Paradigm Advanced Technologies Signs U.S. $11 Million Licensing Agreement and Establishes a European Fulfillment Center.Business EditorsCeBIT 2002 TORONTO--(BUSINESS WIRE)--March 21, 2002 Paradigm Advanced Technologies, Inc. (OTCBB OTCBB See OTC Bulletin Board (OTCBB). :PRAV PRAV Planned Restricted Availability ) (www.powerloc.com) announced today that it has signed a four-year licensing agreement with minimum expected revenues of U.S. $11 million. Under the terms of the agreement, Destinator GMBH, an affiliate of PowerLOC Germany Limited, is expanding the existing PowerLOC Germany distribution agreement (www.powerloc.com/Press_Release_Sept24.htm) into a Master Distribution agreement for the Destinator(TM) products in the marketing area of Germany, Austria, Switzerland, Luxembourg, Belgium and Holland. As Master Distributor, Destinator GMBH licenses the Destinator(TM) software from Paradigm and is responsible to seek and execute distribution agreements within the marketing area. As well, Destinator GMBH will provide and manage any and all operations activities and facilities such as manufacturing, assembly, fulfillment, marketing, public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most and multilingual customer support. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the agreement, Paradigm will also be able to utilize these facilities and services for its independent sales outside of the marketing area. As part of the agreement, Destinator GMBH has initially ordered over 20,000 Destinator(TM) software licenses In computing, software that is copyrighted and licensed under a software license is done under a variety of licensing schemes. For end-users there are proprietary licenses and there are free software licenses, and there are proprietary Within these schemes are further classifications. valued at more than U.S. $2 million, to be sold during the first year of the agreement. Destinator GMBH has made additional commitments for even greater volumes for the succeeding three years. Mr. Gil Sberlo of Destinator GMBH said, "Ever since we started distributing Destinator(TM) we have seen increasing market demand coupled with great consumer satisfaction. We have increased our staff substantially and decided to focus only on the Destinator(TM) product while assuming the Master Distributor role. We are confident that our actual sales will even surpass our initial order and commitments." Claude Martane, General Manager Consumer Applications Europe, NAVTECH NAVTECH Navigation Technology added, "We are extremely pleased with the quick penetration of the Destinator(TM) (which uses NAVTECH maps) in Europe. Utilizing our market leading database, Destinator(TM) offers a very accurate and safe navigation application for PDAs. I believe that this contract signals the beginning of a mass-market revolution in the navigation industry that is caused by the portability and attractive price point of Destinator(TM)." Eduardo Guendelman, President and C.E.O. of Paradigm Advanced Technologies, stated "We are extremely satisfied with this very significant achievement. The Destinator(TM) product only began selling in Europe in November of 2001 and has established, in a very short period of time, a "best of breed" status stimulating high demand in the distribution network as well as receiving highly acclaimed awards and favorable media and market reviews." Ron Yekutiel, General Manager of the Destinator Division, added, "We have been very impressed by the distribution work that PowerLOC Germany has done with us to date and have very high expectations of Destinator GMBH as Master Distributors. In addition to securing substantial revenues with high margins, this agreement greatly facilitates our work in Europe while at the same time reduces our overhead and operating expenses Operating expenses The amount paid for asset maintenance or the cost of doing business, excluding depreciation. Earnings are distributed after operating expenses are deducted. . We are now working on similar agreements for other markets." ABOUT PARADIGM ADVANCED TECHNOLOGIES, INC. Paradigm Advanced Technologies, Inc. (OTC OTC See: Over-the-counter. OTC See over-the-counter market (OTC). BB: PRAV) (www.powerloc.com) provides a full range of wireless location tracking technology solutions to service providers and end users in the telematics Originally coined to mean the convergence of telecommunications and information processing, the term later evolved to refer to automation in automobiles. GPS navigation, integrated hands-free cellphones, wireless communications and automatic driving assistance systems all come under the , GPS, M-Business, L-solutions and CRM/ERP markets. Paradigm's servers, software and devices locate, track, navigate, communicate with and manage people, vehicles and other assets other assets Assets of relatively small value. For financial reporting purposes, firms frequently combine small assets into a single category rather than listing each item separately. . Paradigm's technology was chosen to help track recovery vehicles at the World Trade Center disaster recovery site. "Destinator(TM)" (www.destinator1.com) won the prestigious People's Choice Award of America's Pocket PC Magazine in 2001 and a similar award in Germany this year. Destinator(TM) technology provides a breakthrough experience in vehicular navigation and communication. Paradigm owns the exclusive licensing rights to a broad based wireless location patent (U.S. Patent no. B1 5,043,736) covering the apparatus and method of transmitting position information from satellite navigational signals (such as GPS) over cellular systems. For further information on Paradigm and its PowerLOC division, visit www.powerloc.com or call (905) 764-3701. Paradigm is also listed on the Frankfurt Stock Exchange Frankfurt Stock Exchange The largest of Germany's eight securities exchanges, operated by Deutsche Borse AS. - symbol - PG8. ABOUT DESTINATOR GMBH Destinator GMBH is a newly incorporated German company spun off from PowerLOC Germany Limited (www.powerloc.com/Press_Release_Sept24.htm) for the sole purpose of providing Master Distribution services for the Destinator(TM) products in the DACH DACH Division of Adult and Community Health (US CDC) DACH Deutschland, Austria & Switzerland DACH Darnal Army Community Hospital DACH Department of the Army Chaplains Fund DACH Department of the Army, Chief of Chaplains (Germany, Austria, Switzerland) and Benelux (Belgium, Holland, Luxembourg) regions. The company's management is highly experienced in the field of location based services and includes advisors such as Mr. Rolland Mecklinger, former C.E.O. of Alcatel (www.alcatel.com) and Mr. Werner Brodt, former C.E.O. of Cap Gemini Ernst & Young (www.cgey.com). Already supplying the Destinator(TM) products to over 200 retail outlets in the territory, Destinator GMBH is increasing its customer base daily, building a comprehensive and well organized distribution network. Destinator GMBH is also providing Paradigm with business development consultancy and is actively seeking OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and opportunities, especially in the PDA (Personal Digital Assistant) A handheld computer for managing contacts, appointments and tasks. It typically includes a name and address database, calendar, to-do list and note taker, which are the functions in a personal information manager (see PIM). , Automotive and Telematics markets. Destinator GMBH is currently exhibiting the Destinator(TM) product in the world's largest consumer show, CEBIT, Hall 26, Booth F60. This press release contains forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. that, if not verifiable historical fact, may be viewed as forward-looking statements that could predict future events or outcomes with respect to Paradigm Advanced Technologies, Inc., and its business. The predictions embodied in these statements will involve risks and uncertainties and accordingly, Paradigm's actual results may differ significantly from the results discussed or implied in such forward-looking statements. |
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