical Systems. Defibrillators treat the most common result of sudden cardiac arrest, ventricular fibrillation, which is an electrical malfunction of the heart that causes it to beat erratically rather than pump in a normal rhythm. Fewer than five percent of sudden cardiac arrest victims survive, largely because defibrillators do not get to them in time. For each minute that passes before defibrillation therapy reaches a victim, the chance for survival decreases by about 10 percent. After 10 minutes, few attempts at resuscitation are successful. The American Heart Association American Heart Association (AHA), n.pr a national voluntary health agency that has the goal of increasing public and medical awareness of cardiovascular diseases and stroke, and thereby reducing the number of associated deaths and disabilities. (AHA) estimates that 40,000 additional lives could be saved annually in the U.S. alone if defibrillators were more widely available and could reach victims more quickly. About the LHF Super Bowl Programs On Sunday, January 29th from 12:00-4:00 pm, there will be an NFL Health Fair at the Boll Family YMCA YMCA in full Young Men's Christian Association Nonsectarian, nonpolitical Christian lay movement that aims to develop high standards of Christian character among its members. , 1401 Broadway, in Detroit. Philips will provide information and educational materials on HeartStart defibrillators, and as well as demonstrations of the products. On Tuesday, January 31st from 8:00 am-noon, the Living Heart Foundation will conduct a health screening for students and hold a HeartStart defibrillator donation ceremony at the Detroit Lions Academy, 10101 East Canfield. On Thursday, February 2nd at 10:00 am, there will be a press conference at the Center for Athletic Medicine, 6525 Second Avenue, to discuss cardiovascular disease and the impact on athletes, both young and professional. Dr. Stephen Smith from the Henry Ford Hospital will speak, along with Dr. Archie Roberts and a retired NFL player. Also, on Thursday and Friday, February 2nd and 3rd from 7:30 am-3:00 pm, the cardiovascular screening event for retired NFL players will take place at Ford Field. This two-day event will evaluate approximately 60 athletes and test them with electrocardiograms (ECGs) and carotid vascular ultrasounds. For more information about Philips HeartStart Defibrillators, please visit the Philips website at: www.philips.com/heartstart About Living Heart Foundation The Living Heart Foundation (LHF) is a nonprofit organization under IRC (Internet Relay Chat) Computer conferencing on the Internet. There are hundreds of IRC channels on numerous subjects that are hosted on IRC servers around the world. After joining a channel, your messages are broadcast to everyone listening to that channel. 501 (c) (3), funded initially by grants through the Edison Foundation, Pfizer and private donations. The LHF was established by Arthur J. Roberts, M.D. in April 2001 to combat cardiovascular disease (CVD CVD Cardiovascular disease, see there ) and provide health risk stratification with early lifestyle intervention for cardiac, pulmonary, metabolic, nutritional, exercise, and behavioral conditions identified and improved by on-site health screening, tracking, and website-generated programs. About Royal Philips Electronics Royal Philips Electronics of the Netherlands (NYSE: PHG, AEX: PHI) is one of the world's biggest electronics companies and Europe's largest, with sales of $37.7 billion (EUR EUR In currencies, this is the abbreviation for the Euro. Notes: The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion. 30.4 billion) in 2005. With activities in the three interlocking interlocking /in·ter·lock·ing/ (-lok´ing) closely joined, as by hooks or dovetails; locking into one another. interlocking Obstetrics A rare complication of vaginal delivery of twins; the 1st domains of healthcare, lifestyle and technology and 159,200 employees in more than 60 countries, it has market leadership positions in medical diagnostic imaging and patient monitoring, color television sets, electric shavers, lighting and silicon system solutions. News from Philips is located at www.philips.com/newscenter. |
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