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News lives, newspapers die.


The Chandler family's recent tussle with the owners of the Los Angeles Times Los Angeles Times

Morning daily newspaper. Established in 1881, it was purchased and incorporated in 1884 by Harrison Gray Otis (1837–1917) under The Times-Mirror Co. (the hyphen was later dropped from the name).
 Points up a widespread trend: the amazing sinking fortunes of metro daily newspapers.

The Chandlers of Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region,  are agitating ag·i·tate  
v. ag·i·tat·ed, ag·i·tat·ing, ag·i·tates

v.tr.
1. To cause to move with violence or sudden force.

2.
 the Tribune Co.. the owner of the Times, to break itself up or sell itself instead of buying back stock. Trouble is, no amount of corporate shuffling will do much to change the underlying fundamentals of daily newspapers, which aren't good.

The Times' readership has sunk 5.4 percent over the last year. But it is hardly alone. The Boston Globe s circulation is down 8.5 percent, Atlanta is down 6.7 percent, the Philadelphia Inquirer Philadelphia Inquirer

Morning newspaper, long one of the most influential dailies in the eastern U.S. Founded in 1847 as the Pennsylvania Inquirer, it took its present name c. 1860. It was a strong supporter of the Union in the American Civil War.
 is down 5.1 percent.

Prospects for daily newspapers, are so bad that the nation s second-largest and once very good newspaper chain, Knight Ridder
For the unrelated television series, see Knight Rider.


Knight Ridder (IPA: /ˈrɪdɚ/) was an American media company, specializing in newspaper and Internet publishing.
 Inc., for which I once worked, is being chopped up and its newspapers parceled out.

Newspaper circulation declines are always alarming--especially steep ones--but they are particularly so now because the economy has done well. Circulations should be increasing.

Why are fewer people choosing to read metro daily newspapers?

The most widely cited reason is that people are busy today and don't have time. That is dead wrong, in my opinion. I mean, 35 million Americans--that's 20 percent of the adult population--had enough idle time The duration of time a device is in an idle state, which means that it is operational, but not being used.  last month to watch "American Idol American Idol is an annual American televised singing competition, which began its first season on June 11, 2002. Part of the Idol franchise, it originated from the British reality program Pop Idol. ." People have time; they just don't want to spend it reading a newspaper.

Another oft-cited reason is that newspapers have gotten lethally boring. Many newspapers decided the remedy was to splash more colorful photos across the pages, particularly of puppies and bikinis, and jam in brief, bright stories and info-graphics. Those efforts were particularly dunderheaded; most people turn to newspapers to get analysis, perspective and insight. For evidence, look to the Wall Street Journal, which has squelched squelch  
v. squelched, squelch·ing, squelch·es

v.tr.
1. To crush by or as if by trampling; squash.

2.
 much of the urge to update, yet it's doing relatively well.

I do think newspapers have suffered some because of the onslaught of cable television news shows. I used to scan the newspaper in the morning for important stuff, and then return to the newspaper in the evening to linger over Verb 1. linger over - delay
dwell on

hesitate, waffle, waver - pause or hold back in uncertainty or unwillingness; "Authorities hesitate to quote exact figures"
 the features and editorial pages and the like. Now, I often skip the newspaper at night to watch the cable news channels.

I also think newspapers have suffered from biased reporting, or at least the perception of it. A recent Wall Street Journal online poll asked readers what they believed was the main reason for declines in newspaper circulation. The second-biggest answer--23 percent--said biased reporting. This is an issue that newspapers are in denial in denial Psychiatry To be in a state of denying the existence or effects of an ego defense mechanism. See Denial.  about.

Interestingly, in that same online poll, the No. 1 answer was "online alternatives." Indeed, that's likely the biggest culprit. Many ex-subscribers have stopped the daily newspaper habit and have picked up the computer habit.

The online trend, in an of itself, is not necessarily bad for the news-producing industry. After all, reporters and photographers still need to report and photograph. Whether their work appears on paper or on an LCD screen is of little consequence. The only real issue is when or whether advertisers, who pay the bills for newspapers, will switch over to advertising online.

The change, for the most part, is a technology-driven one. As a result, all the stock buybacks and newspaper-chain breakups may postpone or slow down the effect of the trends, but they won't change the trends.

Charles Crumpley is editor of the Business Journal. He can be reached at ccrumpley@labusinessjournal.com.
COPYRIGHT 2006 CBJ, L.P.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:COMMENT
Author:Crumpley, Charles
Publication:Los Angeles Business Journal
Geographic Code:1USA
Date:Jun 26, 2006
Words:576
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