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North American Enterprise Peer-to-Peer Telephony Solutions; Small Businesses Hold Maximum Revenue Potential for P2P Technology.


DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c50429) has announced the addition of Frost & Sulllivan's new report: North American North American

named after North America.


North American blastomycosis
see North American blastomycosis.

North American cattle tick
see boophilusannulatus.
 Enterprise Peer-to-Peer Telephony Meaning "sound over distance," it refers to electronically transmitting the human voice. In the beginning, telephony dealt only with analog signals in the circuit-switched networks of the telephone companies.  Solutions to their offering.

This research service titled North American Enterprise P2P See peer-to-peer and point-to-point.  Telephony Solutions provides an overview of the market size, drivers, restraints, and trends influencing the market. It also offers an in-depth analysis of the factors impacting the market, key market trends, competitive landscape, and demand forecasts. In this research service, Frost & Sullivan's expert analysts thoroughly examine P2P telephony solutions for enterprises.

Market Sectors

Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:

- P2P VoIP service providers for enterprises

- P2P technology vendors for enterprises

Technologies

The following technology is covered in this research:

- Peer-to-peer (P2P) telephony

Market Overview

Small Businesses Hold Maximum Revenue Potential for P2P Technology

Small businesses with less than 20 users constitute 89 percent of the total number of establishments in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere.  and still remain hugely underserved by telecommunication telecommunication

Communication between parties at a distance from one another. Modern telecommunication systems—capable of transmitting telephone, fax, data, radio, or television signals—can transmit large volumes of information over long distances.
 solution providers. Peer-to-peer (P2P) technology vendors are now looking to target this segment by extending the benefits of IP telephony The two-way transmission of voice over a packet-switched IP network, which is part of the TCP/IP protocol suite. The terms "IP telephony" and "voice over IP" (VoIP) are synonymous. , while eliminating the costs associated with deploying and maintaining an IP PBX (Internet Protocol Private Branch eXchange) A telephone switch that supports voice over IP (VoIP). IP PBXs convert IP phone calls into traditional circuit-switched TDM connections for the PSTN.  system. P2P telephony solutions are proving to be a suitable fit for micro-enterprises that cannot afford the dedicated IT personnel employed by medium and large enterprises, says the analyst. Moreover, smaller businesses are apprehensive about deploying IP PBX systems which are either expensive or an overkill overkill Vox populi An excess of anything  for enterprises with less than ten users.

The plug-and-play P2P telephony solution based on a serverless architecture offers small enterprises a simple and cost-effective cost-effective,
n the minimal expenditure of dollars, time, and other elements necessary to achieve the health care result deemed necessary and appropriate.
 alternative. In fact, P2P telephony solutions guarantee up to 80 percent cost savings by eliminating call servers and associated hardware. While offering simple solution at a compelling price is expected to remain a key tactic, P2P technology also requires the backing of IP PBX system manufacturers in order to become a mainstream enterprise communication solution. P2P technology vendors must also overcome the unique challenges posed by small businesses in terms of limited technology funds and competition from managed service providers.

Strong Marketing Strategies Essential to Drive Uptake uptake /up·take/ (up´tak) absorption and incorporation of a substance by living tissue.

up·take
n.
 of P2P Telephony Solutions

Overcoming security and reliability issues is expected to remain a key challenge for P2P technology vendors. In order to be recognized as a reliable and proven technology, P2P is likely to require considerable marketing efforts to offset the negative perception associated with file-sharing applications and resulting intellectual property thefts. For example, support from IP PBX system manufacturers is expected to lend credibility to attract enterprise customers as well as the required financial resources to move the market forward, explains the analyst. P2P telephony vendors should also focus on diversifying their distribution channel by offering their products through retail and online stores to effectively reach the mass market.

Since, P2P is in the initial stages of its technological life cycle, partnering with service providers, desk phone manufacturers, and software application developers is critical for vendors to increase the visibility of their product offerings. Going forward, security and quality of service (QoS) are expected to become the key areas of focus for ensuring widespread enterprise adoption.

For more information visit http://www.researchandmarkets.com/reports/c50429
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Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 15, 2007
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