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OBIT/ Patrick Jackson Obituary.


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OBIT...

RYE, N.H.--(BUSINESS WIRE)--March 26, 2001

Patrick John Jackson, 68, of 51 Central Road, died Thursday, March 22, 2001, at his home.

He was born in Grand Rapids, Michigan “Grand Rapids” redirects here. For other uses, see Grand Rapids (disambiguation).
Grand Rapids is a city in the U.S. state of Michigan. As of the 2000 census, the city population was 197,800.
, attended Kenyon College and received his master's degree in Education Administration from Antioch College.

Mr. Jackson had recently marked his 50th year of public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  counseling advising clients and colleagues alike on almost every national issue over the past five decades.

Jackson founded Jackson Jackson & Wagner, a behavioral public relations and management consulting firm in 1956. He became one of the most widely known and respected practitioners in the field of public relations and was often referred to as "the public relations counselor's counsel." Peers will always remember Jackson for his passion to advancing the profession and the on-going education of practitioners and students.

He founded Jackson Jackson & Wagner's research subsidiary, Dudley Research in 1982. Its philosophy is based on the premise that true public relations research -- beyond statistical calisthenics calisthenics: see aerobics.
calisthenics

Systematic rhythmic bodily exercises (e.g., jumping jacks, push-ups), usually performed without apparatus.
 -- is rooted in what motivates a person to act. Jackson felt few firms were doing this essentially behaviorally-based, qualitative research Qualitative research

Traditional analysis of firm-specific prospects for future earnings. It may be based on data collected by the analysts, there is no formal quantitative framework used to generate projections.
.

Jackson served as editor for pr reporter for over three decades. pr reporter is one of the foremost international public relations newsletters in the field of public relations featuring cutting-edge theories and hands-on advice.

Under his leadership in the 60s & 70s, JJ&W concentrated public interest and activists groups in the environment, consumer, civil liberties, civil rights, physical rehabilitation physical rehabilitation See Physical therapy.  & other movements. JJ&W is considered the first public relations firm to practice in the area of environmental issues and grassroots movements beginning in 1964. Among Jackson's proudest achievements was providing counsel and guidance to the first environmental coalition effort to permanently protect open space through the current-use tax change in New Hampshire New Hampshire, one of the New England states of the NE United States. It is bordered by Massachusetts (S), Vermont, with the Connecticut R. forming the boundary (W), the Canadian province of Quebec (NW), and Maine and a short strip of the Atlantic Ocean (E). .

Jackson was elected in 1980 to serve as President of the now 20,000 plus membership, Public Relations Society of America The Public Relations Society of America (PRSA), based in New York City, is the world's largest organization for public relations professionals. The organization has more than 30,000 professional and student members, and is organized into 112 chapters nationwide.  (PRSA PRSA Public Relations Society of America
PRSA Personal Retirement Savings Account
PRSA Puerto Rican Student Association
PRSA Puerto Rican Studies Association
PRSA Park and Recreation Service Area
PRSA President of the Royal Scottish Academy
) and was active on many boards and organizations throughout the United States. In New Hampshire these included; The Society for the Protection of New Hampshire Forests The Society for the Protection of New Hampshire Forests is a private, non-profit land-conservation organization based in the U.S. state of New Hampshire. It purchases or is given easements or outright ownership of undeveloped land, as a way to keep it open, and also performs ; Giving NH Task Force; Statewide Program of Action to Conserve our Environment; The Environmental Coalition; Rockingham County Cooperative Extension Service Cooperative Extension Service, in the United States, publicly supported, informal adult education and development organization. Established in 1914 by the Smith-Lever Act, it constitutes one of the largest adult education programs in the world and consists of three ; one of 16 charter members of PRSA's local Yankee Chapter.

Throughout his career, Jackson received numerous awards and honors distinguishing his career. These include; PRSA's Gold Anvil anvil

Iron block on which metal is placed for shaping, originally by hand with a hammer. The blacksmith's anvil is usually of wrought iron (sometimes of cast iron), with a smooth working surface of hardened steel.
, the highest honor awarded to a public relations counsel; Arthur W. Page Arthur W. Page was a vice president and director of AT&T in the 1930’s and 40’s, in charge of what we would today call communications, public affairs and public relations.  Award; Inducted into the Defense Information School Hall of Fame, 1999; 1978 Lincoln Award for "Outstanding Contributions to the New England Community"; PRSA Educators Academy David Ferguson Award, for significant contribution for public relations education; National School Public Relations Association President's Award.

His leadership and passion for public relations will be missed tremendously by all of his colleagues at Jackson Jackson & Wagner, Dudley Research and pr reporter.

He is survived by his wife, Stacey E. Smith and their children Alexandra and Jeremy. His other children include, Richard Jackson of Falls Church, VA; Kevin Jackson of Hyde Park, UT; Pamela Sadler of Cotapaxi, CO; Roberta Trefts of Bejing, China; twenty-one grandchildren; and eight great-grandchildren. He was predeceased by his daughter, Jennie. He is also survived by his brother T. Michael Jackson of Traverse City, MI; and his long-time partner Isobel Parke of Epping, NH.

A private burial will take place at the Rye Cemetery. The family will receive visitors at their home Tuesday evening and all day Wednesday at their residence, 51 Central Road, Rye, NH. A public memorial service is being planned for Sunday, April 22nd at West Epping Friends Meeting at 11 a.m. with a reception to follow at Tributary Farm. Details will be posted on Jackson Jackson & Wagner's website, www.jjwpr.com.

In lieu of flowers, memorial donations may be made to the Patrick Jackson Memorial Fund, c/o PRSA Foundation, 33 Irving Place, NY, NY, 10003; or the New Hampshire Environmental Foundation, c/o Jackson Jackson & Wagner, 14 Front Street, Exeter, NH 03833.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 26, 2001
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