PacketVideo Appoints Jim Cook to Continue Mobile Video Drive Into Europe; PacketVideo Increases European Presence as Part of Global End-to-End Mobile Video/Audio Strategy.Business Editors & High-Tech Writers NOTE TO MEDIA: Photo is available in a Smart News Release(TM) on Business Wire's Home Page at www.businesswire.com LONDON--(BUSINESS WIRE)--Oct. 10, 2000 PacketVideo Corporation, the global leader in wireless media, today announced a new senior executive appointment to drive its presence and leadership in the rapidly emerging European market for mobile video. Jim Cook joins PacketVideo from VeriFone, the Hewlett Packard subsidiary, where he was responsible for managing the e-commerce software business in Europe. As general manager of PacketVideo Europe, Cook will play an instrumental role in deploying PacketVideo's technology to leading European mobile operators, semiconductor and device manufacturers, and content providers as Europe leads the way in the rapid adoption of advanced mobile data services. "As PacketVideo continues to drive the mobile video market forward in Europe, we need experienced executives like Jim Cook to deliver our carrier class solutions to Europe's major mobile players," said James Carol, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and co-founder of PacketVideo. "Jim's unique experience in both wireless and streaming media will help PacketVideo maintain our strong leadership in the emerging wireless video market." Prior to PacketVideo and VeriFone, Cook held various positions with Apple Computer in the areas of multimedia and Internet marketing, including the introduction of QuickTime into Europe. Cook also lead the marketing efforts for Votan, a pioneering company in voice recognition technology, and was also a strategy consultant with the Arthur D. Little Arthur D. Little, Inc. is the world's first management consulting firm. Founded in 1886 by Arthur Dehon Little, an MIT chemist who discovered acetate, and co-worker Roger Griffin, in Cambridge, Massachusetts, Arthur D. Little pioneered the concept of contracted technology research. consulting firm in San Francisco. Cook received an engineering degree from the Massachusetts Institute of Technology Massachusetts Institute of Technology, at Cambridge; coeducational; chartered 1861, opened 1865 in Boston, moved 1916. It has long been recognized as an outstanding technological institute and its Sloan School of Management has notable programs in business, , an M.B.A. from University of Hawaii (body, education) University of Hawaii - A University spread over 10 campuses on 4 islands throughout the state. http://hawaii.edu/uhinfo.html. See also Aloha, Aloha Net. , and attended the Executive Management course at INSEAD INSEAD Institut Européen d'Administration des Affaires (European Institute for Business Administration; now know simply as INSEAD) INSEAD I Never Stop Eating And Drinking in France. "I am thrilled to be working for such an exciting company at such an important part of its development," said Jim Cook. "The provision of multimedia services to mobile devices is set to explode. From the integration with the silicon in the handset, to mobile operators systems and infrastructure, PacketVideo software is making mobile video a reality. And it doesn't stop there, PacketVideo's alliances with over 35 content companies, from Atom Films to Time Warner, means that PacketVideo really does deliver on its end-to-end claims and has the technology in place to make this exciting challenge achievable." About PacketVideo PacketVideo is the global leader in wireless media. The company's award-winning MPEG-4 compliant encoding, distribution and decoding software enables content providers and carriers to deliver rich media, not just data, to mobile users anytime, anywhere over any digital wireless network. PacketVideo was recently included in the Red Herring 100 as one of fifty private companies whose products, services or business models are most likely to change the world. Founded in 1998, PacketVideo is based in San Diego, Calif., in the heart of "Telecom Valley." PacketVideo's investors include Credit Suisse First Boston Credit Suisse First Boston was originally the trading name of the Financière Crédit Suisse-First Boston, a London-based 50-50 investment banking joint venture formed in 1978 between the First Boston Corporation and Credit Suisse. , Intel Capital (Nasdaq: INTC INTC Intel (NASDAQ symbol) INTC Intercept INTC Interrupt Controller ), Nexus Group LLC, Philips (NYSE NYSE See: New York Stock Exchange : PHG), QUALCOMM Incorporated (Nasdaq: QCOM QCOM Qualcomm, Inc. (stock symbol) ), Reuters Group PLC (Nasdaq: RTRSY), members of the Rockefeller family, Siemens Mustang Ventures, Sonera (HEX: SRA, NASDAQ: SNRA), Sony Corporation of America Sony Corporation of America (SCA) is the United States subsidiary of Japan's Sony Corporation. It is based in Inglewood, California. It is the umbrella company under which all Sony companies operate in the United States. Subsidiaries
Note to Editors: PacketVideo and PacketVideo product names are trademarks or registered trademarks of PacketVideo Corporation. All other trade names and trademarks are the property of their holders. Note: A Photo is available at URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. : http://www.businesswire.com/cgi-bin/photo.cgi?pw.101000/bb3 |
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