PUBLIC RELATIONS AGENCIES.Ranked by 2000 L.A. County fee income EXECUTIVE SUMMARY AT a time when many of the nation's most prestigious public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most firms are slashing slash·ing adj. 1. Bitingly critical or satiric: slashing wit. 2. Dashing; pelting: a slashing hailstorm. 3. staff and cutting costs, L.A. firms continue to enjoy an extraordinary growth spurt growth spurt Pediatrics A period of rapid growth in middle adolescence; ♀ ↑ ±8 cm/yr ±age 12; ♂ ↑ ±10 cm/yr ± age 14; GS is orderly, affecting acral parts–ie, hands and feet grow before proximal regions, that began three years ago. Combined 2000 fee income for the top 25 agencies jumped to $238.1 million, a 42 percent gain over the previous year. Much of that growth can be attributed to the fact many companies have been allocating more of their marketing budgets to P.R. and less to advertising. Among the top performers is Ketchum Ketchum may refer to: Towns, cities, and lakes
(networking) mil - The top-level domain for entities affiliated with US armed forces. lion in 2000 revenues. BSMG Worldwide experienced a 62 percent increase in revenues after acquiring The Financial Relations Board and its $4.9 million in revenue. Weber Weber, river, United States Weber (wē`bər), river, c.125 mi (200 km) long, rising in the Uinta Mts., N central Utah, and flowing north and northwest to join the Ogden River at Ogden. The combined stream flows to the Great Salt Lake. Shandwick/Rogers & Cowan Cow´an n. 1. One who works as a mason without having served a regular apprenticeship. was displaced displaced see displacement. at the top spot by Fleishman-Hillard Fleishman-Hillard International Communications, based in St. Louis, Missouri, is one of the world's largest public relations agencies, with a global network of offices as well as offices in 22 cities in the United States. It is a part of Omnicom Group Inc. Inc., which boosted revenues by 31 percent. THE PACESETTER FLEISHMAN-HILLARD INC. FLEISHMAN-Hillard Inc.'s record year in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. -- in which fee income from local operations jumped 31 percent, to $20.1 million -- was fueled in large part by crises, including the Firestone fire·stone n. 1. A flint or pyrite used to strike a fire. 2. A fire-resistant stone, such as certain sandstones. Noun 1. tire recalls. "Both government and clients that have crisis management issues have been fueling our growth this year," said Doug DOUG Dumb Old Utility Guy Dowie Dowie is the last name of more than one person:
1. Contraction of it is. 2. Contraction of it has. See Usage Note at its. it's it is or it has it's be ~have a different world from last year, but I'm I'm Contraction of I am. Our Living Language Speakers of some scattered varieties of American English sometimes use I'm instead of I've or I have in present perfect constructions, as in optimistic op·ti·mist n. 1. One who usually expects a favorable outcome. 2. A believer in philosophical optimism. op that we are on the right track. "It was the best year in the history of the firm and the office," he said. "We are very active in the political and civic community in Los Angeles and have built a lot of our business through those connections." The agency handles a broad spectrum of clients, including the Los Angeles Department of Water & Power and the Los Angeles Community College District The Los Angeles Community College District (LACCD) is the community college district serving Los Angeles, California and some of its neighboring cities. In addition to typical college aged students, the LACCD also serves adults of all ages. . The firm also acquired Greer Greer, town (1990 pop. 10,322), Greenville and Spartanburg counties, NW S.C., in a farm region noted for its peaches. Textiles, foods, and automobiles are produced. , Margolis Margolis is a surname, and may refer to:
Washington, town (1991 pop. 48,856), Sunderland metropolitan district, NE England. Washington was designated one of the new towns in 1964 to alleviate overpopulation in the Tyneside-Wearside area. , Seattle Seattle (sēăt`əl), city (1990 pop. 516,259), seat of King co., W Wash., built on seven hills, between Elliott Bay of Puget Sound and Lake Washington; inc. 1869. and Santa Monica Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. . Fleishman-Hillard is owned by Omnicom Group
The Omnicom Group (NYSE: OMC) is the world's largest advertising agency holding company in terms of revenue (and one of the big six Inc., one of the world's largest communications companies Communications Company is a communications unit of the United States Marine Corps. They are part of Combat Logistics Regiment 37 , 3rd Marine Logistics Group (3MLG) and III Marine Expeditionary Force (III MEF). The unit is based out of the Marine Corps Base Camp Smedley D. .
