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OKI Printing Solutions Launches ProfitOPS(TM), an Innovative New Partner Alliance Designed to Reverse Shrinking Channel Profits.


OKI Printing Solutions increases its investment in the channel by more than 100 percent; introducing a strategic business planning tool for channel partners with upfront discounts

MOUNT LAUREL, N.J. -- Oki Data Americas, which markets its products under the OKI([R]) Printing Solutions brand, today announced a dramatic new partnership model, ProfitOPS[TM], which it expects will double profit opportunities for partners willing to commit to the strategy. The model aims to reverse the shrinking profits experienced by solution providers across the industry by providing innovative, strategic business planning processes and aggressive upfront discounts to infuse inĀ·fuse
v.
1. To steep or soak without boiling in order to extract soluble elements or active principles.

2. To introduce a solution into the body through a vein for therapeutic purposes.
 new life into the printing business.

"After 35 years of working loyally with the channel, we took a fresh approach and developed an entirely new partnership concept that will deliver profits back to printing and give our channel partners a proven business planning methodology to grow their overall business again," said Greg Van Acker, Vice President of U.S. Sales. "We're not revising or expanding existing programs that don't work in today's business Today's Business is a show on CNBC that aired in the early morning, 5 to 7AM ET timeslot, hosted by Liz Claman and Bob Sellers, and it was replaced by Wake Up Call on Feb 4, 2002.  climate. ProfitOPS[TM] is an aggressive solution to margin compression and eroding profits developed strategically as if we were entering the market for the first time."

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1. As stated or indicated by; on the authority of: according to historians.

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 Stewart Krentzman Stewart Krentzman is the President and Chief Executive Officer of Oki Data Americas, Inc., headquartered in Mount Laurel, New Jersey and has responsibilites for North and South America. The company is the #2 manufacturer of laser color printers in the world. Its' parent company, $6. , President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Oki Data Americas, "Oki Data has never been better positioned to lead change in the channel and drive partner profitability. We have a full-line product portfolio backed by exceptional customer service and support and, for those solution providers willing to make the commitment, a world-class business planning blueprint that will drive long-term growth beyond their printer business."

The ProfitOPS[TM] business planning process is based on jointly-developed sales objectives and go-to-market strategies supported by ongoing performance monitoring. Five key market points of entry form the foundation of a professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products.  portfolio that will drive new business opportunities and greater profitability:

* Managed services An umbrella term for third-party monitoring and maintaining of computers, networks and software. The actual equipment may be inhouse or at the third-party's facilities, but the "managed" implies an ongoing effort; for example, making sure the equipment is running at a certain quality  

* Device consolidation

* On-demand printing See print on demand.  

* Dot matrix migration to LED/laser

* Custom print and imaging solutions

The major rewards for ProfitOPS[TM] partners include:

* Upfront discounts of up to 12 percent on hardware, and up to 3 percent on consumables, which are applicable to all market segments

* Exclusive professional services offerings that can increase profit margins by up to 35 percent

* Accelerators that double count toward achieved goals and help fast-track performance success

* Dedicated sales development funds to drive joint marketing activities

"Our Solution Provider Advisory Council told us what they needed to succeed in this market," said Van Acker. "We are giving them a best-in-class business planning tool that we will continue to evolve and improve with their input, ultimately redefining the meaning of partnership for the channel."

For information about becoming a ProfitOPS[TM] partner, call 1-866-226-4025, extension 1.

About Oki Data Americas, Inc.

Oki Data Americas, Inc., headquartered in Mount Laurel, N.J., and a subsidiary of Oki Data Corporation of Japan, markets PC peripheral equipment under the OKI Printing Solutions brand, including digital color and monochrome printers, color and monochrome multifunction products and serial impact dot matrix printers. As business printing solutions specialists, Oki Data Americas provides world-class printing technology and real-world solutions designed to help manage workflow and optimize business performance. Oki Data Americas is ISO (1) See ISO speed.

(2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI.
 9001:2000 certified and also offers a full line of options, accessories and consumables. Most OKI Printing Solutions' products have earned the ENERGY STAR[R]. Oki Electric Industry Co., Ltd., parent company to Oki Data Corporation, is a $5.8 billion multinational corporation multinational corporation, business enterprise with manufacturing, sales, or service subsidiaries in one or more foreign countries, also known as a transnational or international corporation. These corporations originated early in the 20th cent.  with headquarters in Tokyo and is a world leader in information processing systems, telecommunications and electronics.

OKI, Reg. Oki Electric Industry Co., Ltd. ENERGY STAR Reg. T.M. U.S. EPA EPA eicosapentaenoic acid.

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abbr.
eicosapentaenoic acid


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n.pr See acid, eicosapentaenoic.

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, ProfitOPS, T.M. of Oki Data Americas, Inc.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 9, 2007
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