Outsell, Inc. Gives Outlook for News Providers and Newspaper Publishers; Forecasts $139.4 Billion by 2009.Analysts Highlight YouTube, Yelp, Google News Archives and Pluck as Rising Stars; Also Discuss Performance of Larger Players Like Gannett, Tribune Company The Tribune Company (NYSE: TRB) is a large American multimedia corporation based in Chicago, Illinois. It is the nation's second-largest newspaper publisher, responsible for the Chicago Tribune, Los Angeles Times, Newsday, Hartford Courant and News Corporation BURLINGAME, Calif. -- Outsell out·sell tr.v. out·sold , out·sell·ing, out·sells 1. To surpass (another) in an amount sold: a book that outsold all others of its kind. 2. , Inc.: WHAT: Outsell, Inc., the only research and advisory firm for the information industry worldwide, today announced publication of its first annual MarketView report, News Providers & Publishers: 2006 Market Size, Share, Forecast and Trend Report. Outsell forecasts that this segment will achieve a compound annual growth rate of just one percent from 2006 through 2009, to reach $139.4 billion. The report covers news publishers like Gannett, The Tribune Company, Axel Springer Axel Springer (May 2, 1912, Altona, Hamburg - September 22, 1985, West Berlin), was a German journalist and the founder and owner of the Axel Springer AG publishing company. Springer was born as Axel Cäsar Springer in Hamburg, where his father worked as publisher. and The Asahi Shimbun The Asahi Shimbun (朝日新聞 Asahi Shinbun Company, and news aggregators such as Google, LexisNexis, Mochila, and Digg. The MarketView analyzes the size, growth rates Growth Rates The compounded annualized rate of growth of a company's revenues, earnings, dividends, or other figures. Notes: Remember, historically high growth rates don't always mean a high rate of growth looking into the future. , financial performance, and market shares of the top 50 companies in this segment of the information industry. It looks at organizations that are "rising stars" and disruptive new entrants, as well as change drivers and trend points. The report also provides clear and essential actions for continued growth. KEY FINDINGS: * The news industry is shrinking quickly. Growth is the major challenge for newspaper companies, which are projected to slip from a 37% share of the information industry down to about 30% by 2010. * More newspapers are likely to change hands to change owners. to change sides, or change owners. See also: Change Hand , such as the Tribune Company's Los Angeles Times Los Angeles Times Morning daily newspaper. Established in 1881, it was purchased and incorporated in 1884 by Harrison Gray Otis (1837–1917) under The Times-Mirror Co. (the hyphen was later dropped from the name). . Companies will act on cluster opportunities, wherein newspaper businesses or partners in several organizations corner regional markets. * Rising Stars and Leader Board organizations whose innovation, agility and market focus are driving growth and changing what the news industry looks like include Yelp, Google News Archives, Pluck, YouTube, Topix, NewsBank, HighBeam, and Mochila. * News aggregators have changed the world for publishers used to packaging and selling their content through a single brand. The top companies in this segment include Google, Yahoo!, LexisNexis, MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory). , AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. , ProQuest Company, Thomson Gale (Thomson Gale, a Thomson Learning business, Farmington Hills, MI, www.gale.com). A leading information publishing company for libraries, schools and businesses. Thomson Gale was formed in 1998 as a merger of Gale Research, Information Access Company and Primary Source Media, three Thomson , Factiva, Dialog NewsEdge, and NewsBank. * Outsell predicts that news publishers will accelerate acceptance of the major search engines' distribution power, and make more and bigger deals around advertising and content. News publishers will also move further into lead generation, developing more pay-for-performance ad models, and increasing behavioral targeting to boost ad rates. FOR MORE INFORMATION: Outsell analysts are available to explain the trends in the MarketView. Journalists who would like to talk with Outsell should contact Dawn Ringel, Warner Communications, 781-449-8456 or dawn@warnerpr.com. Companies that would like to purchase this report should go to http://www.outsellinc.com/store/products/297 or contact Outsell directly at 650-342-6060 or info@outsellinc.com. ABOUT OUTSELL, INC.: Outsell is the only market research and advisory company that focuses on the entire information industry, worldwide. Our analysts and consultants work with publishers and information providers to track and respond to competitors and disruptive new entrants, changing market demands of advertisers, users, and buyers, and new technology's impact. We also work with information management executives to benchmark spending and demonstrate best practices. Outsell invests significantly in original research each year, providing relevant, actionable, and fact-based recommendations. With Outsell, information industry clients optimize their business strategies, plans, and performance. Outsell's headquarters are in Burlingame, CA. Visit us at www.outsellinc.com. |
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