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Noosh, Inc. Integrates Apple's Color Management Technology to Improve Print-Job Process.


SAN FRANCISCO--(BUSINESS WIRE)--Sept. 1, 1999--

Apple's ColorSync(TM) and Noosh's Live Jobs(TM) deliver streamlined and cost-saving processes for printers and print buyers

Seybold SF/21st Century Publishing, Booth #125 - Noosh, Inc., a 1999 Seybold Hot Pick, announced today that it has incorporated Apple's ColorSync(TM) technology into the Noosh service in order to significantly improve print-job processes. As a result, print buyers using Noosh.com are able to quickly and easily select printers that support Apple's ColorSync technology.

Noosh.com, powered by Live Jobs(TM) technology, is an Internet-based communications service that dramatically improves the process of buying, selling and managing print. Available simultaneously to buyer and printer, Live Jobs contain current versions of all job components -- specifications, estimates, change orders and real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example.  status -- from order creation through delivery.

ColorSync is Apple's system level software designed to help manage the color of documents and devices, and to enable softproofing. With softproofing, clients using Noosh.com can view and approve pre-printed images through the Web, expediting decisions between clients and printers. Because of this flexibility, quality and consistency, Apple's ColorSync is the industry-standard tool for managing color across input, display and output devices.

"We are thrilled thrill  
v. thrilled, thrill·ing, thrills

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1. To cause to feel a sudden intense sensation; excite greatly.

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 to welcome Apple to our growing list of Noosh partners," said Dave Hannebrink, vice president, marketing & business development at Noosh. "The result of the integration of ColorSync into Live Jobs is powerful control over color matching at every step of the workflow The automatic routing of documents to the users responsible for working on them. Workflow is concerned with providing the information required to support each step of the business cycle.  process."

"ColorSync provides unprecedented control over color consistency and quality -- elements critical to professional publishing and printing," said Clent Richardson, Apple's vice president of worldwide developer relations. "By adding ColorSync support and softproofing capabilities to Live Jobs, job proofing becomes more efficient and turnaround times (1) In batch processing, the time it takes to receive finished reports after submission of documents or files for processing. In an online environment, turnaround time is the same as response time.  become shorter, which results in remarkably higher production and quality."

Live Jobs technology has been successfully tested by corporations and printing partners including Bank of America
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, Pickett Advertising, Shugart Matson Young and Visa. Printing partners include: Color Graphics The ability to display graphic images in colors. , Dome dome, a roof circular or (rarely) elliptical in plan and usually hemispherical in form, placed over a circular, square, oblong, or polygonal space. Domes have been built with a wide variety of outlines and of various materials.  Printing, Far Western Graphics, George Rice and Sons, House of Printing, Lithographix, The Dot Printer, Von Hoffmann Graphics (formerly Custom Printing) and Waller Press, to name a few.

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, general manager at House of Printing said, "Noosh allows us to reach a vast number of print buyers and grow our business. In addition, Noosh helps print buyers, such as Cisco Systems, to quickly locate printers that support ColorSync. Combining ColorSync Profiles with Live Jobs has further simplified the pre-press and printing process."

About Noosh, Inc.

Noosh, Inc. (http://www.noosh.com) was founded in 1998 to create the industry's only business-to-business Internet-based communication service for enterprise critical printing. Noosh.com dramatically improves the process of buying, selling and managing print. Leveraging the power of the Internet and popular browsers, Noosh.com strengthens buyer-printer relationships by providing a collaborative environment where corporate buyers, printers and creative agencies work together efficiently to manage complex corporate printing. By developing a community of partners, Noosh will set a new industry standard for the management of critical print.

Apple and ColorSync are registered trademarks of Apple Computer,

Inc.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 1, 1999
Words:512
Previous Article:Noosh, Cisco Systems Join Forces to Provide Customers Performance Optimized Networking Solutions for Noosh.com.
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