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OurTube: online video brings compelling reality to teaching and learning.


DO-IT-YOURSELF VIDEO IS EXPLODING ACROSS THE INTERNET, thanks to the widespread availability of inexpensive cameras and free online file-sharing services including YouTube, Dailymotion, Metacafe and Putfile. Films made by camcorders and digital cameras, including Web cams See Webcam.  and camera cell phones, can easily be uploaded for access by anyone, and more than 90 percent of the clips on YouTube which tallies more than 100 million views per day--are done by amateurs. There are also growing numbers of specialized YouTube spin-offs, such as GodTube for religious content and TeacherTube for school-related topics. Do-it-yourself video brings compelling new dimensions to teaching and learning (see "The Online Edge" in the June 2006 issue of DA on our Web site) and is revolutionizing how people communicate.

[ILLUSTRATION OMITTED]

For example, in the current race for the presidency, each candidate is using online video to raise money and communicate with voters, and pro/con films are posted in reply. In addition, campaigns are documented on sites such as PrezVid.com, TechPresident. com and Edin08.com, which tracks candidate promises for schools. Humor humor, according to ancient theory, any of four bodily fluids that determined man's health and temperament. Hippocrates postulated that an imbalance among the humors (blood, phlegm, black bile, and yellow bile) resulted in pain and disease, and that good health was  and satire are also represented on the video campaign trail, as exemplified by the Clintons' own spoof See spoofing.

spoof - spoofing
 of the final episode of cable TV's The Sopranos, a sequence of John Edwards This article or section contains information about one or more candidates in an upcoming or ongoing election.
Content may change as the election approaches.
 brushing his hair to the tune of "I Feel Pretty," and the legendary "Obama Girl" video. And YouTube recently made a historic leap into politics by co-sponsoring the nationally televised Democratic debates with CNN CNN
 or Cable News Network

Subsidiary company of Turner Broadcasting Systems. It was created by Ted Turner in 1980 to present 24-hour live news broadcasts, using satellites to transmit reports from news bureaus around the world.
, where presidential hopefuls answered questions submitted in 30-second videos, and more than 2,000 citizens throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  participated. Online resources will play pivotal roles in the upcoming elections, and these need to be integrated into your curriculum.

A study by the Pew Internet & American Life Project found that 19 percent of online adults view or download videos in a typical day, and that younger users are the most eager and active contributors of online videos. Your staff and students will use Web 2.0 technologies for a variety of purposes and will need to be equipped with new skills. This month's issue addresses these implications in "The New Literacies" by Zach Miners Zachary Charles Miner (born March 12, 1982, in St. Louis, Missouri) is an American League pitcher in Major League Baseball who currently plays with the Detroit Tigers. He bats and throws right-handed.  and Angela Pascopella, and offers related content, including the second in a series on our district buying power Buying Power

The money an investor has available to buy securities. In a margin account, the buying power is the total cash held in the brokerage account plus maximum margin available.

Also referred to as "Excess Equity.
 study.

EduComm on Demand

Thanks to online video your staff can also relive re·live  
v. re·lived, re·liv·ing, re·lives

v.tr.
To undergo or experience again, especially in the imagination.

v.intr.
To live again.
 the outstanding professional development sessions from EduComm 2007--the only national conference focused on the integration of audiovisual and information technologies for school districts which you will find on our Web site for free. These include New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 Times columnist David Pogue's keynote on five technologies that will change our lives, computer visionary Alan Kay's opening keynote on powerful teaching ideas, and focused Web 2.0 topics such as blogging across the curriculum, safe social networking See social networking site.

social networking - social network
, digital photography and the use of podcasting in professional development. The presentations will help you develop successful strategies for integrating AV and IT, make smart purchasing decisions, and manage training and support in this exciting field. www.DistrictAdministration.com/EduComm

Congratulations!

I am delighted to announce that our friend and colleague Judy Faust Hartnett stepped up last month to become editor of DISTRICT ADMINISTRATION and the DA Web site. The quality and reach of the magazine and integrated Web site will continue to develop under her able leadership.

We also congratulate DA's popular blog The Pulse, which celebrates its first anniversary as "Education's Place for Debate." Visit The Pulse often to discuss key issues affecting school districts, www.DistrictAdministration.com/Pulse

Odvard Egil Dyrli

EDITOR-IN-CHIEF

gdyrli@edmediagroup.com
COPYRIGHT 2007 Professional Media Group LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved.

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Title Annotation:Editor's Letter
Author:Dyrli, Odvard Egil
Publication:District Administration
Date:Oct 1, 2007
Words:589
Previous Article:Touch the future: inspiration for a new school year.(UNDERSTANDING THE TIMES)
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