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Notiva Names Paul Connolly Vice President, Marketing; Company Continues to Build Strong Executive Team to Advance Growing Leadership in Trade Settlement Market.


Business Editors/High-Tech Writers

SAN MATEO, Calif.--(BUSINESS WIRE)--Dec. 15, 2003

Notiva Corporation, a leading provider of trade settlement software, announced today that it has hired marketing veteran Paul Connolly as vice president, marketing.

In this strategic position, Connolly will be responsible for building Notiva's product and outbound marketing strategy as well as driving channel marketing. Connolly will also work closely with sales and product development executives to shape the overall product and go-to-market strategy and build on Notiva's success in the retail and CPG CPG

central pattern generators.
 spaces.

"Paul is joining us at a key point in our development," said Tom Furphy A furphy, also commonly spelt furfie, is Australian slang for a rumour, or an erroneous or improbable story.

The word is derived from water carts made by a company established by John Furphy: J. Furphy & Sons of Shepparton, Victoria.
, Notiva CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "We needed someone with the expertise and experience to help us leverage the success of our current markets, penetrate new markets and drive home the message that Notiva is the defining player in the Trade Settlement market. With his extensive background, Paul is clearly the right fit for that job."

With seventeen years in Marketing, Connolly has built a consistent track record of measurable successes in a variety of industries. He has provided marketing counsel to a wide range of clients including Cisco Systems, Dell Computers and Federal Express. Additionally,he has worked as CMO CMO

See: Collateralized mortgage obligation


CMO

See collateralized mortgage obligation (CMO).
 at Kanisa, a CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  software company, and has held a range of executive positions at Sybase, Goldberg Moser O'Neill and BBDO BBDO Batten, Barton, Durstine & Osborn
BBDO Bringing Biogeographic Data Online
.

Connolly holds a BA in Economics from Holy Cross College
For universities named Holy Cross, see Holy Cross University


Holy Cross College or Saint Cross College may refer to:
  • Holy Cross College Ryde in Sydney, Australia
  • The College of the Holy Cross in Worcester, Massachusetts, U.S.
 in Worcester, Massachusetts.

About Notiva

Notiva, a pioneer in the field of collaborative transaction management and trade settlement, has built its business with a focus on unlocking enduring value for companies and their business partners. Notiva's applications reduce the cost and friction of financial processes integral to trading within and between businesses. The company is initially focused on the Retail and Consumer Packaged Goods industries, where the supply chain is complex with hundreds of thousands of items, thousands of delivery points, multifaceted pricing and sophisticated distribution methodologies.

For more information, please visit our Web site at www.notiva.com
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 15, 2003
Words:328
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