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Pharmaceutical Marketing Congress 2004 Exhibitor Profiles.


PHILADELPHIA Philadelphia, ancient cities
Philadelphia, name of several ancient cities. One was in Lydia, W Asia Minor (now W Turkey). At the foot of Mt. Tmolus and near the location of modern Alaşehir, it was founded in the 2d cent. B.C.
 -- The 3rd Annual Pharmaceutical Marketing Congress takes place Sept. 27-29 at the Pennsylvania Convention Center The Pennsylvania Convention Center is a multi-use public facility in Philadelphia, Pennsylvania which is designed to accommodate conventions, exhibitions, conferences and other events.  in Philadelphia. For in-depth in-depth
adj.
Detailed; thorough: an in-depth study.


in-depth
Adjective

detailed or thorough: an in-depth analysis

 information about the event visit http://www.pharmaevent.com/.

Below are profiles from Pharmaceutical Marketing Congress exhibitors; breaking news releases and announcements are available at http://www.tradeshownews.com, Business Wire's trade show, conference and event news resource. Business Wire is the official news wire service for the Pharmaceutical Marketing Congress 2004.
Company: Access Worldwide, Inc
Ticker Symbol: AWWC
Booth/Stand: 816
Media Contact: Andrea Greenan
Phone: 240-582-3025
E-mail: agreenan@accessww.com
Company URL: http://www.accessww.com

Through two distinct divisions, we focus on cost-effectively
extending marketing reach for pharmaceutical brands. Our TMS
pharmaceutical call center provides pharmacy launch/stocking and
education programs, physician tele-detailing, inbound DTC
call-handling, and multi-channel CRM/persistency programs. AM Medica,
our strategic medical education agency, specializes in CME content
development and program execution for symposia, dinner meetings,
teleconferences, and multimedia educational solutions.

Company: Audio Visual Headquarters
Booth/Stand: 815
Media Contact: Jim Ferris
Phone: 518-656-3671
E-mail: jferris@avhq.com
Company URL: http://www.avhq.com
Press Area URL: http://www.avservicescorp.com

Product Description: AVHQ proudly introduces AV2U. The AV2U kit
provides all the AV equipment needed for your dinner meetings. It
includes a screen, high performance laptop, 1800 lumen LCD projector
and wireless mouse. We ship directly to the restaurant, and your rep
sets it up. The kicker, it costs 2/3 less than traditional rentals.

Company Description: Audio Visual Services Corporation(TM) (AVSC) is
the leading provider of audiovisual equipment rentals, staging
services and related technical support to hotels, event production
companies, trade associations, convention centers and corporations.
Through its well know brands PSAV and AVHQ, AVSC provides these
services in the US, Canada, Mexico, Caribbean and Europe.

Company:  Baxa Corporation
Booth/Stand:  514
Media Contact:  Marian M. Robinson
Phone:  800-567-2292 or 303-690-4204
E-mail:  baxamail@baxa.com
Company URL:  http://www.baxa.com
Press Area URL:
http://www.baxa.com/NewsAndEvents/Default.asp?ID=3&Item=17

Product description: Baxa features Exacta-Med(R) and PhaSeal(R)
Systems for safe and efficient drug preparation and administration.
PhaSeal is the only documented, closed system for hazardous drugs,
preventing environmental or personnel contamination. Exacta-Med(R)
oral medication dispensers and accessories provide accurate delivery
for oral and enteral drugs without risk of wrong-route administration.

Company description: Baxa develops systems for safe and efficient
preparation, handling, packaging, and administration of fluid
medications. Key products include: the Rapid-Fill(TM) Automated
Syringe Filler, Exacta-Med(R) Oral Dispensers and Accessories, the
PhaSeal(R) System for safe handling of hazardous drugs, Repeater(TM)
Pharmacy Pumps, and Exacta-Mix(TM) and MicroMacro(TM) Multi-Source
Compounders; used worldwide for quality healthcare.

