Ocean Pacific Apparel Corp. and Crown Crafts Infant Products Inc. Sign Licensing Agreement.

Business Editors

IRVINE, Calif.--(BUSINESS WIRE)--April 28, 2003

Ocean Pacific Apparel Corp. (OP), the original California lifestyle brand (Op), today announced it has formalized a licensing agreement with California-based Crown Crafts Infant Products Inc. (CCIP), a leading infant furnishings and accessory veteran with 25 years in the business and established department, mass and specialty store distribution.

Under the agreement, CCIP will design, produce, market and sell infant furnishings and accessories under the "Opbaby" moniker, significantly adding to OP's burgeoning youth-focused product line, which this year grew to include product extensions in infant and toddler sportswear and swimwear, as well as home furnishings, hosiery, loungewear and underwear.

The premier Opbaby collection brings a new wave in nursery decor that features tropical icons and California-inspired lifestyle themes styled in comfortable, easy-care fabrics.

"Our business has rapidly developed across all categories, spurred on by the increasing global relevance of the 'West Coast lifestyle' and OP's thirty-year tie to it," says Andrew Lelchuk, OP senior vice president. "With the extraordinary design, manufacturing and marketing capabilities of CCIP, we suspect this segment of our business is going to be very significant.

"Op conjures good memories in today's parents who love the look and feel of our fashions and connect with the Op lifestyle. The timing is right for OP to bring its popularity to an array of new merchandise with Opbaby, characterized by fresh contemporary designs that connote casual, easy outdoor living."

CCIP President and CEO Nanci Freeman says: "We are excited about the creative partnership with OP. CCIP was looking to incorporate innovative lifestyle brands in its product mix, just as OP was planning a category expansion. It's an exciting opportunity to bring something very new and different to the infant market."

About Crown Craft Infant Products:

CCIP is committed to giving parents, grandparents and gift-givers a wide selection of quality, trend-setting designs that fit today's lifestyle. From high-fashion originals to popular licensed characters, CCIP has a portfolio of world-class licenses and designs to fit any baby's nursery. Crown Crafts Infant Products Inc. is a wholly-owned subsidiary of Crown Crafts Inc., which is traded over the OTCBB under the symbol CRWS. Crown Crafts Inc. designs, markets and distributes infant and juvenile consumer products, including bedding, blankets, bibs, bath and accessories, and luxury hand-woven home decor. Other Crown Crafts Inc. subsidiaries include Hamco Inc. in Louisiana; and Churchill Weavers in Kentucky. The company is America's largest producer of infant bedding, bibs and bath items.

About Ocean Pacific Apparel Corp.

(OP): Launched as a clothing company in 1972, OP was the first surfboard maker to create an apparel line to meet the demands of surfers, in and out of the water. The brand was the first action-sports company and now stands as the largest privately held brand in the industry, offering a broad array of products that support youth culture and its attendant preoccupations -- surf, skate, snow and style.

Through manufacture of goods ranging from apparel and footwear to wetsuits and accessories, and sponsorship of world-class sporting events and athletes, OP continues to remain true to its mission: to create quality products with real value, authenticity and style.