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New publisher takes over at All About Beer magazine.

Mike Bosak, long-time publisher and owner of All About Beer magazine, has announced the sale of the publication to Daniel Bradford, a well-known microbrewing industry figure. Bradford, who formerly served as marketing director for the Association of Brewers and director of the Great American Beer Festival, has shifted the publication's office to Durham, NC.

All About Beer has been published for 13 years, and Bradford reports that the consumer magazine has built a readership of 45,000. "Like specialty beer, All About Beer magazine is taking off," Bradford announced. "I'm looking forward to helping it fulfill its growth potential and become a topnotch, world-class magazine."

Bradford said that the magazine will focus on the growing specialty beer segment. "I want to use All About Beer magazine to educate the public about |these beers~ and, hopefully, encourage more of them to appear on the market."

In addition to established features of the magazine, Bradford said he would bring his interest in defining beer styles, anti-intoxication programs, producing tastings and creating beer tours.

"All About Beer magazine can become a focus for the renaissance of beer appreciation," Bradford said. "This magazine will become an invaluable resource for understanding the world of beer."
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Title Annotation:Daniel Bradford
Publication:Modern Brewery Age
Date:May 10, 1993
Words:200
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