Rank Agency (Ranking in 2000) 2000 Fee Income
* name (millions)
* address * L.A. County 1
* companywide
1 Fleishman-Hillard Inc. (2) $20.9
515 S. Flower St., Suite 700 $302.4
Los Angeles 90071
2 Hill & Knowlton (4) 19.1
6500 Wilshire Blvd., 21st Floor 302.8
Los Angeles 90048
3 Manning Selvage & Lee (3) 18.8
6500 Wilshire Blvd., Suite 1900 121.8
Los Angeles 90048
4 Weber Shandwick/Rogers & Cowan (1) 18.7
1888 Century Park East, Suite 500 324.9
Los Angeles 90067
5 Ogilvy PR Worldwide (5) 15.6
2049 Century Park East, Suite 900 169.5
Los Angeles 90025
6 BSMG Worldwide (7) 15.22
11755 Wilshire Blvd., Suite 2100 206.2 3
Los Angeles 90025
7 Ketchum Inc. (12) 15.1
11755 Wilshire Blvd., Suite 2300 168.2
Los Angeles 90025
8 Winner & Associates (10) 13.8
16501 Ventura Blvd. 58.3
Encino 91436
9 Golin/Harris International Inc. (6) 13.3
601 W. Fifth St., Fourth Floor 137
Los Angeles 90071
10 Rogers & Associates (8) 11.1
1875 Century Park East, Suite 300 same
Los Angeles 90067
11 Bragman Nyman Cafarelli LLC 4 (9) 8.7
9171 Wilshire Blvd., Suite 300 same
Beverly Hills 90210
12 Bender/Helper Impact Inc. 5 (4) 7.6
11500 W. Olympic Blvd., Suite 655 same
Los Angeles 90064
13 Edelman Public Relations 7.6
Worldwide 5 (15) 322
5670 Wilshire Blvd., 22nd Floor
Los Angeles 90036
14 Burson-Marsteller (11) 7
1800 Century Park East, Suite 200 303.9
Los Angeles 90067
15 The Bohle Company (17) 6.5
1999 Avenue of the Stars, Suite 200 same
Los Angeles 90067
Rank Profile Other
* professionals * headquarters
* offices * parent company
L.A./total * ownership
* year founded 2
1 92 St. Louis
1/79 Omnicom Group Inc.
1982 public
2 100 New York
2/67 WPP Group plc
1956 public
3 105 New York
3/28 B Com3
1972 private
4 87 New York
2/125 Interpublic Group
1950 public
5 123 New York
2/45 WPP Group plc
1988 public
6 60 3 New York
3 3/61 3 True North Communications
1990 public
7 84 New York
2/59 Omnicom Group Inc.
1930 public
8 39 Los Angeles
1/11 Publicis Group USA
1975 public
9 64 New York
1/38 Interpublic Group
1956 public
10 100 Los Angeles
1/same same
1979 private
11 41 New York
1/2 Interpublic Group
1991 public
12 40 Los Angeles
1/3 same
1986 private
13 38 Chicago
1/34 same
1965 private
14 40 New York
1/76 WPP Group plc
1966 public
15 40 Los Angeles
1/same same
1987 private
Rank Clients
(partial list)
1 Mitsubishi Motor Sales of America,
L.A. Dodgers, PacBell, Nestle,
United Airlines, L.A. Dept. of
Water and Power
2 DirecTV, Mazda, Motorola,
Proctor & Gamble, Wal-Mart
3 Nestle, Motorola, Nike,
Earthlink, Allergan
4 Microsoft, Hewlett Packard,
Web TV, Ray-Ban, Coca-Cola
5 Platinum Equity, Idealab, LAPD,
CA Wellness Foundation,
Universal Studios Home Video
6 Sempra Energy, Capstone,
Pacific Capital Bancorp, DDI,
Catholic Healthcare West
7 Hyundai Motor America,
Cingular, Mattel, Vivendi/US
Filter, House2Home
8 So. Cal. Edison, DGA, L.A. World
Airports, LAUSO, Lawyers Mutual
Insurance Co, Nederlander Org.
9 Nintendo of America,
Amazon.com, Dole
ExxonMobil, Union Bank
10 Honda, Washington Mutual,
Albertson's, AT&T Wireless, Cal.
Dept. of Health Svsc.
