NexTone Appoints John Longo Vice President of Marketing.New Addition to Executive Team Brings Global IP Services Industry Expertise to Session Management Leader GAITHERSBURG, Md. -- NexTone[R], the leader in intelligent and scalable session management solutions for VoIP and IMS (1) See IP Multimedia Subsystem. (2) (Information Management System) An early IBM hierarchical DBMS for IBM mainframes. IMS was widely implemented throughout the 1970s under MVS and continues to be used under z/OS. network interconnects, today announced the appointment of John Longo as vice president of marketing. Longo is responsible for leading NexTone's marketing strategy and product positioning globally. Longo reports to Yousef Javadi, NexTone's president and chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. (COO). Longo joins NexTone with an extensive background in global marketing and product management and more than 20 years' experience in the telecom industry. He brings to NexTone a proven track record in launching new and disruptive technologies A new technology that has a serious impact on the status quo and changes the way people have been dealing with something, perhaps for decades. Music CDs all but wiped out the phonograph industry within a few years, and digital cameras are destined to eliminate the film industry. to drive revenue and profit. Longo most recently served as a senior analyst at Heavy Reading where he was the lead analyst covering VoIP platforms and services and wrote the following reports: Session Management, IMS and the Future of Session Border Controllers A Session Border Controller is a device used in some VoIP networks to exert control over the signaling and usually also the media streams involved in setting up, conducting, and tearing down calls. (Heavy Reading, March 2006); VOIP Peering and the Future of Telecom Network Interconnection in·ter·con·nect v. in·ter·con·nect·ed, in·ter·con·nect·ing, in·ter·con·nects v.intr. To be connected with each other: The two buildings interconnect. v.tr. (Heavy Reading, August 2006); and IMS and the Future of Softswitches in Next-Gen Networks (Heavy Reading, December 2006). Prior to Heavy Reading, Longo was the head of data services at Global Crossing where he managed a $400 million P&L segment and built the company's Tier 1 Internet backbone (communications, networking) Internet backbone - High-speed networks that carry Internet traffic. These communications networks are provided by companies such as AT&T, GTE, IBM, MCI, Netcom, Sprint, UUNET and consist of high-speed links in the T1, T3, OC1 and OC3 ranges. business, introducing a suite of global services, including industry leading IP VPN (Virtual Private Network) A private network that is configured within a public network (a carrier's network or the Internet) in order to take advantage of the economies of scale and management facilities of large networks. services. While leading Global Crossing's advanced IP services area, he established its VoIP business evolution strategy and was a founding member of an industry-wide inter-carrier compensation forum. Prior to Global Crossing, he spent 15 years with AT&T, where he served in a variety of leadership positions, including head of marketing for Internet services to large business accounts and head of Internet sales for the European joint venture AT&T - Unisource (AUCS AuCS Automatic Cleaning System (Manitowoc Inc. ice machines) AUCS Adelaide University Choral Society AUCS AT&T Unisource Communications Services ). In his previous positions he played an active role in helping to shape the direction of the global data networking industry. COMMENTARY Yousef Javadi, president and COO, NexTone -- "John brings tremendous strategic marketing experience and understanding of the global service provider industry to the leadership team. This is a very exciting time for the company as we scale our organizational capabilities, product portfolio, channels, and partnerships to address our continued success. NexTone has a broad product line and session management technology will touch all aspects of business across a variety of industries. John's expertise will be invaluable as we build out our customer segments." John Longo, vice president of marketing, NexTone -- "The telecommunications Communicating information, including data, text, pictures, voice and video over long distance. See communications. industry is going through a dramatic transformation as the focus shifts to managing the quality of sessions across different types of networks. We will continue to see tremendous growth in the SBC (1) (SBC Communications Inc., San Antonio, TX, www.sbc.com) A large, national telecommunications company that grew from a multitude of local and regional companies, including Southwestern Bell, Pacific Bell and Nevada Bell, into a single, unified brand by 2002. segment and NexTone has developed unique technology and compelling session management solutions that are driving the industry forward. Based on input I received from a variety of service providers over the last year, NexTone is a recognized leader in this space. I am excited to join the team and contribute to further accelerating the company's growth." MULTIMEDIA SUPPORT * Session Management and Intelligent Interconnects * NexTone's IntelliConnect System * VoIP Peering: Interconnect (1) To attach one device to another. (2) A physical port (plug, socket) or wireless port (transmitter, receiver) used to attach one device to another. & Grow * Industry Benchmarking * IdeaConnect - A NexTone blog * Recent NexTone news About NexTone NexTone[R] develops intelligent session management and interconnect systems for service providers who want to rapidly expand their reach and accelerate VoIP and multimedia revenues. NexTone's IntelliConnect System provides service providers with visibility and intelligence to exchange, optimize, secure and bill for voice and multimedia sessions flowing across diverse IP and IMS network boundaries. More than 550 service providers and enterprises worldwide use NexTone's IntelliConnect System to manage technical complexities, optimize business economics, and remove partnership hurdles. NexTone is a recipient of the Maryland Technology Champions Awards for 2006. The company ranks number one in Deloitte's 2006 Technology Fast 50 Program for Maryland, and is one of the Top 50 companies for Deloitte's 2006 Technology Fast 500, a ranking of the 500 fastest growing technology, media, telecommunications, and life sciences companies in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . NexTone is headquartered in Gaithersburg, Maryland, USA, with domestic and international offices worldwide. For more information, visit http://www.nextone.com. |
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