Printer Friendly
The Free Library
23,421,980 articles and books


PAX TV's Super Sunday Brings in Viewers With Hit Series `Doc' and the Premiere of `Sue Thomas: F.B.Eye'.

Entertainment Editors

WEST PALM BEACH, Fla.--(BUSINESS WIRE)--Oct. 15, 2002

PAX TV launched its much anticipated, original new action drama "Sue Thomas: F.B.Eye" on Sunday, October 13, 2002 (9-11p.m. ET/PT), which achieved the network's highest rated premiere this season with an average household rating of 1.6 and attracted 2.3 million viewers. Building from its strong "Doc" lead-in (1.4 HH rating), the world premiere of the groundbreaking series starring Deanne Bray, grew throughout the two-hour telecast. The successful Sunday night run also posted impressive gains among key demographics.

Network highlights for PAX TV's winning Sunday night include:
-- "Sue Thomas: F.B.Eye" improved the household rating by 14% and Women 25 -54 by 43% versus its "Doc" lead-in.

-- "Doc" kicked off the 8:00 p.m. hour with 1.5 million viewers and "Sue Thomas: F.B.Eye" closed the night with 2.4 million viewers, a gain of almost 1 million viewers throughout the night.

-- Household delivery improved 33% year to year in the 8-11 p.m. time period (1,626,000 v. 1,219,000).

-- The 8-11 p.m. timeslot increased total viewers by 32% compared to the same day last year (2,156,000 v. 1,632,000).

-- Adults 25 - 54 increased 25% year to year in the 8-11 p.m. time period (837,000 v. 668,000).


Local market highlights include:

-- "Sue Thomas: F.B.Eye" averaged a 4.0 HH rating in a number of

markets including: Sacramento (4.0), Orlando (3.7), Kansas

City (4.2), West Palm Beach (3.6), Norfolk (3.9), Oklahoma

City (3.6) and Greensboro (4.1).

-- More than a dozen markets averaged a 3.0 HH rating:

Philadelphia (2.7), Dallas (3.3), Atlanta (3.3), Portland

(3.2), Indianapolis (3.1), Raleigh (2.9), San Antonio (2.9),

Birmingham (3.1), New Orleans (2.9), Memphis (3.2), Buffalo

(2.5), Albuquerque (3.0) and Louisville (3.0).

Inspired by the life of its title character, this light-hearted action drama is the first series based on the true story of a deaf person. Deaf from the age of age of 18 months, Sue Thomas overcame significant obstacles to work surveillance for the F.B.I. Headed for a dead-end job in fingerprinting, Sue demonstrates her amazing lip reading skills to an F.B.I. agent and is promoted to the elite surveillance team. Suddenly, Sue and her hearing dog, Levi, are "G-men," involved with a lot more action than they bargained for, working on high profile cases based on recent current events.

Source: Nielsen Media Research

About Paxson Communications Corporation

Paxson Communications Corporation owns and operates the nation's largest broadcast television distribution system and PAX TV, family television. PAX TV reaches 87% of U.S. television households via nationwide broadcast television, cable and satellite distribution systems. PAX TV's new fall 2002 primetime lineup includes original series premieres of "Body & Soul," starring Peter Strauss and Larissa Laskin, "Just Cause" starring Richard Thomas and Lisa Lackey, and "Sue Thomas: F.B.Eye," starring Deanne Bray in a new series by the producers of "Doc." Returning original PAX series include "It's A Miracle," "Candid Camera" and "Doc," starring recording artist Billy Ray Cyrus. For more information, visit PAX TV's website at www.pax.tv.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Geographic Code:1USA
Date:Oct 15, 2002
Words:551
Previous Article:Fitch Rts CPCFA VRDBs -- South Lake Refuse Co. -- Ser 2002A 'A+/F1'.
Next Article:Bristol CDO I, Ltd. Rated 'AAA'/'AA'/'BBB' by Fitch Ratings.
Topics:



Related Articles
'DOC' HEART-TUGGING BUT UNAMBITIOUS.
PAX NOT LEADING THE PACK, BUT...; IN UNDERSERVED DEMOGRAPHIC, IT'S GIVING UPN A RUN FOR ITS NUMBERS.
Parents Television Council Chooses PAX TV's `Doc' as #1 Show on TV; `Doc' to be Showcased on Sunday, September 8, 6 PM-Midnight Marathon.
NEXT-BEST THING TO ERIN BROCKOVICH.
PAX TV Confirms Back-Nine Episode Order of Hit Freshman Series `Sue Thomas: F.B.Eye'.
U.S. new season hopes to divide, conquer home, abroad.
Heroes and heroines honored at annual conference. (National MS Society).
PAX TV Passes WB Sunday on Final Weekend of February Sweep.
PAX TV's Super Sunday Lineup Delivers Its Best February Sweep Since Launch.
MS and isolation.

Terms of use | Copyright © 2014 Farlex, Inc. | Feedback | For webmasters