PepsiAmericas and Susan G. Komen Breast Cancer Foundation Partner to Raise Awareness of Breast Cancer.MINNEAPOLIS -- PepsiAmericas, Inc. (NYSE NYSE See: New York Stock Exchange :PAS), the world's second-largest Pepsi bottler, announced today that it has chosen the Susan G. Komen Breast Cancer Foundation as the beneficiary of its Diet Pepsi Diet Pepsi is a low-calorie carbonated cola, introduced in 1964 as a variant of Pepsi-Cola with no sugar. Its current formula in the United States contains only the artificial sweetener aspartame, but the current Canadian formulation contains both aspartame (124mg/355ml) and sales promotion to support the fight against breast cancer. The program is scheduled to run with participating retailers from Sept. 1, 2006 through Oct. 31, 2006 and will feature approximately four million specially marked Diet Pepsi products in 12- and 24-packs. The packaging will feature Komen Foundation licensed graphics. As part of the program, PepsiAmericas will also donate $100,000 to the Foundation. "For nearly 25 years, the Years, The the seven decades of Eleanor Pargiter’s life. [Br. Lit.: Benét, 1109] See : Time Komen Foundation has been an educational and inspirational in·spi·ra·tion·al adj. 1. Of or relating to inspiration. 2. Providing or intended to convey inspiration. 3. Resulting from inspiration. organization that has been at the forefront of the fight against breast cancer," said Keith Melaragno, Vice President Field Marketing for PepsiAmericas. "PepsiAmericas is proud to do its part to lend support that will help the Foundation continue its work, which has meant so much to so many people over the years." "A key to our success at the Komen Foundation is that we collaborate with a variety of organizations to provide creative ways for people to make a difference in the fight against breast cancer," said Cindy Schneible, vice president of cause related marketing and sponsorship at the Komen Foundation. "We are proud to have the opportunity to partner with PepsiAmericas, Inc. to increase breast cancer awareness." About the Susan G. Komen Breast Cancer Foundation The Susan G. Komen Breast Cancer Foundation (www.komen.org) was established in 1982 by Nancy Goodman Brinker to honor the memory of her sister, Susan Goodman Komen, who died from breast cancer at the age of 36. Today, the Komen Foundation is an international organization with a network of 75,000 active volunteers working through local Affiliates and events like the Komen Race for the Cure(R) to eradicate Eradicate To completely do away with something, eliminate it, end its existence. Mentioned in: Smallpox breast cancer as a life-threatening disease. A global leader in the fight against breast cancer, the Komen Foundation fulfills its mission through support of innovative breast cancer research grants, meritorious mer·i·to·ri·ous adj. Deserving reward or praise; having merit. [Middle English, from Latin merit awards, educational and scientific conferences and community-based outreach programs around the world. About PepsiAmericas PepsiAmericas is the world's second-largest manufacturer, seller and distributor of Pepsi-Cola beverages with operations in 19 U.S. states A U.S. state is any one of the fifty subnational entities of the United States, although four states use the official title "commonwealth". The separate state governments and the federal government share sovereignty, in that an American is a citizen both of the federal entity and , Central Europe Central Europe is the region lying between the variously and vaguely defined areas of Eastern and Western Europe. In addition, Northern, Southern and Southeastern Europe may variously delimit or overlap into Central Europe. and the Caribbean. In total, PepsiAmericas serves geographic areas with a population of more than 122 million people. For more information on PepsiAmericas, please visit www.pepsiamericas.com. |
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