Openpages Bolsters Arsenal of Desktop Integrations With Macromedia Freehand.Business/Technology Editors BOSTON--(BUSINESS WIRE)--April 10, 2001 SEYBOLD SEMINAR, BOOTH # 3825-- Openpages Adds Tight Integration with Industry-Leading Illustration Program to Enhance Content Production for the Web and Other Channels Openpages, Inc., a leader in enterprise content production systems, today extended its flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. ContentWare(TM) by offering integration with Macromedia Freehand A full-featured vector drawing program for Windows and Macintosh from Adobe, which acquired it in 2005 from Macromedia. It combines a wide range of drawing tools with special effects. FreeHand was first available on the Mac and was originally Aldus Freehand from Aldus Corporation. (TM), an industry-leading vector based illustration solution for graphics professionals. Together, the applications enable an integrated workflow that allows content creators to work within Freehand See Macromedia FreeHand. to create graphics for Web sites, print and other mediums. Today's news follows the recent integration of ContentWare with Macromedia Dreamweaver(TM) further demonstrating Openpages' commitment to providing integrated content management capabilities to industry standard desktop applications. "By extending Macromedia Freehand to work with ContentWare, users unlock the potential of their graphics for use in any channel," said Keith Hutchinson, FreeHand product manager at Macromedia. "Users developing graphics with Freehand can easily submit and access their content to and from a central repository, where it can be easily deployed directly to their Web site or to print." Macromedia Freehand is the professional solution for designers publishing for print and the Web, offering sophisticated illustration tools, time-saving productivity features and tight integration with the award-winning family of Macromedia Web publishing Creating a Web site and placing it on the Web server. A Web site is a collection of HTML pages with the home page typically named INDEX.HTML. Web sites are designed using Web authoring software which provides a graphical layout capability or by hand coding in HTML or both. software, including Macromedia Flash. "The addition of Freehand to ContentWare's long list of desktop application integration reinforces our commitment to empowering the end user to create content," said Craig Muzilla, vice president of marketing at Openpages. "By constantly improving and expanding our link to desktop applications, Openpages strengthens the content production process for our enterprise clients. By expanding the reach of desktop applications through ContentWare, Openpages enables more end users to participate in content production using the tools they know and depend upon." ContentWare: Evolving Content Management to Content Production First-generation content management systems introduced the concept of content creation via Web-based forms. Although well suited for casual HTML HTML in full HyperText Markup Language Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web. page delivery, this method frequently required content creators to cut and paste To move an object from one location to another. When the operation is complete, there is nothing left in the original location. It may refer to relocating files from one folder to another or to relocating selected text or images from one document to another. content from desktop applications into these forms adding an extra step to the already complex content creation process. ContentWare extends beyond first generation content management solutions through its integration with desktop applications enabling content to be created in a familiar environment. Because digital assets are stored in a central repository, ContentWare enables content reuse across multiple communications channels--greatly reducing the cost of production costs across the enterprise. Openpages supports the entire content production process enabling businesses to: --Create content using familiar desktop applications --Manage content in a central repository with robust workflow --Produce individual content elements, not just Web pages --Deploy content to multiple channels--Web, print or wireless --Integrate a flexible, open architecture with their existing infrastructure About Openpages, Inc. Openpages is the leading provider of content production solutions that enable companies to produce, manage and distribute content to multiple communications channels, including the Web, print and wireless. Content production solutions address the more advanced content needs of enterprises. Openpages' ContentWare extends beyond first generation content management solutions, such as Interwoven in·ter·weave v. in·ter·wove , in·ter·wo·ven , inter·weav·ing, inter·weaves v.tr. 1. To weave together. 2. To blend together; intermix. v.intr. , Vignette and Documentum, through its integration with desktop applications and its digital asset repository. These capabilities enable content to be created in a familiar environment and enable content reuse across multiple communications channels. By maintaining control over the content production process with Openpages' ContentWare, enterprises will reduce corporate content production costs and complexity while leveraging digital assets. An Openpages content production solution is ideal for Global 2000 companies across all industries. Openpages, Inc. is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. with investors from the leading high technology venture capital firms Name Location Founding date Managing Partners/Directors Specialty Capital managed 5AM Ventures Menlo Park, CA; Waltham, MA 2002 John Diekman, PhD (managing partner), Scott Rocklage, PhD (managing partner), Andrew Schwab (managing partner) life sciences $200M [1] including Matrix Partners, Sigma Partners Sigma Partners is a major venture capital firm based in Silicon Valley and Boston. Sigma Partners invests in early-stage information technology companies (semiconductor, software and hardware). The firm was founded in 1984 by J. Burgess Jamieson and C. Bradford Jeffries. , Goldman Sachs The Goldman Sachs Group, Inc., or simply Goldman Sachs (NYSE: GS) is one of the world's largest global investment banks. Goldman Sachs was founded in 1869, and is headquartered in the Lower Manhattan area of New York City at 85 Broad Street. , JAFCO and North Hill Ventures. Openpages, Inc. is a global company headquartered in Westford, Massachusetts Westford is a town in Middlesex County, Massachusetts, United States. The population was 20,754 at the 2000 census. History Westford was first settled in 1635. Originally a part of neighboring Chelmsford, West Chelmsford soon grew large enough to sustain its own with offices throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. and Europe. For information on the company and products, visit the company Web site at www.openpages.com. Openpages and ContentWare are trademarks of Openpages, Inc. All other trademarks contained herein are the property of their respective owners. |
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