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Pfizer, a U.S. pharmaceutical company, filed a lawsuit against 16 Colombian drug manufacturers for reproducing a generic version of Viagra using the same color and shape of the anti-impotence medication.


Pfizer Pfizer Incorporated (NYSE: PFE) is a major research-based pharmaceutical company, which ranks number two in sales The company is based in New York City. It produces the number-one selling drug Lipitor (atorvastatin, used to lower blood cholesterol); the oral antifungal , a U.S. pharmaceutical company, filed a lawsuit lawsuit: see procedure; tort.  against 16 Colombian drug manufacturers for reproducing a generic version of Viagra Viagra

First oral drug for male impotence, generic name sildenafil. Before the FDA approved Viagra in 1998, impotence was treated with surgical implants, suppositories, pumps, and drugs injected into the penis.
 using the same color and shape of the anti-impotence medication. Pfizer says that although Colombian law allows local pharmaceutical companies to manufacture generic versions of the patented drug, these producers were taking advantage of Pfizer's marketing strategy by copying the pill's trademark characteristics.
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Title Annotation:Pharmaceutical; Pfizer Inc.
Publication:Latin Trade
Article Type:Brief Article
Geographic Code:1USA
Date:May 1, 2004
Words:64
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