PRIMEDIA CREATES FINANCIAL SERVICES GP. & BUS. MAG. & MEDIA UNIT.Closely following its purchase of the U.S. assets of EMAP EMAP Emergency Management Accreditation Program EMAP Electronic Materials and Packaging EMAP Electronic Mapping EMAP Environmental Mapping and Assessment Program EMAP Environmental Monitoring and Assessment Programme for $515 million, Primedia, Inc. (New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of ) has created the Primedia Financial Services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. Group. The company said the new unit will leverage Primedia's existing financial trade publications, including Registered Representative and Trusts & Estates, and develop new print and online products targeted to brokers, bankers, financial planners, investors, financial organizations and investor relations Investor relations The process by which the corporation communicates with its investors. professionals. Primedia senior VP Warren Bimblick, who will head the new unit, said he will try to accelerate cross-company advertising and marketing initiatives with other Primedia assets such as About.com, MediaCentral, Workplace Learning and the Integrated Sales and Marketing Group. In related news, Primedia has created Primedia Business Magazines & Media, a new unit that combines the assets of Intertec Publishing, About. corn/Industry and IndustryClick. The new group will be comprised of 100 trade publications, over 30 trade shows, 130 b2b Web sites See vertical portal. , 450 directories and books and a list rental business, reaching across 19 industry sectors. |
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