Company: BioLucid Productions, Inc.
Booth:  627
Media Contact: Jeff Hazelton ext. 101
Phone: 866-246-5824
E-mail: info@biolucid.com
Company URL: http://www.biolucid.com
Press Area URL: http://www.biolucid.com/biolucid_press.php

Product description: BioLucid Productions specializes in creating
highly effective medical animation for the pharmaceutical marketplace.
BioLucid transforms complex science into riveting animated productions
that provide clients with a competitive advantage in all their
marketing, training, and educational efforts. The next generation in
animation technology, AutoStereoscopic 3D, will be featured at their
booth during the conference.

Company Description: BioLucid Productions is the leading innovator
in the field of medical animation. A multi-award winning animation
studio that represents a unique synergy, combining the latest
Hollywood movie making technology and techniques with a marketing and
educational expertise in biotechnology, pharmaceuticals, and medical
devices.

Company: Dimensional HealthCare
Booth: 621
Media Contact: Christina Creighton or Kathleen Killmeyer
Development
Investor Relations Contact: Michael Morales or Timothy O'Donnell
Phone: 973-734-0990
E-mail: Christina Creighton -- ccreighton@dhcare.com
Company URL: http://www.dhcare.com
Press Area URL: http://www.dhcare.com/about/whats_new.html

Dimensional HealthCare (DHC) is a premier provider of late-phase
research in usual-care practice settings. Our ability to deliver
results unique to the real-world environment is unmatched. DHC offers
expertise that enables our clients to better realize and meet their
clinical research and brand marketing needs through several innovative
programs:

     Community-Based Trials (CBTs) -- Phase IIIb and IV Trials

     Patient Experience Programs (PEPs)

     Patient Identifications Programs (PIPs)

DHC has developed specialized processes that provide optimum
recruitment and training of naive investigators and patient
recruitment. DHC also offers unique communication programs and
physician education.

Company: Evatone, Inc.
Booth: 521
Media Contact: Bryce Smith
Phone: 813-286-7799
E-mail: bsmith@hlamarketing.com
Company URL: http://www.evatone.com

Product Description: Re:source Rabbit is a web-based system that
allows clients to organize, update and customize marketing materials
by deciding how content should be organized -- by product, industry,
date, etc. -- utilizing simple templates of pre-approved text and
graphics. The created collateral pieces are professionally printed and
dispatched within 24 hours.

Company Description: Utilizing a combination of optical disc
solutions, full-service printing, packaging and fulfillment for direct
mail campaigns, and Re:source Rabbit, a new online content management
system, Evatone has a successful track record of results and the
resources to develop fully coordinated customized marketing campaigns,
ensuring consistency and accountability while maximizing budgets.

Company:  Excerpta Medica
Booth/Stand:  811
Media Contact:  Scott Breed
Phone: 908-281-3618
E-mail: sbreed@exmedica.com
Company URL:  http://www.ExcerptaMedica.com

Product description: Excerpta Medica offers expertise in the
creation and execution of programming for satellite symposia, advisory
boards, investigator meetings, slide kits and e-media. Additionally,
Excerpta Medica is highly skilled in scientific writing and the
development and publication of abstracts, posters, gap analysis,
company-sponsored journals and rapid, peer-reviewed journals.

Company description: Excerpta Medica partners with its health care
clients by bringing an experienced team of professionals from
pharmaceuticals, health care, and medical publishing to deliver
scientific and creative solutions in the areas of medical education,
medical communications, and publication planning.

Company: Hall Media Productions
Booth/Stand: 508
Media Contact: Maureen Hall
Phone: 215-564-5905
E-mail: maureen@hallmedia.com
Company URL: http://www.healthemedia.com

Product description: Health(e) Media Works is a new high-tech,
high-touch, patient retention program that makes self-care and
compliance fun. Innovative web-based solutions combine behavioral
science, accepted medical practice, consumer marketing, and
interactive technology. A 90-Day Pilot Program can deliver a 10% ROI
with a mere 5% increase in patient retention.

