Oakland Chamber Adopts LetterClick BrandMail.Business Editors OAKLAND Oakland, city (1990 pop. 372,242), seat of Alameda co., W Calif., on the eastern side of San Francisco Bay; inc. 1852. Together with San Francisco and San Jose, the city comprises the fourth largest metropolitan area in the United States. , Calif.--(BUSINESS WIRE)--April 6, 2004 The Oakland Metropolitan Chamber of Commerce is proud to announce a promotional relationship with LetterClick to offer the company's BrandMail(TM) service to the chamber's 1,400 members at a discounted members-only price. BrandMail dramatically enhances the effectiveness of e-mail for businesses of all sizes, providing a consistent and powerful image-building and marketing tool with every e-mail you send. "We've we've Contraction of we have. we've have been using BrandMail for eight months now and we couldn't be happier," said OMCC OMCC Organismo Mundial de Cursillos de Cristiandad (World Organisation of the Cursillo Movement) OMCC Olimpiada Matemática de Centroamérica y el Caribe (Mathematical Olympiad of Centroamerica and the Caribbean) President Joe Haraburda. "We were connected to the service in one afternoon and immediately began using it, sending e-mail just as we always had, but suddenly it was more sophisticated -- and more effective. Many people have commented to me about the positive difference that using BrandMail has had on our e-mail. We wouldn't be using it if it didn't work and we wouldn't be promoting it if we didn't believe it can mean extra business for any member that chooses to use it." BrandMail message features include a full-color letterhead graphic; a clean, consistent, companywide look in terms of text color and font font or typeface or type family Assortment or set of type (alphanumeric characters used for printing), all of one coherent style. Before the advent of computers, fonts were expressed in cast metal that was used as a template for printing. ; and an original hand-written signature at the end of each message, adding a warm, confidence-inspiring touch. Links to company Web pages or tools can be embedded Inserted into. See embedded system. . Standard text -- from fresh marketing messages to legal disclaimers -- can also be posted at the bottom of each e-mail. Multiple templates can allow for specialized spe·cial·ize v. spe·cial·ized, spe·cial·iz·ing, spe·cial·iz·es v.intr. 1. To pursue a special activity, occupation, or field of study. 2. looks and functions for special products or occasions. There is no software to install, and no code or anything else for users to worry about. Once enrolled, they just send their e-mails the same way they always have. Small businesses love it because it is easy, works with the e-mail software they already have, and because BrandMail gives them an instant professional image and marketing program, sending a memorable, professional-looking message every time they send an e-mail. Large businesses like the fact that the company's marketing message, professional image and brand image is uniformly presented by everyone in the company, cleanly clean·ly adj. clean·li·er, clean·li·est Habitually and carefully neat and clean. See Synonyms at clean. adv. In a clean manner. clean and consistently -- and they don't mind the fact that it's cheap and easy, either. More information about LetterClick can be found at www.LetterClick.net. |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion