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Official Name Change Reinforces Datalink.net's Position as The Internet Portal to Wireless; Datalink.net Announces Official Name Change.


SAN JOSE San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, Calif.--(BUSINESS WIRE)--July 6, 1999--

Datalink.net (OTC OTC

See: Over-the-counter.


OTC

See over-the-counter market (OTC).
 BB:NETD NETD Noise Equivalent Temperature Difference
NETD New Equipment Training Development
), formerly DataLink Systems Corp., a Silicon Valley Internet company, today announces the company's formal name change to Datalink.net, Inc.

Approved by a majority of shareholders, the company's Articles of Incorporation The document that must be filed with an appropriate government agency, commonly the office of the Secretary of State, if the owners of a business want it to be given legal recognition as a corporation.  have been amended a·mend  
v. a·mend·ed, a·mend·ing, a·mends

v.tr.
1. To change for the better; improve: amended the earlier proposal so as to make it more comprehensive.

2.
 to change the official name to Datalink.net, Inc. The new name more accurately depicts the company's Internet-based strategy and closely reflects the focus of the company's recently announced Enterprise Business Group.

"The change to Datalink.net reflects the company's new strategy to leverage our Internet core competency A core competency is something that a firm can do well and that meets the following three conditions specified by Hamel and Prahalad (1990):
  1. It provides customer benefits
  2. It is hard for competitors to imitate
  3. It can be leveraged widely to many products and markets.
, which includes our e-commerce initiatives," said Datalink.net CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Anthony LaPine. "With the advent of our new Enterprise Business Group, which wirelessly enables Web sites and Intranets, this official name change reflects to all of our strategic partners and prospects the expertise of Datalink.net and our commitment to the Internet."

Datalink.net's Enterprise Business Group strategically focuses on connecting the Web to Wireless through a series of initiatives geared toward e-commerce, Intranets, and individual Internet sites. The business solutions provide auction sites, portals, and Internet vendors the power to connect to millions of wireless devices, allowing for increased distribution channels for their content and the potential for increased Web site circulation as a result of return visits.

In addition to the firm's enterprise business solutions, Datalink.net offers consumer products and services that provide real-time customized wireless information to individual users. These Web-to-Wireless(TM) services include: real-time financial information, such as stock and commodity quotes, and public company breaking news; breaking sports coverage for professional and college events; and lifestyle information, such as weather, news headlines, beach reports, ski conditions Noun 1. ski conditions - the amount and state of snow for skiing
condition, status - a state at a particular time; "a condition (or state) of disrepair"; "the current status of the arms negotiations"
, entertainment news, alert driven scheduler, and other features.

Datalink.net -- Where the Web Meets Wireless(TM)

Datalink.net is the world leader in Web to Wireless convergence with a suite of products and services for both the enterprise customer and the consumer. The Enterprise Business Group wirelessly enables Internet sites and e-commerce applications through the company's patented Xpresslink(TM) Platform, while the Consumer Products Group provides custom and tailored information to the wireless user.

Datalink.net develops products with mass market appeal and e-commerce applications. Datalink.net is rated the number one service of its kind by SmartMoney magazine. The company is headquartered in Silicon Valley, California and its services are marketed through Datalink.net's e-commerce Web site at http://www.datalink.net.

Statements in this release that are not strictly historical are "forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
" and subject to risk and uncertainty. Factors that affect actual events or results materially include, but are not limited to: (i) the Company's ability to obtain adequate financing to further its current and future business strategies; (ii) the Company's ability to attract and retain its employees; (iii) the Company's success against competitive products and services and (iv) the effects of business and economic conditions generally.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 6, 1999
Words:476
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