Company description: Hall Media Productions is an interactive
multimedia company with innovative solutions for customer retention,
patient education and e-learning. The company has been at the
forefront of results-oriented, award-winning electronic communications
for nearly a decade.

Company: Manhattan Research, LLC
Booth/Stand: 805
Media Contact: Nicole D'Angelo
Investor Relations Contact: Joe Farris
Phone: 800-280-3568
E-Mail: sales@manhattanresearch.com
Company URL: http://www.manhattanresearch.com
Press Area URL: http://www.manhattanresearch.com/inthenews.htm

Company Description: Manhattan Research, based in New York, helps
healthcare and life sciences organizations adapt, prosper, and
maximize opportunities in the networked economy. The company seeks to
serve as a strategic positioning system for clients, helping them use
industry expertise, robust proprietary data sets, and insight to
maximize the value of their overall business strategy. Manhattan
Research's clients include global pharmaceutical and biotech
companies, nonprofit health organizations, technology vendors, health
content providers, and health plans. Select clients include
AstraZeneca, Bayer, California HealthCare Foundation, Eli Lilly,
Forest Laboratories, Genentech, Merck, National Institutes of Health,
Novartis, Pfizer, and WebMD.

Company:  Mattson Jack Group -- a WPP Kantar Company
Booth/Stand:  519
Media Contact:  Amit Dhawan; 314-469-7600; adhawan@mattsonjack.com
Phone:  314-469-7600
E-mail:  info@mattsonjack.com
Company URL:  http://www.mattsonjack.com
Press Area URL:  http://www.mattsonjack.com/Site/C131.asp

Product description: The Mattson Jack Group has developed and
maintains web-resident, proprietary subscription databases and other
business planning tools, including Epi Database(R), CancerMETRIC(R),
and Forecast Architect(R) Personal Edition, used largely by commercial
planners for market sizing and commercial/business planning. Through
its DaVinci Oncology Specialists division, MJG also offers numerous
market information resources, including CancerPerspectives(TM), and
Oncology Marketing Strategies(TM).

Company description: The Mattson Jack Group helps its clients make
better business decisions faster by integrating and leveraging its
core competencies in Brand Optimization (Promotional Response Modeling
and KeyMD), Business Analytics (Forecasting and Marketing Research,
Scientific and Commercial Assessment) and Corporate Development
Services (Licensing and Transaction support and analysis).

Company:  Medsn, Inc.
Media Contact: Nick Scheponik
Investor Relations Contact: Roger Moody
Phone:  201-915-0314
E-mail: info@medsn.com
Company URL: http://www.medsn.com
Press Area URL:  http://www.medsn.com/medsn/media_press.jsp

Product description: Medsn is a premier medical education and
marketing company that designs and implements balanced media
marketing, sales training, and educational programs for
pharmaceutical, medical device, biotechnology, and healthcare
organizations. Our programs leverage interactive multimedia
technologies with traditional educational methodologies to develop
high-impact programs that influence the behavior of healthcare
professionals and industry sales representatives.

Company description: Medsn focuses exclusively on healthcare and
employs an in-house staff of physicians, PharmD's, marketing experts,
industry executives, medical illustrators, and technology specialists
who possess unique expertise in effectively leveraging interactive
multimedia technologies with traditional educational methodologies to
develop high-impact programs that influence the behavior of
physicians, nurses, pharmacists, and patients, as well as
pharmaceutical and medical device sales representatives. The company
is supported by key academic advisors at premier institutions as well
as leading experts in the fields of sales and marketing,
communications, and learning.

Company: Meetings & Events International, Inc. (MEI)
Booth/Stand: 809
Media Contact: Tana Whitney
Investor Relations Contact: Teresa Hall
Phone: 812-867-2500
E-mail: twhitney@meintl.com
Company URL: http://www.meintl.com

Product description: Meetings & Events International provides
logistical management for symposia, medical education meetings,
speakers' training, custom website and database development.

Company description: With over 20 years and 225,000 programs, we
have the expertise and ability to customize and implement meetings,
workshops and seminars for your company quickly and effectively. Our
services allow you to concentrate your time, energy and efforts on
what best benefits your organization.

