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Of prose and code.


Learn how to write for a Web audience

For those who are more familiar with writing code than verse, Crawford Kilian's Writing for the Web: Geeks' Edition (Self-Counsel Press, $21.95) offers solid lessons on writing interactively for both multimedia and the Web. Kilian feeds readers effective methods for reaching their target audiences and provides lessons on specific types of Web writing.

Stressing that text is the heart of a Website, Kilian espouses a targeted structure for presenting a topic. The text, says Kilian, should reflect three basic principles: orientation orientation, in architecture, the disposition of the parts of a building with reference to the points of the compass. From remote antiquity the traditional belief in the efficacy of religious ceremonials performed at dawn toward the rising sun has influenced the , information, and action. At the same time, he stresses the need to get the audience excited about the subject. Thus, Kilian talks about the significance of the Web writer to the Web surfer.

At almost 200 pages, Writing for the Web is filled with case studies and critiques, exercises for practicing Kilian's principles, suggested Websites, and basic grammar grammar, description of the structure of a language, consisting of the sounds (see phonology); the meaningful combinations of these sounds into words or parts of words, called morphemes; and the arrangement of the morphemes into phrases and sentences, called syntax.  lessons. If you're you're  

Contraction of you are.


you're you are
you're be
 looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 no-nonsense no-non·sense
adj.
Not tolerating irrelevancies; direct, efficient, and practical: the no-nonsense tones of a stern parent; plain, no-nonsense meals at a diner.
 advice, Kilian's book is like encouragement from a good friend.
COPYRIGHT 2001 Earl G. Graves Publishing Co., Inc.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Review
Author:Fay, Deanna
Publication:Black Enterprise
Article Type:Book Review
Date:Jun 1, 2001
Words:164
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