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Online service that's investor friendly.


Massey Knakal Realty realty n. a short form of "real estate." (See: real estate)


REALTY. An abstract of real, as distinguished from personalty. Realty relates to lands and tenements, rents or other hereditaments. Vide Real Property.
 Services announced an important step in the firm's ability to serve the real estate investment community--the Massey Knakal Sales System (MKSS MKSS Mauna Kea Support Services (University of Hawaii) ).

People on the firm's investor list will now receive less mail, email and fewer faxes from Massey Knakal because the information they do receive will be more targeted to their investment criteria.

"Our investors can now log in to tell us what they want us to be sending them," said Massey Knakal founding partner Paul Massey, who was part of the internal team focused on creating this online tool with Corsis Technology.

"Right now we are the only commercial real estate firm in New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
 with the ability to offer this service because we have block-by-block knowledge of every neighborhood. This is a tremendous leap forward in both our own efficiency and our ability to deliver specific, relevant information to people who need it."

Massey Knakal operates on a territory system, in which each broker is assigned as·sign  
tr.v. as·signed, as·sign·ing, as·signs
1. To set apart for a particular purpose; designate: assigned a day for the inspection.

2.
 a specific number of blocks in order to know all variables of their submarket sub·mar·ket  
n.
A geographic, economic, or specialized subdivision of a market.

adj.
Being below what is usual in a particular market: submarket wages; submarket interest rates. 
, including who's buying, who's selling, what sales prices have been, what factors are affecting value and how transactions are being structured.

When an investor visits the MKSS website and enters their Investor ID number, they have the opportunity to refine the investment criteria Massey Knakal has on file.

By doing this, they tailor A tailor is a person whose occupation is to sew menswear style jackets and the skirts or trousers that go with them.

Although the term dates to the thirteenth century, tailor
 the volume and type of listings they receive to as narrow or as broad a range as they like. Moreover, investors can make changes as frequently as they choose, and their changes take effect immediately.

The criteria on the investor questionnaire include specific neighborhood, property type and price range choices.

Massey Knakal invites investors to take advantage of this tool by logging onto the website at http://investor.masseyknakal.com/
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Title Annotation:TECHNOLOGY
Publication:Real Estate Weekly
Date:Aug 8, 2007
Words:299
Previous Article:Big two put focus on China.
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