Company: Navigant Performance Group
Ticker Symbol: FLYR
Media Contact:  Martha Davis; Martha.davis@npg.navigant.com;
508-460-1900
Investor Relations Contact:  Karin Oloffson; FLYR@jcir.com;
212-835-8500
Phone: 973-292-0050
E-mail: NPGSales-NJ@Navigant.com
Company URL: http://www.npg.navigant.com
Press Area URL: http://www.npg.navigant.com/news.html

With over 30 years of experience, Navigant Performance Group is a
recognized leader in meeting, incentive, and event management. Our
team of experts plans, designs, produces, and manages corporate
meetings including Advisory Boards, Investigators' Meetings,
Management Meetings, Product Launches, Sales Meetings, and President's
Clubs. In July 2004, we were recognized for the second consecutive
year with Meeting Professional International's (MPI) prestigious
Global Paragon award for Best Product Launch.

Navigant Performance Group is a subsidiary of TQ3NAVIGANT, one of
North America's largest corporate travel-management companies, and a
publicly traded, financially stable, multi-billion-dollar
organization. For more information, please visit our website at
npg.navigant.com.

Company: PharMetrics, Inc.
Booth/Stand: 705
Media Contact: Daniel Paterson
Phone: 800-783-6362/617-972-8590
E-mail: dpaterson@pharmetrics.com
Company URL:  http://www.pharmetrics.com

Product description: PharMetrics delivers market intelligence
based upon the real-world healthcare experiences of more than 40
million patients. We track the complete healthcare histories of these
patients from diagnosis to treatment -- and beyond, and provide an
accurate demographic and clinical profile of your patient population
and how physicians are using your brand.

Company description: PharMetrics is a leading provider of
healthcare market insights to the pharmaceutical, biotech, medical
device, and health plan sectors of the market. Our market insights are
made possible through our unique longitudinal database of
patient-level information. PharMetrics strictly adheres to the
requirements of the Health Insurance Portability and Accountability
Act (HIPAA).

Company: PreVision Marketing
Booth/Stand: 727
Media Contact: Ken Dec
Phone: 781-259-5162
E-mail: kdec@previsionmarketing.com
Company URL: http://www.previsionmarketing.com

Company description: PreVision is a direct marketing agency
focused on helping its clients attract, retain and grow profitable
customer relationships by delivering integrated strategy, analytics,
creative and technology solutions using focused, fast and proven
techniques that deliver predictable returns on their marketing
investments. Our clients include Toys 'R' Us, GlaxoSmithKline, Stride
Rite, Abbott Laboratories, Gap, Monster, Ikea and many other great
brands.

Company: Redi-Mail Direct Marketing, Inc.
Booth/Stand: 720
Media Contact: Paula Sharpe
Investor Relations Contact: Jim Weaver
Phone: 973-808-4500
E-mail: Sales@redimail.com
Company URL: http://www.redimail.com/
Press Area URL: http://www.redimail.com/contact.html

Product description: As a leading industry provider of marketing
support services, Redi-Mail Direct Marketing provides the turnkey
in-house services and support that allow you to maximize the value of
your most important asset...your prospect and customer database. These
services include: direct marketing, database management, custom web
application development and hosting, letter-shop and fulfillment.

Company description: Redi-Mail Direct Marketing combines
world-class technology with years of direct marketing and mail
experience and capabilities to offer a true turnkey solution to your
marketing needs. Our cost-effective solutions are rapidly developed
and implemented and can be configured to your specific needs and
reporting requirements, offering a single point of accountability.

