PPD USERS CUSTOMIZE SEARCHES.Privacy & American Business (P&AB), Hackensack, NJ, has announced that its new searchable Privacy Policy Database (PPD (1) (Parallel Presence Detect) The method used by earlier SIMM memory modules to communicate their capacity to the computer. A binary number coming from a parallel set of pins was read by the system, with each pin representing one bit. Contrast with SPD. ) is now up and running on http://www.pandab.org. This much anticipated one-of-a-kind tool is a collection of some 200 off and online privacy policies from organizations across over a dozen industry sectors that rely on consumer information to deliver their services or communicate with prospects, and is searchable by 70 criteria. "Given the increasing pressure for companies to be accountable for the content of their privacy policies, and responsive to new laws New Laws: see Las Casas, Bartolomé de. , regulations and business imperatives within their sectors, companies will find this a useful, unique and inexpensive tool," said Dr. Alan Westin, president and publisher, P&AB. What's In It From companies like American Express American Express (NYSE: AXP), sometimes known as "AmEx" or "Amex", is a diversified global financial services company, headquartered in New York City. The company is best known for its credit card, charge card and traveler's cheque businesses. to Yahoo, PPD has in-depth coverage of the vital components of good online privacy policies. To determine how competitors are defining Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the terms, for example, users may select topics such as cookies, web bugs Also called a "Web beacon," "pixel tag," "clear GIF" and "invisible GIF," it is a method for passing information from the user's computer to a third party Web site. Used in conjunction with cookies, Web bugs enable information to be gathered and tracked in the stateless environment of the , etc., and a list of all policies with key terms will be generated. By selecting a specific industry, a list of all off and online privacy policies by firms in that industry is generated. Industries include Banking, Insurance, Cards, Investments, Health, Pharmaceuticals, Communications, E-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. , Internet, Consumer Reporting, Advertising, Tourism and Education. Customized Searches Made Easy With 70 criteria, PPD users may customize searches to meet their own organization's needs. For example, company policies on affiliate sharing, third party sharing, direct marketing and other customer information uses have all been coded by P&AB experts. Users can generate a list of company privacy policies that provide an opt-in or opt-out option for any of these terms, depending on their requirements. Or, they may search for policies compliant with federal legislation and regulations, including GLB (Gramm-Leach-Bliley Act) Enacted in 1999 and effective in mid 2001, the GLB stipulates that every financial institution shall protect the security and confidentiality of its customers' confidential personal information. , HIPAA (Health Insurance Portability & Accountability Act of 1996, Public Law 104-191) Also known as the "Kennedy-Kassebaum Act," this U.S. law protects employees' health insurance coverage when they change or lose their jobs (Title I) and provides standards for patient health, and COPPA COPPA Children's Online Privacy Protection Act of 1998 (FTC) . Global privacy policies that are EU-compliant for multinational corporations
"Companies are always seeking to benchmark their own policies against those of companies they regard as their privacy peers to identify best practices, but also to remain competitive," said Lorrie Sherwood, executive director, P&AB. "PPD is a first-time effort to bring best practices together in an expert-based, interactive format so that companies may customize their searches around specifics most important to them." PPD Subscriber Benefits "This is more than just a database," said Irene Oujo, managing editor, P&AB. "We are always getting calls from companies looking to compare their privacy policy with others in their industry. Now there's a tool available that will do this simply, easily, and authoritatively." In addition to having access to almost 200 privacy policies with more added on a quarterly basis across all industries PPD subscribers also receive the following: * A Guide on using the database * Detailed explanations of all the search terms * Cautionary tales A cautionary tale is a traditional story told in folklore, to warn its hearer of a danger. There are three essential parts to a cautionary tale, though they can be introduced in a large variety of ways. that discuss past organizational privacy policy incidents reported by the media * Information on seal programs and other resources for creating privacy policies * Explanations of federal privacy laws * Directions to find additional tools for evaluating privacy policy content Incentives for P&AB Members Members of P&AB's Executive Privacy programs receive free subscriptions as part of their benefits. P&AB's members may take advantage of significant discounts. To sign up as a PPD subscriber or to find out how to join a P&AB Program or to become a P&AB Member, contact Olga Garey at info@pandab.org or visit http://www.pandab.org. About Privacy & American Business Privacy & American Business, (http://www.pandab.org & http://www.PrivacyExchange.org), is an activity of the Center for Social & Legal Research, a non-profit, non-partisan public policy think tank exploring U.S. and global issues of consumer and employee privacy and data protection since its launch in 1993. Always on the cutting edge, P&AB was the first to chart and analyze for business the rise of privacy from a second-tier concern to a front-burner issue and to provide opportunities in programs and meetings to assist businesses in understanding the privacy environment as it is evolving. P&AB, a pioneer in recognizing the rise of the corporate privacy officer (CPO (Chief Privacy Officer) An individual who manages the privacy issues within an organization. Arising out of the privacy regulations in finance and health care in the late 1990s, the CPO position eventually crossed over to all industries. ), was the first to open its CPO Program in 1999. The Center and all its activities are led by Dr. Alan Westin, president and publisher of P&AB; Robert Belair, partner at Oldaker, Biden & Belair and P&AB's vice president; and Lorrie Sherwood, P&AB's executive director. For more information, call (201)996-1154. |
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