Nutritional Specialties, Inc. Introduces Lifetime Liquid D3.SCOTTSDALE, Ariz. -- Baywood International, Inc. (OTCBB OTCBB See OTC Bulletin Board (OTCBB). :BYWD) ("Company") announced today that its wholly-owned subsidiary, Nutritional Specialties, Inc./dba LifeTime[R], has launched Liquid D3 into its line of liquid supplements for distribution into health food retailers. LifeTime's Liquid D3 provides vitamin D vitamin D Any of a group of fat-soluble alcohols important in calcium metabolism in animals to form strong bones and teeth and prevent rickets and osteoporosis. It is formed by ultraviolet radiation (sunlight) of sterols (see steroid) present in the skin. 3 (cholecalciferol cholecalciferol /cho·le·cal·ci·fer·ol/ (ko?le-kal-sif´er-ol) vitamin D; a hormone synthesized in the skin on irradiation of 7-dehydrocholesterol or obtained from the diet; it is activated when metabolized to 1,25-dihydroxycholecalciferol. ) in an easy-to-take, once-daily dose. Vitamin D3 is the preferred form, due to its high level of biologic activity. The main function of vitamin D is to maintain normal blood levels of calcium and phosphorus. It also aids in the absorption of calcium, helping to form and maintain strong bones. Without vitamin D, bones can become thin, brittle, soft, or misshapen mis·shape tr.v. mis·shaped, mis·shaped or mis·shap·en , mis·shap·ing, mis·shapes To shape badly; deform. mis·shap . In addition, without vitamin D, the small intestine small intestine Long, narrow, convoluted tube in which most digestion takes place. It extends 22–25 ft (6.7–7.6 m), from the stomach to the large intestine. absorbs no more than 10-15% of dietary calcium. In a person with vitamin D sufficiency, the small intestine absorbs, on average, 30% of dietary calcium; during growth, lactation lactation Production of milk by female mammals after giving birth. The milk is discharged by the mammary glands in the breasts. Hormones triggered by delivery of the placenta and by nursing stimulate milk production. , and pregnancy, the efficiency increases to 80%. By the time a person reaches adulthood, bone growth stops and bone remodeling bone remodeling See Remodeling. continues. Vitamin D deficiency Vitamin D Deficiency Definition Vitamin D deficiency exists when the concentration of 25-hydroxy-vitamin D (25-OH-D) in the blood serum occurs at 12 ng/ml (nanograms/milliliter), or less. in adults causes secondary hyperparathyroidism secondary hyperparathyroidism Endocrinology ↑ Parathyroid activity with overproduction of PTH due to parathyroid hyperplasia in response to an extraparathyroid defect that results in ↓ Ca2+ Etiology Rickets, vitamin D deficiency, chronic renal failure that can precipitate and exacerbate osteoporosis. "It can be difficult to obtain enough vitamin D from food sources. Consuming vitamin D fortified fortified (fôrt adj containing additives more potent than the principal ingredient. foods and adequate sunlight exposure are essential for maintaining a healthy vitamin D status, but for many people it is not enough, and dietary supplements are needed to meet the daily requirements," says Dr. Lisa Maturo, ND, Scientific Director for LifeTime. "Taking a liquid form of the vitamin will provide you with ample vitamin D for your body with optimal absorption," Dr. Maturo added further. Vitamin D3 is the preferable form of vitamin D (as opposed to vitamin D2, ergocalciferol ergocalciferol /er·go·cal·cif·er·ol/ (er?go-kal-sif´er-ol) vitamin D; a sterol occurring in fungi and some fish oils or synthesized from ergosterol, with similar activity and metabolism to those of cholecalciferol; used as a dietary ) due to its higher potency and longer duration of action. Vitamin D2 potency is less than one third that of vitamin D3. The introduction of Liquid D3 builds upon LifeTime's current core brands in the bone health market including its Liquid Calcium & Magnesium Citrate magnesium citrate Warning - High-alert drug! Citramag (UK), Citro-Mag (CA), Citroma Pharmacologic class: Mineral Therapeutic class: in six different flavors including grape, lemon-custard, orange-vanilla, strawberry, blueberry blueberry, plant of the large genus Vaccinium, widely distributed shrubs (occasionally small trees) of the family Ericaceae (heath family), usually found on acid soil. They are often confused with the related huckleberry. and pina colada as well as LifeTime's Liquid Osteo Density Blend in raspberry cream. According to the National Osteoporosis Foundation The National Osteoporosis Foundation (NOF) is an American voluntary health organization dedicated to osteoporosis and bone health. Its headquarters are in