Company: Rogers Medical Intelligence Solutions
Ticker Symbol: Rogers Medical Intelligence Solutions is a wholly-owned
subsidiary of Rogers Media Inc., a Rogers Communications Inc.
company. Rogers Communications Inc. and certain of its holdings are
traded on the New York Stock Exchange and the Toronto Stock Exchange
(RCI).
Booth/Stand: 605
Media Contact: Elisabeth Overend-Freeman
Investor Relations Contact:
http://www.rogers.com/english/investorrelations/index.html
Phone: 646-472-8816
E-mail: efreeman@rogersmis.com
Company URL: http://www.rogersmis.com
Press Area URL: http://www.rogersmis.com/contact.html

Product description: Timely access to accurate clinical findings
is a key factor driving today's pharmaceutical industry. However,
collecting this intelligence is resource-intensive, and many current
strategies inadvertently overlook important findings. An alternative
to these strategies, dedicated clinical intelligence companies fulfill
the need for a comprehensive source of timely information and
objective analysis.

Company description: Rogers Medical Intelligence Solutions
provides timely and trusted information and insights on the latest
medical and clinical research worldwide.  Based on our unparalleled
database of clinical information, we work with each individual client
to uncover new findings, anticipate market developments and enable
them to communicate more effectively with healthcare professionals.

Company: Saint Joseph's University
Phone: 610-660-3154
E-mail: mvitelli@sju.edu (Pharmaceutical Marketing MBA/Post-MBA) or
twaldron@sju.edu (Online Pharmaceutical Marketing MBA/Online
Post-MBA)
Company URL: http://www.sju.edu/hsb/pharmaceutical_marketing/

Product Description: Saint Joseph's University offers four
executive programs in pharmaceutical marketing including an MBA,
Post-MBA, Online MBA, and Online Post-MBA. The courses are tailored
specifically to the pharmaceutical industry. The knowledge and skills
gained from the executive programs can be immediately applied in the
workplace. The courses are taught by experienced Saint Joseph's
University faculty and professionals, able to present and discuss
issues from an industry perspective.

The Online Pharmaceutical Marketing MBA Program, modeled after the
highly successful traditional Pharmaceutical Marketing MBA, is
currently the only Executive Online Pharmaceutical Marketing MBA in
the world. Time, space and distance become irrelevant with the online
option.

Company description: Founded by the Society of Jesus in 1851,
Saint Joseph's University advances the professional and personal
ambitions of men and women by providing a demanding, yet supportive,
educational experience. One of only 142 schools with a Phi Beta Kappa
chapter and AACSB business school accreditation, Saint Joseph's is
home to 3,900 full-time undergraduates and 3,400 graduate, part-time
and doctoral students. Steeped in the 450-year Jesuit tradition of
scholarship and service, the university strives to be recognized as
the preeminent Catholic comprehensive university in the Northeast.

Company: StayinFront, Inc.
Booth/Stand: 718
Media Contact: Paula Sharpe
Phone: 800-422-4520
E-mail: Sales@stayinfront.com
Company URL: http://www-stayinfront.com
Press Area URL: http://www.stayinfront.com/stayinfront/press_room.asp

Product description: StayinFront's family of products includes
StayinFront Visual Elk, its flagship CRM software; StayinFront
Panorama, a powerful stand-alone or integrated data analysis and
decision support tool; StayinFront Web Works, an eBusiness
configuration technology; StayinFront Pocket Elk, a fully-featured CRM
system for Microsoft Pocket PC platform based devices, Industry and
Solution Add-ins.

Company description: StayinFront is a leading global provider of
world-class enterprise-wide customer relationship management (CRM)
applications, decision support tools and eBusiness systems.
StayinFront offers a rapidly configured and implemented solution to
manage and integrate all points of customer interaction including
sales, marketing, customer support applications and the Web.

Company: Telerx
Booth: 516
Media Contact: Nancy Gussow Gross; 215-519-7367 (cell)
Phone: 800-2TELERX
E-mail: gross@telerx.com
Company URL: http://www.telerx.com

Company description: Telerx -- a customer care outsourcer with 25
years healthcare experience -- protects and maximizes the investments
companies make in their own brand building by carefully managing
customer interactions. Telerx manages diverse healthcare initiatives
-- from OTC and pharmaceuticals to medical devices and nuclear
oncology -- ensuring maximum program achievement while minimizing
risk.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 27, 2004
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