Phase2Media Adds to Growing List of Web Affiliate Partnerships.

Business Editors

NEW YORK--(BUSINESS WIRE)--May 30, 2000

Phase2Media, a leading Internet advertising sales and marketing organization, has added five new branded Web publishers to its client list: AsSeenIn.com, Astrocenter.com, MediaTrip.com, sportsTALK.com and We Media. The announcement was made today by Richy Glassberg, chairman and CEO of Phase2Media.

"Each of these new sites has strong user affinity and offers marketers an array of advertising sponsorship opportunities," said Glassberg.

AsSeenIn.com (www.asseenin.com) - takes consumers on virtual 3D tours through the sets of popular television shows, feature films and music videos and provides them the opportunity to purchase the featured products, clothing, furniture, appliances and cars. Items are displayed with detailed product descriptions and users are referred or linked to the online or retail outlet where the items can be purchased. AsSeenIn.com also features Q&As with some of the entertainment industry's top stylists, makeup artists and props, and hosts a variety of interactive features, including cyber makeovers, auctions and celebrity look-alike contests. AsSeenIn spotlights all the latest fashion trends with in-depth features and special reports and provides users with the very latest behind-the-scenes news and gossip about their favorite celebrities. Advertising opportunities include select content areas and customized advertorial features.

Astrocenter.com (www.astrocenter.com) - offers free daily comprehensive personalized astrological and numerological reports which users can access on the site or through opt-in e-mails. Astrocenter.com also provides analysis through a variety of other offerings, including astro-calendars, natal charts, career forecasts and compatibility reports. In addition, lengthy, in-depth astrological and numerological forecasts are also available on a fee basis. Since its launch in October 1999, Astrocenter.com has gained over 800,000 unique users and 3 million monthly pageviews. Advertising opportunities include on site banners and sponsorships, as well as creative placement in daily horoscope e-mails.

MediaTrip.com (www.mediatrip.com) -- is a leading online entertainment company unique in its ability to offer the best in quality content, coverage and community, tailored for both a narrowband and broadband audience. Providing its users with the most multi-faceted entertainment experience on the Web, MediaTrip.com continues to deliver its target audience of adults 18 - 49 exclusive quality entertainment. By aggregating and exhibiting only the best in film, animation, music and originally produced shows, MediaTrip.com is establishing a premier brand for entertainment. Of equal importance, MediaTrip.com is building a powerful interactive artist community that promotes the free exchange and cross pollination of work and ideas from artists and their fans worldwide. MediaTrip.com was also recently selected as one of Microsoft's 12 featured broadband channels. Advertising opportunities include a wide array of special content features, as well as customized advertorials.

sportsTALK.com (www.sportstalk.com) - is a leading source of in-depth sports coverage on the Internet for sports fans and the sports industry. With channels for the NFL, NBA, MLB and NHL, sportsTALK.com reports the latest breaking news and rumors before they hit the streets, as well as provides analysis, commentary and a complete roundup of inside information sourced by players, coaches, managers and agents. Recently acclaimed as a "must-see site for fans and insiders" by USA Today, sportsTALK.com has experienced tremendous traffic growth, and with over 7 million monthly impressions, is ranked #13 on Worldhot.com's "World's Hottest 100 Sports Web Sites." Sponsorship opportunities include polls, newsletters, opt-in emails, as well as select content areas, including the site's most popular proprietary features: League TALK homepages, Rookie Watch, MVP Watch, Rumor Mill and Ultimate Power Rankings.

We Media (www.wemedia.com) - is a full service, integrated online community designed specifically for the estimated 54 million Americans with disabilities, as well as their families and friends. The site provides users with a broad overview of news and information of relevance to the disabled community across a wide array of categories, including health and science, politics and business, disability rights, lifestyle and sports. Wemedia.com also includes message boards, chat, regularly featured columnists, as well as a host of special reports, profiles and events, such as the exclusive Web casting of the Sydney 2000 Paralympic Games. Integrated sponsorships are designed to add value to the site for disabled users, and a portion of all sponsorship dollars are donated to benefit persons with disabilities.

Phase2Media (www.Phase2Media.com) is a leading Internet advertising sales and marketing organization that sells advertising inventory on the Web sites of branded Web publishers. Phase2Media provides a comprehensive sales solution to Web publishers which includes the sale of ad inventory, as well as a full complement of strategic, marketing and consulting services. Phase2Media sells the ad inventory of over 60 branded sites, including americangreetings.com, The Wire: News from the Associated Press, FreeLotto, gURL, Maxim magazine, mySimon, the official site of the Sydney 2000 Olympic Games and Prodigy Communications, as well as all of Hachette Filipacchi's online properties, such as Car & Driver, Elle, George, Premiere, Road & Track and Woman's Day. Launched in April 1999, Phase2Media is headquartered in New York City, with offices in Atlanta, Chicago, Dallas, Detroit, Los Angeles and San Francisco.