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Nordstrom.com Partners with Emme to Provide Customers With an Online Offering of Fashionable Plus Size Apparel for Women.


Business/Fashion/High Tech Editors

SEATTLE--(BUSINESS WIRE)--Sept. 19, 2000

Emme is Now Available Online, as Well as in Nordstrom Stores

Nationwide, Strengthening the Company's Multi-Channel Operation

Nordstrom.com, the online specialty apparel retailer, today announced its partnership with Emme Associates Inc. and the launch of its online boutique dedicated to the EMME(R) clothing line.

The collection is a fun and fashionable line designed for the 60% of American women who are a size 14 and above. Nordstrom.com will provide customers with the first online EMME(R) boutique which includes the entire fall EMME(R) Collection. Customers can shop the boutique by logging on to www.nordstrom.com/emme. Customers are also able to shop for EMME at select Nordstrom stores across the nation.

The EMME(R) Collection is designed as a wardrobe system which includes stylish, body-conscious pieces such as wrap blouses, cropped pants, camisoles and knits. The retail averages from $59 to $129 on separate tops and bottoms. The collection offers clean and contemporary silhouettes with core pieces crafted in earthy earth·y  
adj. earth·i·er, earth·i·est
1. Of, consisting of, or resembling earth: an earthy smell.

2. Of or characteristic of this world; worldly.

3.
 tones of granite, asphalt asphalt (ăs`fôlt, –fălt), brownish-black substance used commonly in road making, roofing, and waterproofing. Chemically, it is a natural mixture of hydrocarbons. , and camel punctuated with layering pieces and separates in bolder, brighter colors.

"Emme is a designer who truly listens to her customers and understands their fashion needs," said Victoria Dellinger, executive vice president of merchandising for Nordstrom.com. "We are proud to offer the EMME(R) Collection to our customers in an effort to continue to provide them with the latest fashion that matches their lifestyle."

"We are excited that the EMME(R) Collection will be offered in its entirety on Nordstrom.com," said Sherri Akers, president and coo of the EMME(R) clothing line. "Nordstrom.com has always focused on the needs of their customers and we are thrilled that they share our vision of bringing contemporary styling to the full figured customer."

Customers can shop the EMME(R) Collection by logging onto www.nordstrom.com/emme.

Nordstrom.com has previously offered plus-size apparel on the site, but the addition of the EMME(R) Collection expands the offering, giving customers a greater selection of fashionable merchandise to chose from.

About Nordstrom.com

Nordstrom.com is a leading Internet destination for quality fashion goods and services In economics, economic output is divided into physical goods and intangible services. Consumption of goods and services is assumed to produce utility (unless the "good" is a "bad"). It is often used when referring to a Goods and Services Tax. . Nordstrom.com, which comprises both the company's online and catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C.  businesses, has been online since 1998. It was established as a subsidiary of Nordstrom Inc. (NYSE NYSE

See: New York Stock Exchange
:JWN JWN Nordstrom, Inc. (stock symbol) ) in the fall of 1999, when it formally launched its first online category with NORDSTROMshoes.com, the world's biggest shoe store. Nordstrom Inc. is one of the nation's leading fashion specialty retailers, with 115 stores located in 23 states, including 75 full-line stores, 34 Nordstrom Racks, three Faconnable boutiques, two freestanding free·stand·ing  
adj.
Standing or operating independently of anything else: a freestanding bell tower; a freestanding maternity clinic.
 shoe stores, and one clearance store.

About Emme

An internationally recognized model, Emme has been twice named "One of the 50 Most Beautiful People in the World" by People magazine. Emme made history as the first full figured model to sign a major cosmetics contract with Revlon. She is an icon to millions as host of the wildly popular "Fashion Emergency" series on E! Entertainment Television, and the author of the book True Beauty (G.P. Putnam's Sons, 1997). Emme has also involved herself in charitable endeavors, lecturing to the youth of our world on body image and self-esteem issues. She is on the board of various eating disorder eat·ing disorder
n.
Any of several patterns of severely disturbed eating behavior, especially anorexia nervosa and bulimia, seen mainly in female teenagers and young women.
 groups including EDAP EDAP Eating Disorders Awareness and Prevention
EDAP Extended Data Availability and Protection (fault tolerant disk technology)
EDAP Emergency Department Approved for Pediatrics
EDAP Energy Descent Action Plan
 and she is also on the board of Dress for Success. She is one of the nation spokespersons for Multiple Sclerosis multiple sclerosis (MS), chronic, slowly progressive autoimmune disease in which the body's immune system attacks the protective myelin sheaths that surround the nerve cells of the brain and spinal cord (a process called demyelination), resulting in damaged areas  foundation.
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Publication:Business Wire
Date:Sep 19, 2000
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