Novilit Appoints Tom Elliott as Director of Marketing and Communications; Assumes Responsibility for Marketing Communications Functions.Business/Technology Editors MARLBORO Marlboro or Marlborough (märl`bərō), city (1990 pop. 31,813), Middlesex co., E Mass.; settled on the site of a Native American village 1657, inc. as a city 1890. , Mass.--(BUSINESS WIRE)--Aug. 20, 2002 Novilit(R), Inc., an electronic design automation (EDA (1) (Electronic Design Automation) Using the computer to design, lay out, verify and simulate the performance of electronic circuits on a chip or printed circuit board. ) supplier and the leader in developing new communications protocols and implementation technologies for use by Original Equipment Manufacturers (OEMs) of network equipment, today named Thomas (Tom) Elliott to the role of director of marketing and communications. Mr. Elliott is responsible for all marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales activities, including public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , trade show management, collateral development, technical documentation, and their corporate website. Prior to joining Novilit, Elliott worked for Charles River Charles River River, eastern Massachusetts, U.S. The longest river wholly in the state, it flows into Boston Bay after a course of about 80 mi (130 km). Navigable for about 7 mi (11 km), its estuary separates the cities of Boston and Cambridge. Development in Burlington, Mass., for two years, where he served as marketing manager. Previously, he worked for Azure azure /az·ure/ (azh´er) one of three metachromatic basic dyes (A, B, and C). az·ure n. Any of various dyes used in biological stains, especially for blood and nuclear staining. Technologies as its marketing communications manager. In addition, Elliott has held various positions at BMC Software Inc., Hewlett Packard Company's Medical Electronics Division, Analog Devices Inc., AICorp, Digital Equipment Corporation, Honeywell, and Tradeline.com. Elliott attended Bentley College in Waltham, Mass. About Novilit Inc. Novilit(R), Inc. is an electronic design automation (EDA) company located in Marlborough, Mass. that is focused on delivering an embedded systems development environment for the design of networking and communications protocols. Novilit's patented technology advances are embodied in the company's flagship Novilit Protocol AnyWare (NPA (1) (Numbering Plan Area) The Bellcore/Telcordia telephone area code system in use in the U.S., Canada, Alaska, Hawaii and islands in the Caribbean. See NPA code. (2) (Network Professional Association, San Diego, CA, www.npanet. ) development environment. Targeted for use by developers and engineers of networking and communications platforms, NPA demonstrably reduces the cost, resources required, and the time to market of wired, wireless, terrestrial, and satellite systems. Novilit is guided by a management team with extensive industry experience and is staffed in engineering, technical support, sales, and marketing with seasoned professionals uniquely qualified to address the needs of this specialized market. Founded in 1998, Novilit has received $3.5 million in seed funding and venture financing from Echelon Ventures and T-Telematik Venture. Corporate headquarters are located at 230 Maple Street, Marlboro, Mass. 01752. Telephone: (508) 485-0050. FAX: (508) 485-5978. Email: info@novilit.com. Or, visit Novilit's website at http://www.novilit.com. Novilit is a registered trademark of Novilit, Inc. AnyWare is a trademark of Novilit, Inc. |
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