Printer Friendly
The Free Library
14,678,552 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

Online classes bring universities to living room.


The last thing Daniel Linde wanted to do after a 10-hour work day was jump in the car and fight evening traffic just to make it to night school.

Desperate to continue his education, the Hollywood resident figured there had to be an easier way to get his MBA MBA
abbr.
Master of Business Administration

Noun 1. MBA - a master's degree in business
Master in Business, Master in Business Administration
. He found the answer in his living room.

"I turn on the computer and it's right there in front of me. whatever time I want to do it," said Linde, who is in a management training program at HIRE Car Rental, a division of Hertz Corp. "My hours are horrendous. There was no way I could take classes at UCLA UCLA University of California at Los Angeles
UCLA University Center for Learning Assistance (Illinois State University)
UCLA University of Carrollton, TX and Lower Addison, TX
, drive down there, find parking ... let alone study."

People like the 23-year-old Linde are signing up for online classes in such droves that schools can't keep up with demand. It not only marks a new era emerging on California's college campuses, but a niche for businesses that provide online education.

Institutions from Harvard Business School Harvard Business School, officially named the Harvard Business School: George F. Baker Foundation, and also known as HBS, is one of the graduate schools of Harvard University.  to Cal State Northridge to the University of Phoenix are already in the mix.

"There's a need for both lifelong learning Lifelong learning is the concept that "It's never too soon or too late for learning", a philosophy that has taken root in a whole host of different organisations. Lifelong learning is attitudinal; that one can and should be open to new ideas, decisions, skills or behaviors.  and increased education - very real issues to the business marketplace," said Michael Rolnick, an analyst with San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  investment firm Montgomery Securities, which tracks educational trends. "In our estimation, the decline of the colleges will be replaced by visionary. for-profit providers who are building decentralized de·cen·tral·ize  
v. de·cen·tral·ized, de·cen·tral·iz·ing, de·cen·tral·iz·es

v.tr.
1. To distribute the administrative functions or powers of (a central authority) among several local authorities.
 learning centers and the virtual campuses of the future."

The technologies required to build a first-class virtual classroom have been proliferating - and decreasing in cost. Once the virtual campus is created, it is a model with enormous operating leverage Operating Leverage

A measurement of the degree to which a firm or project relies on fixed rather than variable costs.

Notes:
The higher the degree of operating leverage, the greater the potential danger from forecasting risk.
 that can be delivered to thousands of students, as opposed to the regular classroom of tens or hundreds of students.

A local example is the Westwood-based Home Education Network, which has partnered with UCLA to place extension courses online. Since the network's launch September 1996, it has enrolled more than 1,000 students from 29 states and seven foreign countries via computer.

Home Education Network offers about 100 courses out of UCLA's list of 4,300. Students pay between $300 and $600, and receive college credit.

"Our ultimate goal is to truly be a leading provider in online education," said John Kobara, the network's chief executive. "People that live outside of Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  don't have access to UCLA, so the courses offered here can be exported all over the world."

Though the company doesn't release financial figures, Kobara said revenues have so far been about $200,000.

"We're not on the cutting edge, we're on the bleeding edge A pun on "leading edge." It implies that using the latest technology is often risky because it has not been tested with enough users and may not perform as expected. Introducing an advanced product or service is also risky because the user community may not be ready for it or really want ," said Kobara, whose company collects a portion of the fees for each class. "This is all uncharted territory
For the term dealing with television series Farscape, see Uncharted Territories (Farscape)
Uncharted Territory is a science fiction novella by Connie Willis.
, and we're expecting this to be a very powerful industry one day."

At the University of Phoenix. whose online program is run out of San Francisco, enrollment continues to double each year. Currently an estimated 3,000 students are taking classes toward degrees. Tuition is $335 per unit for undergraduates and $415 per unit for graduate classes. the same tuition fees the university charges for classroom instruction.

More than just classes are offered online. Many universities offer virtual student unions. There are also online alumni groups that conduct regular meetings, online university art collections and libraries, and guest speakers who appear at real campus events and then jump online to answer questions from cyberspace.

The styles of the virtual class vary. In some, professors post class assignments and academic lectures on computer bulletin boards and require students to check in regularly with questions or their completed assignments. Other classes emphasize online computer chat rooms that allow a teacher and a class, or a group of students teaming up on an academic project, to work together simultaneously on projects.

The Home Education Network's system is surprisingly easy to use, said Linde, who is pursuing business and finance classes. Other post-graduate courses offered by the network include business & management, business economics, developing a business plan, and strategic marketing.

"The system is very user-friendly, you just sign on the first time ... and you're off," said Linde, who graduated from Washington University in St. Louis “Washington University” redirects here. For other uses, see Washington (disambiguation).
Washington University in St. Louis is a private, coeducational, research university located in St. Louis, Missouri.
 with a B.A. in economics. "I took a course in business and finance with the hopes of getting into investment banking."

A report last month by the California Post-secondary Education Commission recognized computerized learning as a possible way to help meet the enrollment increases forthcoming at the state's public universities. without building expensive new campuses.

It noted that the Cal State and University of California The University of California has a combined student body of more than 191,000 students, over 1,340,000 living alumni, and a combined systemwide and campus endowment of just over $7.3 billion (8th largest in the United States).  systems. both of which offer extension courses over the Internet, are studying ways to expand the technology so that regular classes might be offered, too.

"Online education is one of the most important tools higher education higher education

Study beyond the level of secondary education. Institutions of higher education include not only colleges and universities but also professional schools in such fields as law, theology, medicine, business, music, and art.
 will have in the next decade to help solve its problems." said David McArthur, an analyst at Rand Corp., referring to a predicted enrollment surge at California institutions. "Schools will need to be able to educate many more people than they now can, and less expensively."
COPYRIGHT 1997 CBJ, L.P.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Author:Bruno, Joe Bel
Publication:Los Angeles Business Journal
Date:Jun 23, 1997
Words:834
Previous Article:Former Time exec starting up L.A. magazine empire. (Time Inc's former head Bob Miller)(Los Angeles, CA)
Next Article:Amusement firms want piece of the action. (Landmark Entertainment Group; Iwerks Entertainment Inc)
Topics:



Related Articles
Co-Ed? Co-Everything! New frontiers in roommates.
Connections to connections. (Effects).(teens and the Internet)(Brief Article)(Statistical Data Included)
New Forums Provide Online Meeting Place for Regional Members.(Brief Article)
CSUN RELIVES DESIGNS OF THE PAST.(News)
Life as a virtual adjunct.
Is there a future for online ed? Fathom's gone, leaving us to ask, `is anyone making money on online education?' (Viewpoint).
IM-ing: now it's all in the family: instant messaging is helping to break down barriers between parents and their children.(Technology)
CLOSE QUARTERS, LITTLE COMFORT.(Higher Education)(UO freshmen get a jump-start on "cramming" during move-in day at the aging residence halls)
Putting heads together ... virtually: online collaboration software can help streamline meetings, brainstorm efficiently, and even generate some...
Going once, going twice.(BEHIND the NEWS)

Terms of use | Copyright © 2009 Farlex, Inc. | Feedback | For webmasters | Submit articles