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PersonalGenie Announces Revolutionary Wish Fulfillment Technology, the Intelligent Next Step Beyond Personalization.


Business Editors & Technology Writers

CARMEL, Calif.--(BUSINESS WIRE)--Oct. 17, 2000

First there was profiling. Next came personalization Custom tailoring information to the individual. On the Web, personalization means returning a page that has been customized for the user, taking into consideration that person's habits and preferences.  software. Now, PersonalGenie announces the intelligent next step beyond personalization: Wish Fulfillment wish fulfillment
n.
In psychoanalytic theory, the satisfaction of a desire, need, or impulse through a dream or other exercise of the imagination.
(SM) technology.

"PersonalGenie takes personalization to the next level," said Sylvia Tidwell Scheuring, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "Today's current personalization tools monitor your behavior and use that information to predict specific things you might want. By contrast, PersonalGenie finds out who you are and what your intention is, then uses that information to grant your wishes. For example, instead of a simple `you bought this so you'd also like that' approach, PersonalGenie says, `Ah, you're a casual, stylish, techie A technical person. See hacker and programmer.  person who wants to go on a vacation to relax. Based on that, let me help you make your travel plans, buy some new clothes, and configure your home to shut down while you're away.' This approach is completely new in the market, and it's made possible with PersonalGenie's patent-pending Wish Fulfillment technology."

"PersonalGenie is the first computer technology that actually caters to human comfort," said Richard Gabriel (person) Richard Gabriel - (Dick, RPG) Dr. Richard P. Gabriel. A noted SAIL LISP hacker and volleyball fanatic.

Consulting Professor of Computer Science at Stanford University.
, Distinguished Engineer at Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982.  and Consulting Professor at Stanford University Stanford University, at Stanford, Calif.; coeducational; chartered 1885, opened 1891 as Leland Stanford Junior Univ. (still the legal name). The original campus was designed by Frederick Law Olmsted. David Starr Jordan was its first president. . "Today, in order for your computer devices to work properly, you have to pamper pam·per  
tr.v. pam·pered, pam·per·ing, pam·pers
1. To treat with excessive indulgence: pampered their child.

2.
 and coddle them, knowing their needs and serving their whims. But with PersonalGenie, my computer pampers Pampers is a brand of disposable diaper (or nappy) marketed by Procter & Gamble worldwide. Product information
Diapers
Pampers Diapers come in sizes going all the way up to Size 7.
 and coddles me. It knows my needs and serves my whims. Since computers were first introduced, we've all wished and expected that they would make our lives easier. PersonalGenie has finally made that wish come true."

PersonalGenie's Wish Fulfillment software is based on proprietary Digital Portrait(TM) and Wish Server(TM) technology. Through a simple and fun user interface process, end users create Digital Portraits of themselves describing their personalities, interests, and intentions. PersonalGenie's powerful engine, the Wish Server, then uses the consumers' portraits to grant their wishes, including recommending products, services, and information that the user would like, automatically configuring networked devices to the user's preferences, and suggesting custom event paths for planning activities like vacations, Super Bowl parties, and tonight's dinner menu. To the end user, PersonalGenie's ability to make uncannily correct predictions and recommendations is magical.

"PersonalGenie's approach is truly unique in the marketplace," said Kelly Quiroz, Chief Product Officer. "We have developed a personalization solution that is not limited to Web site content or e-commerce products. Our powerful Wish Server engine is flexible enough to be applied to any industry, including conventional retail and e-commerce, the networked home and car, and financial, travel, and entertainment services. One day soon, you'll be using your Digital Portrait to bend the whole world around you."

PersonalGenie is currently working with several Fortune 500 companies to develop commercial implementations of its Wish Fulfillment technology. The first pilot programs using PersonalGenie technology are scheduled for release in Q4 2000 and Q1 2001.

About PersonalGenie

PersonalGenie is the only provider of Wish Fulfillment technology, the intelligent next step beyond personalization. Combining its patent-pending Wish Server(TM) engine with revolutionary Digital Portrait(TM) technology for characterizing consumers individually, PersonalGenie allows corporate clients to provide individualized in·di·vid·u·al·ize  
tr.v. in·di·vid·u·al·ized, in·di·vid·u·al·iz·ing, in·di·vid·u·al·iz·es
1. To give individuality to.

2. To consider or treat individually; particularize.

3.
 Wish Fulfillment(SM) services to end users, including recommendations for products, services, and information, smart device control, and customized event planning Event planning is the process of planning a festival, ceremony, competition, party, or convention.

Event planning includes budgeting, establishing date and alternate date (rain date), selecting and reserving the event site, acquiring permits, and coordinating transportation
. Founded in early 1999, PersonalGenie is a privately-held California corporation.

PersonalGenie, Digital Portrait, Wish Server, and the PersonalGenie logo are trademarks, and Wish Fulfillment is a service mark of PersonalGenie, Inc.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 17, 2000
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