11 Paramount, Guiness Bass Import Co.,
Sony Computer Entertainment of
America, Kate Hudson, Drew Carey
Show
12 20th Century Fox Home
Entertainment, Blockbuster
Entertainment, Enroute Imaging
13 Microsoft, Nissan, Baskin-Robbins,
Universal Home Video,
Staples Center
14 Lincoln-Mercury, Mattel,
Qualcomm, Sony Electronics,
Western Digital
15 ZLB Bioplasma, Microsoft,
Activision, Virgin Entertainment
Group, SAMPO America
Rank Specialties/Industries Office
(partial list) Manager
1 full service Jan Wayne
2 diversity, e-commerce, financial, M.A. Hartwig
healthcare, marketing,
public affairs, sports
3 consumer marketing, healthcare, Sophia Vegas
consumer technology
business-to-business, public
affairs, automotive, corporate
4 entertainment, consumer technology, Nick Sherbin
fashion/beauty, consumer products,
food and beverage, e-business
5 marketing health and none
medical, technology,
entertainment, corporate
6 corporate communications, Brigid Stapleton
financial, technology, public
affairs, crisis management,
Hispanic marketing
7 brand marketing, technology, April Longworth
corporate, entertainment marketing,
workplace communications, investor
relations
8 issues and crisis management, Madeline Fries
corporate image enhancement,
technology, litigation support
9 full service Jan Cox
10 full service - strategic Elliott Fils
communications, issues and crisis
management, public affairs
11 consumer lifestyle, business, John Lundy
entertainment, event marketing,
celebrities, fashion, television
12 new business launches and corporate Becky Bourn
branding/positioning for
interactive and online
entertainment cos., Internet
13 technology, consumer, Kimberly Ohrt
entertainment, public affairs,
issues and crisis
management, health care
14 public affairs, crisis Lynda Herrera
communications, corporate
positioning, brand marketing,
technology/new media
15 wireless technology, fiberoptics, Martin Shimko
networking/telecom, infrustructure,
interactive entertainment, consumer
electronics
Rank Top Local Executive
* name
* title
* phone
1 Doug Dowie
sr. v.p., general mgr.
(213) 629-4974
2 M.A. Hartwig
executive v.p.
(213) 966-5700
3 Glen Osaki
managing director
(323) 866-6000
4 Thomas Tardio
ceo
(310) 201-8800
5 James Williams
managing director
(310) 407-7900
6 Armando Azarloza
general manager
(310) 966-5500
7 Sean Fitzgerald
partner, director
(310) 444-1300
8 Charles Winner
president
(818) 385-1900
9 Fred Cook
managing director, West
(213) 623-4200
10 Ron Rogers
ceo
(310) 552-6922
11 Michael Nyman
president
(310) 274-7800
12 Lee Helper
president
(310) 473-4147
13 Gail Becker
general manager
(213) 857-9100
14 Rhonda Brauer
managing director, marketing
(310) 226-3000
15 Sue Bohle
president
(310) 785-0515
16 Fischer & Partners Inc. (18) $5.4 39
4640 Admiralty Way, Suite 800 same 1/same
Marina del Rey 90292 1984
17 Porter/Novelli (13) 4.7 31
10960 Wilshire Blvd., Suite 1750 $215 1/100
Los Angeles 90024 1979
18 Cerrell Associates Inc. (19) 4.1 25
320 N. Larchmont Blvd., same 1/same
Second Floor 1966
Los Angeles 90004
19 Douglas Cohn & Wolf (24) 4 22
8730 Sunset Blvd., Fifth Floor 63.6 1/66
Los Angeles 90069 1995
20 Pondel/Wilkinson Group (21) 3.8 12
12100 Wilshire Blvd. 4.1 1/3
Los Angeles 90025 1968
21 Stoorza Co 3.7 19
355 Grand 10 1/5
Los Angeles 90071 1992
22 Murphy O'B 3.4 25
1630 Stewa same 1/same
Santa Monica 90404 1989
23 The Phelps Group [5] (22) 3.4 12
901 Wilshire Blvd. same 1/same
Santa Monica 90401 1981
24 Casey Sayre & Williams Inc. (23) 3 11
225 Arizona Ave., Suite 300 same 1/same
Santa Monica 90401 1979
25 Imada Wong Communications 2.7 16
Group Inc. 3.2 1/3
633 Fifth St., Suite 1160 1990
Los Angeles 90071
16 Marina del Rey Emst & Young health care
same practice, PacifiCare Health
private Systems Inc., Specialty Labs
17 New York McDonald's, The Jim Henson Co.,
Omnicom Group Inc. Reed California HP, Krispy Kreme
public
18 Los Angeles BP Amoco, So. Cal Assn. Of Govts.,
same GM, L.A. Cable Operations
private Assoc., Tenet Healthcare
19 New York Hilton Hotels Corp., DVD
WPP Group pic Entertainment Group, Chevron,
public Warner Home Video, E3 Expo
20 Los Angeles UTI Worldwide, Corinthian
Manning, Selvage & Lee [6] Colleges, Infonet, MP3.com,
private Newport Corp.
