PAT TRAMMEL: VALENCIA HYATT DIRECTOR OF MARKETING.Byline: Patricia Farrell Aidem Daily News Staff Writer THE new Valencia Hyatt is but a steel frame at this point, but Pat Trammel has nearly booked the hotel's banquet rooms for next December. Brides to be are reserving the wedding garden well in advance, trade groups are booking the hotel's Santa Clarita Santa Clarita, city (1990 pop. 110,642), Los Angeles co., S Calif., suburb 30 mi (48 km) NW of downtown Los Angeles, on the Santa Clara River; inc. 1987. Situated in the Santa Clara valley and nearby canyons, Santa Clarita includes the former towns of Canyon Country, Conference Center and local companies are looking ahead to 1998 Christmas parties. At the center of this unprecedented social activity is Trammel, director of marketing for the six-story, 250-room Valencia Hyatt, the Santa Clarita Valley's first full-service hotel. Marketing the Hyatt has placed Trammel among the valley's movers and shakers Shakers, popular name for members of the United Society of Believers in Christ's Second Appearing, also called the Millennial Church. Members of the movement, who received their name from the trembling produced by religious emotion, were also known as Alethians. . She moved to the area in August from Greenville, S.C., and hit the ground running. ``I'm a one-person show at this point,'' Trammel said, explaining that more staff will be hired as the summer opening date draws near. Trammel said her date book has been filled since she settled in Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region, . ``I have packed-full days, with meetings here and there, and then I have meetings a few evenings a week,'' she said. No wonder. At a recent Southern California Visitor Industry conference, leaders recognized the Valencia Hyatt as the first property of its kind to open in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. County in eight years. She is a key member of the Santa Clarita Valley The Santa Clarita Valley is the valley of the Santa Clara River in Southern California. It stretches through Los Angeles County and Ventura County. Its main population center is the city of Santa Clarita. The valley was part of the 48,612-acre (19,672. Chamber of Commerce Hotel Task Force and is working on the Nissan Open The Northern Trust Open, formally known as the Nissan Open and originally known as the Los Angeles Open, is a regular golf tournament on the PGA Tour. It is played annually in February in Pacific Palisades, California. , the former L.A. Open golf tourney coming in March to the Valencia Country Club. Trammel, 44, has already done some volunteer work at the community Christmas tree-lighting ceremony at Henry Mayo Newhall Memorial Hospital and has been active with the Valencia Industrial Association. With the Hyatt scheduled to open in the early summer, Trammel is making her way in the community. ``I meet with business groups, talk to people about how things flow, what's the potential, how can we be a part of the growth mode here?'' she said. ``I'm letting people know we're coming on board, finding out their needs, how we service them.'' Trammel predicts that 60 percent of the hotel's business will come from the local market. ``Christmas 1998 is a real popular request right now, all the corporations are calling looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. banquet space,'' she said. ``December is almost booked.'' Dates at the hotel's 500-seat conference center and five smaller meeting rooms are also being snatched up by local companies and trade groups. Trammel transferred from the Hyatt in Greenville, a community she said is similar to Santa Clarita in terms of growth and citizen involvement. ``What hit me right away when I got here was the momentum,'' she said. ``I really see the area as having a lot of forward momentum with growth - from an outsider's viewpoint it's a good kind of growth. It's planned, not just an explosion where things don't make sense. It's a great feeling being part of something like this.'' VITALS vi·tals pl.n. 1. The vital body organs. 2. The parts that are essential to continued functioning, as of a system. AGE: 44. FAMILY: Married. GOAL FOR 1998: To be among those at the center of Santa Clarita's business growth. CAPTION(S): Photo, Box PHOTO (Color in Verb 1. color in - add color to; "The child colored the drawings"; "Fall colored the trees"; "colorize black and white film" color, colorise, colorize, colour in, colourise, colourize, colour SAC Edition only) Pat Trammel Valencia Hyatt director of marketing Tom Mendoza/Daily News BOX: VITALS (see text) |
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