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PIONEER.


The sights and sounds of tomorrow

With innovative products like high-quality audio components, digital home theater systems and advanced plasma displays, Pioneer is a leader in consumer technology. It's also a company that's dedicated to helping people have more fun.

"In creating new products for the digital age, we aim to create new concepts in home entertainment," says Kazuishi Kaneko, manager, Home Entertainment Marketing Department in Miami. "We believe that Pioneer products should be easy to use and fun to own."

For example, at the end of this year Pioneer is introducing Latin Americans to its attractive LA21 mini-stereo "system of the future" with a three-CD changer Changer

The name given to a clearing member that is willing to assume the opposite position of a futures contract within a larger alternative exchange, of which it also is a clearing member.
 and separate amplifier for better sound quality. The LA21's attractive silver components and compact design make it ideal for home or office, says Kaneko.

Other Pioneer minisystems include the IS21T, with a vertical CD player, separate amplifier and cassette deck; the NS1, with a vertical CD player that opens with the wave of a hand; and the MT2000 micro system.

Of course, Pioneer the global giant in consumer electronics makes a full range of entertainment products for the home, office and car, such as exciting home theater systems that bring Hollywood movies to life using digital DVD DVD: see digital versatile disc.
DVD
 in full digital video disc or digital versatile disc

Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology.
 technology.

Last year, Pioneer launched the first DVD-RW (DVD-Read Write) A rewritable (re-recordable) DVD disc for both movies and data from the DVD Forum. Also called "DVD Dash RW" and "DVD Minus RW," DVD-RW uses phase change recording. The media hold 4.7GB per side and can be rewritten 1,000 times.  rewritable DVD in Japan, and a wide variety of quality DVD players. Pioneer also makes CD-R (CD-Recordable) A writable CD technology using a type of compact disc that can be recorded, but not erased (CD-Rs are "write once" discs). CD-R discs are used to master CD-ROMs, to back up data and to make copies of data for distribution.  recordable CD players, along with its popular CD players.

With minidisk players, cassette decks, receivers, and speakers, Pioneer offers all the components needed for an enjoyable home audiovisual experience. "We offer our customers added value in terms of sound quality and components quality at very competitive prices," says Kaneko.

Pioneer is also a leader in mobile audio technology. Recent innovations include organic electroluminescent See electroluminescence and EL display.  (EL) displays that provide superior visibility with low power consumption. Pioneer's business system division produces cable TV set-top boxes, digital broadcast tuners and DVD-ROM DVD-ROM: see digital versatile disc.


A read-only DVD disc used to permanently store data files. DVD-ROM discs are widely used to distribute large software applications that exceed the capacity of a CD-ROM disc.
 drives for computers.

Pioneer's 50-inch HDTV (High Definition TV) A set of digital television (DTV) standards that offer the highest resolution and sharpest picture. Although some HDTV sets are available in standard (rather square) screen sizes, the overwhelming majority of sets are wide screen, which eliminates  compatible and 40-inch plasma displays deliver crystal-clear video pictures with a space-saving profile for compact residential and commercial spaces. "These displays are the centerpieces for home theater, trade demonstrations or business presentations," says Kaneko.
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Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Latin Trade
Date:Nov 1, 2000
Words:355
Previous Article:Finding more effective ways to serve the customer.
Next Article:MOVE THE HEART, TOUCH THE SOUL.



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