Washington, D.C.. (NOF) (www.nof.com), osteoporosis and low bone mass are currently estimated to be a major public health threat for almost 44 million US women and men aged 50 and older. By the year 2010, it is estimated that over 52 million women and men in this same age category will be affected and, if current trends continue, the figure will climb to over 61 million by 2020. The estimated national direct care expenditures (including hospitals, nursing homes, and outpatient services outpatient services Hospital-based services Managed care Medical and other services provided, to a nonadmitted Pt, by a hospital or other qualified facility–eg, mental health clinic, rural health clinic, mobile X-ray unit, free-standing dialysis unit Examples ) for osteoporotic fractures is $18 billion per year in 2002 dollars, and costs are rising. Based on substantial research findings on consensus among leading experts, the NOF is updating its recommendation for daily adequate calcium and vitamin D intake. NOF revised its recommendations after careful consideration and review of a growing body of evidence that calcium and vitamin D deficiency is widespread throughout the world as well as in the U.S., particularly in adults 50 and older. According to NOF recommendations, adults under age 50 need 1,000 mg of calcium and 400 to 800 IU of vitamin D3 daily and adults age 50 and over need 1,200 mg of calcium and 800 to 1,000 IU of vitamin D daily.(a) NOF also recommends the following preventive regimens as the best defense against osteoporosis: * A balanced diet rich in calcium and vitamin D * Weight-bearing and resistance-training exercises * A healthy lifestyle with no smoking or excessive alcohol intake * Talking to one's healthcare professional about bone health * Bone density testing and medication when appropriate LifeTime Liquid D3 contains 1,000 IU per serving, or 250% of the USRDA USRDA United States Recommended Daily Allowance , of Vitamin D3 (Cholecalciferol) and was designed to address the deficiency of Vitamin D consumption. The product is available in mixed berry in a 16 fluid ounce size, providing 32 once-daily servings. LifeTime's Liquid Calcium & Magnesium Citrate formulas contain 1,500 mg of elemental calcium per ounce in blueberry and pina colada and contain 1,200 mg of elemental calcium per ounce in grape, lemon-custard, orange-vanilla and strawberry. Osteo Density Blend contains 1,500 mg of elemental calcium per ounce in raspberry cream. About Baywood: Baywood International, Inc. (OTCBB:BYWD) is a nutraceutical company specializing in the development, marketing and distribution of its own proprietary brands under the names Baywood PURECHOICE[R], Baywood SOLUTIONS[R] and Complete La Femme[R]. The Company's products are distributed through independent and chain health food stores, pharmacies, grocery stores, and other direct-to-consumer channels both internationally and domestically. Baywood's wholly-owned subsidiary, Nutritional Specialties, Inc./dba LifeTime[R] or LifeTime[R] Vitamins ("LifeTime"), is a nutraceutical company that was established in 1988 and specializes in the development, marketing and distribution of its own brands under the LifeTime[R] name. LifeTime's brands currently consist of approximately 370 products that are sold directly to independent and chain health food stores, pharmacies, natural food stores, and other direct-to-consumer channels across the United States. In addition, LifeTime's products are sold internationally through distributors in Canada, Croatia, Turkey, England, Dubai, Holland, Sweden, Portugal and certain parts of Asia. For more information, call (888) 350-0799, or for more information, visit www.bywd.com. This press release may contain forward-looking statements, made in reliance upon Section 21D of the Exchange Act of 1934, which involve known and unknown risks, uncertainties or other factors that could cause actual results to differ materially from the results, performance, or expectations implied by these forward-looking statements. The Company's expectations, among other things, are dependent upon general economic conditions, continued demand for its products, the availability of raw materials, retention of its key management and operating personnel, its ability to integrate the business of Lifetime, need for and availability of additional capital as well as other uncontrollable or unknown factors which are more fully disclosed in the Company's Form 10-KSBs and 10-QSBs on file with the United States Securities and Exchange Commission. (a) Source: National Osteoporosis Foundation |
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