21 San Diego Gateway Computers, L.A. World
same Airports, Pardee Construction,
private Waste Management, Chevron
22 Santa Monica Xdrive Technologies, Century
same Plaza Hotel, LowerMyBills.Com,
private USBX.com, Chrysalis
23 Santa Monica IndyMac Bank, Tahiti Tourisme,
same Monrovia, Teva Sport Sandals,
private Naked Juice
24 Santa Monica Kom/Ferry International, USC's
same Annenberg Center for
private Communication, Oberthur
Card Systems, Caruso
Affiliated Holdings
25 Los Angeles American Legacy Foundation,
same Washington Mutual Bank, AT&T,
private Merrill Lynch, Tobacco
Control Section
16 health care only Alex Halbur
17 consumer, youth, technology, Linda Frankel
food, privacy issues, public
affairs, health care,
multiculture
18 public affairs, media relations, Barbara Dreyfuss
events, government relations,
community outreach, crisis
management
19 consumer and business to Pat Godefroy
business marketing communications,
consumer technology
20 corporate and investor relations Judy Stetcu
21 land use, energy and natural Jack Brumfield
resources, transportation, crisis
communications
22 Internet and lifestyle L.D. Reyer
public relations
23 travel, product placement, none
integrated marketing, consumer,
retail, packaged goods
24 business to business for Heather DelBosco
professional services,
technology, real estate,
health care
25 community, corporate, media, Martin Yang
government relations,
public affairs
16 Roger Fischer
ceo
(310) 577-7870
17 Dan Orsborn
partner, general manager
(310) 444-7000
18 Joseph Cerrell
chairman
(213) 466-3445
19 Doug Buemi
ceo
(310) 967-2900
20 Roger S. Pondel
president
(310) 207-9300
21 Jack Brumfield
general manager
(213) 891-2822
22 Karen Murphy O'Brien
chairman, ceo
(310) 453-2539
23 Judy Lynes
vice president
(310) 752-4400
24 Barbara S. Casey
Chairman, ceo
(310) 458-1224
25 Bill Imade
president
(213) 622-6513
(1.) Each firm listed supplied the Business Journal with independent verification See verify. verification - The process of determining whether or not the products of a given phase in the life-cycle fulfil a set of established requirements. that its 2000 fee income is accurate and includes income from public relations work out of L.A. County offices. Verification was supplied in the form of a third-party auditor's statement or a copy of the firm's 2000 tax return. (2.) In L.A. County. (3.) Figures include The Financial Relations Board public relations firm, a part of the BSMG Worldwide. (4.) Was acquired by Weber Shandwick Worldwide Weber Shandwick Worldwide is an international public relations firm which claims 60,000 employees in over 160 countries. It was formed by the merger of Weber Group, Shandwick International, and BSMG Worldwide in 2001. on Dec. 27, 2000. (5.) In case of a tie, the number of professionals in L.A. County is considered. (6.) As of January January: see month. 2001. Note: The information on this list was supplied by the firms themselves. Public relations firms are ranked by 2000 L.A. County fee income. To the best of our knowledge, this information is accurate as of press time. While every effort is made to ensure the accuracy and thoroughness of the list, omissions and typographical errors typographical error - (typo) An error while inputting text via keyboard, made despite the fact that the user knows exactly what to type in. This usually results from the operator's inexperience at keyboarding, rushing, not paying attention, or carelessness. Compare: mouso, thinko. sometimes occur. Please send corrections or additions on company letterhead to the Research Department, Los Angeles Business Journal, 5700 Wilshire Not to be confused with Wiltshire. Wilshire may refer to:
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