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ODDO APPOINTED TO VICE PRESIDENT, NIELSEN EUROPE

 OXFORD, England, April 23 /PRNewswire/ -- Lucia C. Oddo has been appointed vice president, service redesign, for Nielsen Europe, the company announced today.
 Her responsibilities will be to lead the transition from audit-based to scan-based services across Europe. Previously Oddo was vice president, market initiatives, for Nielsen Europe and vice president, global information services, for A.C. Nielsen.
 Nielsen is the recognized global leader in marketing research and decision-support information. As a strategic partner with the world's top consumer packaged goods companies, Nielsen has been the primary supplier of information-based systems and analysis for nearly 70 years. Based in Northbrook, Ill., A.C. Nielsen is a company of The Dun & Bradstreet Corp. (DNB), the world's largest supplier of business information and related services.
 -0- 4/23/93
 /CONTACT: Cheryl I. Procter of Nielsen Europe, 708-498-7642/


CO: Nielsen Europe ST: IN: ENT SU: PER

TS -- NY044 -- 0033 04/23/93 12:03 EDT
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Publication:PR Newswire
Date:Apr 23, 1993
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