Panasonic Establishes Panasonic Hollywood Blu-ray Testing Center.Tokyo, Japan, Feb 2, 2007 - (JCN JCN Japan Corporate News JCN Journal of Cognitive Neuroscience JCN Journal of Cardiovascular Nursing JCN Journal of Christian Nursing JCN Job Control Number JCN Journal of Child Neurology JCN joint communications network (US DoD) Newswire) - Matsushita Electric Industrial Co., Ltd. known for its leading Panasonic brand, today announced that its US subsidiary, Panasonic Corporation of North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , will establish a Panasonic Hollywood Blu-ray Testing Center (PHBTC) within the existing facilities of Panasonic Hollywood Laboratory and start testing services today. Blu-ray Discs A Blu-ray Disc (also called BD) is a high-density optical disc format for the storage of digital information, including high-definition video. Overview The name Blu-ray Disc is derived from the blue-violet laser used to read and write this type of disc. feature strong copyright protection technology, and conducting logical format verification of entertainment content in replicated BD-Video discs requires technical sophistication so·phis·ti·cate v. so·phis·ti·cat·ed, so·phis·ti·cat·ing, so·phis·ti·cates v.tr. 1. To cause to become less natural, especially to make less naive and more worldly. 2. . Until now there has been no testing service available for content verification before disc replication although many in the motion picture industry expressed the need for a testing center to provide such services, especially in Hollywood area. The new Panasonic testing center, PHBTC, meets this industry's need and is expected to accelerate the release of BD-Video titles by the motion picture industry. In addition, Panasonic is inviting the member companies of Blu-ray Disc Association The Blu-ray Disc Association (BDA) is the industry consortium that develops and licenses Blu-ray Disc technology and responsible for establishing format standards and promoting and further developing business opportunities for Blu-ray Disc. (BDA BDA Battle Damage Assessment BDA Bundesvereinigung der Deutschen Arbeitgeberverbände (German: Confederation of German Employers' Associations) BDA British Dental Association BDA Blu-ray Disc Association BDA Bund Deutscher Architekten ) to install their BD-Video playback products, including Blu-ray recorders and players in PHBTC so that content providers and authoring studios can confirm the interoperability of their titles using these playback products. The testing services that will be provided include- 1. Format Verification Service for the logical format of BD Video/Live Discs. 2. Playback Testing Service for BD Video/Live Discs with the BD Video playback system. 3. Rental Site Service for Format Verification and Playback Testing. In addition to the Blu-ray player and forthcoming Blu-ray products, Panasonic is a major contributor to the creation of Blu-ray pre-recorded discs. Established in 2001, Panasonic Hollywood Laboratory is a leading authoring, replication and encoding See encode. facility within the industry, as well as a driving force in the research and development of Blu-ray components. About Panasonic (Matsushita Electric Industrial) Best known by its Panasonic brand name, Matsushita Electric Industrial Co., Ltd. is a worldwide leader in the development and manufacture of electronic products for a wide range of consumer, business and industrial needs. Based in Osaka, Japan, the company recorded consolidated net sales Net Sales The amount a seller receives from the buyer after costs associated with the sale are deducted. Notes: This amount is calculated by subtracting the following items from gross sales: merchandise returned for credit, allowances for damaged or missing goods, freight of US$76.02 billion for the year ended March 31, 2006. The Company's shares are listed on the Tokyo, Osaka, Nagoya and New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of (NYSE NYSE See: New York Stock Exchange :MC) stock exchanges. For more information on the company and the Panasonic brand, visit the Company's website at http://panasonic.net/. Source: Panasonic (Matsushita Electric Industrial) Contact: Business Contacts: From United States/European countries Mr. Yoshihiro Mori E-mail: moriy@research.panasonic.com Panasonic Hollywood Blu-ray Testing Center Panasonic Hollywood Laboratory 10 Universal City Plaza, T-100 Universal City, CA 91608, U.S.A. TEL: +1-818-301-1850 From Japan/Asian countries Mr. Asaichi Akagi E-mail: akagi.asaichi@jp.panasonic.com Format Verification Laboratory of Panasonic Media Contacts: Akira Kadota, International PR Tel: +81-3-3578-1237 Fax: +81-3-3436-6766 Panasonic News Bureau Tel: +81-3-3542-6205 Fax: +81-3-3542-9018 Copyright [c] 2007 JCN Newswire. All rights reserved. A division of Japan Corporate News Network K.K. |
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