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Panasonic Validates Bird Flu Virus-Inhibiting Effect of 'Super Alleru-Buster' Filters.


Tokyo, Japan, Sept 25, 2006 - (JCN JCN Japan Corporate News
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JCN joint communications network (US DoD) 
 Newswire) - Panasonic, the leading brand for which Matsushita Electric Industrial Co., Ltd. is known, today announced its environment-related subsidiary, Matsushita Ecology Systems Co., Ltd., in collaboration with Tottori University, has validated the bird flu bird flu: see influenza.
bird flu
 or avian influenza

viral respiratory disease, mainly of birds including poultry and waterbirds but also transmissible to humans.
 virus-inhibiting effect of filters incorporating 'Super Alleru-Buster'. Known to be effective in inactivating SARS and other viruses, allergens, and fungi, this anti-allergen material has been incorporated into filters for air treatment equipment such as air purifiers An air purifier is a device which removes contaminants from air. Whilst marketed as being of particularly beneficit to allergy sufferers and asthmatics and to reduce second-hand tobacco smoke. . The research evidence confirms that Super Alleru-Buster is the first material applied to precipitator pre·cip·i·tate  
v. pre·cip·i·tat·ed, pre·cip·i·tat·ing, pre·cip·i·tates

v.tr.
1. To throw from or as if from a great height; hurl downward:
 (air cleaning) systems to be highly effective in inhibiting bird flu.

Tottori University professor Toshihiro Ito, D.V.M., Ph.D., director of the bird flu virus research group that worked with Panasonic, said, "It is significant that we have proven the effectiveness of this substance in reducing the effects of bird flu and that such materials are used universally in common air treatment products."

"Incorporated into filters, the Super Alleru-Buster can help create cleaner and healthier environments by removing bird flu, SARS, influenza and other viruses from the air," said Minoru Kagotani, Director of Environment System & Solution Division at Matsushita Ecology Systems Co., Ltd. "These filters also inhibit many allergens, thereby reducing the incidence of allergic diseases such as hay fever hay fever, seasonal allergy causing inflammation of the mucous membranes of the nose and eyes. It is characterized by itching about the eyes and nose, sneezing, a profuse watery nasal discharge, and tearing of the eyes.  and bronchial asthma bronchial asthma
n.
A condition of the lungs characterized by widespread narrowing of the airways due to spasm of the smooth muscle, edema of the mucosa, and the presence of mucus in the lumen of the bronchi and bronchioles.
. Since the Super Alleru-Buster material can be applied to other components, we intend to expand its use to products which do not contain filters."

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the test and evaluation jointly executed by Panasonic and Tottori University, 99.999% of the bird flu virus was inhibited after a ten-minute contact. The percentage was derived from three experiments that brought the filters into contact with the bird flu virus, and testing how the growth of the virus was affected by injecting the virus extracts into eggs.

Since viruses are considered to be carried by air-borne dust, it is presumed that filters that capture such dust particles are effective in inhibiting viruses. With the Super Alleru-Buster material incorporated in filters, the air treatment products are effective in inhibiting the various viruses and allergens carried through air-borne dust.

Panasonic has incorporated the Super Alleru-Buster into its various air treatment products such as air purifiers and dehumidifiers introduced in the Asian market starting 2004.

About Matsushita Electric Industrial Co., Ltd.

Best known by its Panasonic brand name, Matsushita Electric Industrial Co., Ltd. is a worldwide leader in the development and manufacture of electronic products for a wide range of consumer, business and industrial needs. Based in Osaka, Japan, the company recorded consolidated net sales Net Sales

The amount a seller receives from the buyer after costs associated with the sale are deducted.

Notes:
This amount is calculated by subtracting the following items from gross sales: merchandise returned for credit, allowances for damaged or missing goods, freight
 of US$76.02 billion for the year ended March 31, 2006. The Company's shares are listed on the Tokyo, Osaka, Nagoya and New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 (NYSE NYSE

See: New York Stock Exchange
:MC) stock exchanges. For more information on the company and the Panasonic brand, visit the Company's website at http://panasonic.net/.

Source: Matsushita Electric Industrial Co., Ltd.

Contact:
Akira Kadota, International PR
Tel: 03-3578-1237 / Fax: 03- 3436-6766

Panasonic News Bureau
Tel: 03-3542-6205 / Fax: 03-3542-9018

Panasonic Press Room
http://www.panasonic.net/press-room/


Copyright [c] 2006 JCN Newswire. All rights reserved. A division of Japan Corporate News Network K.K.
COPYRIGHT 2006 Japan Corporate News Network K.K.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006 Gale, Cengage Learning. All rights reserved.

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Publication:JCN Newswires
Geographic Code:9JAPA
Date:Sep 25, 2006
Words:520
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