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Norwegian Cruise Line Partners With Nintendo to Feature Wii -- the World's Hottest Video Game System -- on Board Its Fleet.


Now Guests Can Bowl, Box and More on Every Ship

MIAMI Miami, cities, United States
Miami (mīăm`ē, –ə).

1 City (1990 pop. 358,548), seat of Dade co., SE Fla., on Biscayne Bay at the mouth of the Miami River; inc. 1896.
 -- Norwegian Cruise Line Norwegian Cruise Line (NCL) is a company operating cruise ships, headquartered in Miami, Florida. It is most well known for its Freestyle Cruising, which means that there are no set times or seating arrangements for meals, nor is formal attire required.  (NCL NCL Norwegian Cruise Line
NCL New Caledonia (ISO Country code)
NCL National Consumers League (Washington, DC)
NCL Neuronal Ceroid Lipofuscinosis (adult type) 
) today announced it is the first cruise line A cruise line is a company that operates cruise ships. Cruise lines have a dual character; they are partly in the transportation business, and partly in the leisure entertainment business, a duality that carries down into the ships themselves, which have both a crew headed by the  to offer guests a chance to experience Nintendo's red-hot Wii[TM] video game system on board its ships. Since its launch in November 2006, the Wii system from Nintendo has become one of the most popular game systems. With an easy-to-use motion-sensitive controller, Wii draws new players into the world of video games See video game console.  in a very 'real' way.

Wii systems are currently on NCL's newest ship - Norwegian Pearl Norwegian Pearl is a cruise ship of Norwegian Cruise Line. History
Construction began October 3, 2005, and the Norwegian Pearl was floated out of the Meyer Werft Shipyard covered building dock on October 15, 2006.
 - and all NCL America ships. Wii will be rolled out on the rest of the NCL fleet by next month. The systems are equipped with Wii Sports Wii Sports is a video game produced by Nintendo for the Wii. It was a launch title, and is included as a pack-in game with the Wii console in all territories except Japan, making it the first game included with the launch of a Nintendo console since Super Mario World [TM], offering five distinct sports experiences: tennis, golf, baseball, boxing and bowling. Other games available on the ships include Wii Play Wii Play (はじめてのWii Hajimete no Wī [TM], WarioWare[TM]: Smooth Moves and Excite Truck Excite Truck is a video game published by Nintendo and developed by Monster Games for the Wii video game system. It features malleable environments and tilt-based controls. The game was one of the Wii launch titles in North America. [TM].

"With its active, engaging and inviting game experiences appealing to every age from kids to parents to grandparents grandparents nplabuelos mpl

grandparents grand nplgrands-parents mpl

grandparents grand npl
, the Wii from Nintendo is a natural fit for Freestyle Cruising," said Colin Veitch, NCL's president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "With the addition of Wii to our on-board activities, we can now offer bowling, boxing, golf, tennis and baseball across the entire fleet. Cheering, yelling and high-fives will be highly encouraged."

"Millions of people around the world continue to discover the fun of playing Wii with their friends and families," says George Harrison, Nintendo of America's senior vice president of marketing and corporate communications. "Norwegian Cruise Line is a great partner, as they offer us direct access to non-traditional gamers. Our partnership reinforces how Wii's social phenomenon continues to grow, from the centerpiece of gaming parties, to a workout supplement, to a fun facet of vacation cruises."

On each ship, Wii systems/setups will be located in the atrium and other public rooms allowing guests to gather and play against each other while viewing the game on large video screens. Each ship's Kid's Crew facility will also feature two Wii kiosks providing kids-only fun. The ships will also host tournaments and other activities around the games.

"This partnership with Nintendo is an industry first and another innovation for NCL," Veitch said. "This continues our mission to dismantle the traditional cruise experience and deliver the most exciting and most customizable experience at sea."

Note to Editors: Photo is available at: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5366435. B-roll is available at the following times and satellites:
Thursday, March 29, 2007            Thursday, March 29, 2007
9:30a-10:00a EDT                    3:15p-3:45p EDT
AMC-2/K-1 (Ku-band)                 Galaxy 26/C-17 (C-band)
uplink freq: 14020(H)               uplink freq: 6265(H)
downlink freq: 11720(V)             downlink freq: 4040(V)


Information on NCL

NCL Corporation Ltd. is an innovative cruise company headquartered in Miami, Florida, with a fleet of 15 ships in service and under construction. The corporation oversees the operations of Norwegian Cruise Line, NCL America, and Orient Lines. The company recently took delivery of its newest ship, Norwegian Pearl, and is currently building Norwegian Gem for delivery in October of 2007.

In addition, NCL plans to build up to three new third generation Freestyle Cruising ships for delivery between 2009 and 2011. NCL is on target to have the youngest fleet in the industry by 2010, providing guests the opportunity to enjoy the flexibility of Freestyle Cruising on the newest, most contemporary ships at sea.

For high resolution, downloadable images, please log onto NCL's website at www.ncl.com/pressroom. For further information on NCL Corporation, contact a travel agent or NCL in the U.S. and Canada at (800) 327-7030.

Information on Nintendo

The worldwide innovator in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Wii([TM]), Nintendo DS([TM]), Game Boy([R]) Advance and Nintendo GameCube([TM]) systems. Since 1983, Nintendo has sold nearly 2.2 billion video games and more than 387 million hardware units globally, and has created industry icons like Mario([TM]), Donkey Kong([R]), Metroid([R]), Zelda([TM]) and Pokemon([R]). A wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo's operations in the Western Hemisphere. For more information about Nintendo, visit the company's Web site at www.nintendo.com.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 29, 2007
Words:716
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