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Newspapers: from college to corporate.


IT WAS HARD TO MISS ALL THE PRESS AFTER THE EARLY AUGUST ACquisition of Florida Florida, state, United States
Florida (flôr`ĭdə, flŏr`–), state in the extreme SE United States. A long, low peninsula between the Atlantic Ocean (E) and the Gulf of Mexico (W), Florida is bordered by Georgia and
 State University's student newspaper. The Tallahassee Democrat, a daily owned by newspaper publishing giant Gannett, purchased The FSView & Florida Flambeau flam·beau  
n. pl. flam·beaux or flam·beaus
1. A lighted torch.

2. A large ornamental candlestick.
 for an undisclosed amount. Many wondered: Will campus newspapers lose their very essence as student-run publications if swallowed up by corporations?

The audience of student pubs is no doubt desirable to marketers. And it's a tough one for community papers to reach on their own. "When I've seen local newspapers try to produce a campus edition, for the most part they've failed," says Mark Goodman Mark Goodman (born October 11) is a radio DJ, TV personality, and actor. He is best known as one of the original five VJs on MTV, the first and most popular music television channel in the United States, in 1981. , executive director of the Student Press Law Center, a legal assistance agency for high school and college student news media.

Still, The FSView acquisition is not likely the start of a new trend (or a revenue-generating idea for other institutions to consider). "The idea of Gannett buying a student newspaper is dramatic until you realize it wasn't really a student newspaper in the first place," Goodman Goodman was a polite term of address, used where Mister (Mr.) would be used today. Compare Goodwife.

Goodman refers to:

Places
  • goodwife, Mississippi, USA
  • Goodman, Missouri, USA
  • Goodman, Wisconsin, USA
 notes. Despite its origin as a student-run publication, it was already a for-profit business where the editors haven't necessarily been students.

The paper is one of just a few dozen college-student pubs that are truly independent from their institutions. (Most of these have governing gov·ern  
v. gov·erned, gov·ern·ing, gov·erns

v.tr.
1. To make and administer the public policy and affairs of; exercise sovereign authority in.

2.
 documents stating that students must have final content authority, Goodman notes.)

The Democrat's publisher has said little will change for the student paper, other than that its staff will have access to professional training and networking opportunities. "I wouldn't offhand off·hand  
adv.
Without preparation or forethought; extemporaneously.

adj. also off·hand·ed
Performed or expressed without preparation or forethought. See Synonyms at extemporaneous.
 see any reason why they would want to impose some sort of heavy hand on the editorial product," says Rick Edmonds, a researcher and writer for The Poynter Institute The Poynter Institute is a school and resource for journalism located in St. Petersburg, Florida. It is in close proximity of the Nelson Poynter Memorial Library on the University of South Florida St. Petersburg campus that was built in memory of Nelson Poynter. , a school for journalists, future journalists, and journalism teachers. Besides certain budgetary formulas and programs Gannett applies to new acquisitions, "once that part is done, they're pretty much believers of letting local papers be," he says.

"The big question is, are student voices going to be dominated?," Goodman wonders. "Time will tell."
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:BEHIND the NEWS
Author:Ezarik, Melissa
Publication:University Business
Date:Sep 1, 2006
Words:331
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