New Zoran JPEG Chip Set Brings Broad Range of Video Applications to Consumer Multimedia PCs.SANTA CLARA, Calif.--(BUSINESS WIRE)--April 28, 1997--Zoran Corporation (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : ZRAN) announced today a new chip set that will enable PC OEMs to bring broadcast quality video to the desktop at mass market prices. The ZR36060 Integrated JPEG JPEG in full Joint Photographic Experts Group Standard computer file format for storing graphic images in a compressed form for general use. JPEG images are compressed using a mathematical algorithm. Processor and ZR36067 Video PCI (1) (Payment Card Industry) See PCI DSS. (2) (Peripheral Component Interconnect) The most widely used I/O bus (peripheral bus). Controller leverage Zoran's leadership position in JPEG and PCI bus technology to provide the low cost, high performance video capture, compression and playback capabilities required to make movie making, frame grabbing, Internet/LAN/POTS video conferencing and Internet video authoring widely available on the PC. "Zoran has been a pioneer in the desktop video market by providing JPEG codec solutions to industry leaders such as Avid, Fast, Matrox, miro, Truevision, and others, and is fully committed to the advancement of video technology on the PC," said Levy Gerzberg, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Zoran Corporation. "The ZR36060 Integrated JPEG Codec, along with the ZR36067 Video PCI Controller and support software packages, will enable OEMs to offer the next generation of multimedia PCs at consumer prices." The ability to provide low-cost, high quality video capture, compression and playback is the key to a host of exciting multimedia applications. After capture and compression, video may be stored for editing or may be sent over the Internet as a video stream or as video mail. Alternatively, the video may be distributed on CD ROMs, removable hard drives, or other media. Video playback will be facilitated by software decoders from Zoran, making this capability available to a large numbers of PC users. According to Greg Sheppard from Dataquest, "Adding high performance video functionalities to the PC is the next natural step in the multimedia PC industry. This will bring the real meaning of multimedia to the PC market. The main obstacles of incorporating decent quality video into the PC have been the bandwidth bottleneck, CPU CPU in full central processing unit Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit. performance, disk sizes and the additional cost of the video sub-system. The improvements in PC technology in the last few years have provided the possibility of adding high quality video capabilities to the PC. The introduction of low-cost systems, such as the one introduced by Zoran, are expected to accelerate the proliferation of the multimedia PC." "Miro has used the Zoran JPEG chip-sets in its award winning systems - the miroVIDEO DC20, miroVIDEO DC30, and miroVIDEO DC10," said Oliver Hoheisel, vice president product management of miro corporation. "The new Zoran JPEG solution will enable us to expand our customer base by providing a high-quality video solution at lower prices." "Zoran's industry leading JPEG technology has been a key component in many of our high-quality video editing products for the past several years," said Lorne Trottier, president of Matrox Corporation. "The new ZR36060 provided us with a more integrated, lower cost solution that enabled us to launch our new Rainbow Runner product into the consumer market." The ZR36060 - Integrated JPEG Processor The ZR36060 is a high-performance, low-power, integrated JPEG codec. The ZR36060 integrates the functions of the ZR36050, Zoran's previous generation of JPEG codec, the ZR36015 Raster-to-Block Converter, and a 2x32Kx8 SRAM See static RAM. SRAM - static random-access memory strip buffer into a single device. The ZR36060 is Zoran's fourth generation of field proven JPEG devices. Similar to Zoran's previous generation devices, the ZR36060 is fully compliant with the JPEG baseline standard and incorporates Zoran's patented bit rate control mechanism for maintaining the compressed code data at a constant bit rate. Incorporation of the bit rate control feature has been proven to be a crucial necessity for reliable, high-quality JPEG PC add-in boards. Available in a 100-pin PQFP (Plastic Quad Flat Package) Refers to many varieties of QFP chip packages, which are molded in plastic. See QFP. package, the ZR36060 operates at 3.3 volts, meeting PCMCIA (Personal Computer Memory Card International Association, San Jose, CA, www.pcmcia.org) An international standards body and trade association that was founded in 1989 to establish a standard for connecting peripherals to portable computers. PCMCIA created the PC Card. See PC Card. and CardBus requirements. The ZR36067 - Video PCI Controller The ZR36067 is a PCI bus master which supports all functions of Zoran's previous generation PCI Controller, the ZR36057, and supports the sub-system vendor ID requirement of Microsoft's PC '97 standard. For Motion JPEG applications such as video editing, the ZR36067 operates by transferring the compressed video between the system memory and the JPEG codec, while simultaneously transferring the uncompressed video to the VGA (Video Graphics Array) The display standard for the PC. All PC display adapters support VGA, and Windows machines boot up in "VGA mode" before switching to higher resolutions. display memory for display on the PC monitor. In applications such as video conferencing, the ZR36067 supports transfer of uncompressed video to the system memory where it is compressed in software. The ZR36067 also supports the transfer of audio data between the audio codec and system memory. The ZR36067 provides all the control signals needed for operation of the ZR36060 and the video decoder and encoder used in video add-in board designs. The ZR36067's Guest Bus allows for glueless interface to additional multimedia devices such as an audio codec, MPEG (Moving Pictures Experts Group) An ISO/ITU standard for compressing digital video. Pronounced "em-peg," it is the universal standard for digital terrestrial, cable and satellite TV, DVDs and digital video recorders (DVRs). video decoder, etc. The ZR36067 is available in a 208-pin PQFP package. The ZR36060/67 Reference Design The ZR36060/67 Reference Design is a desk-top PC video capture, compression and playback PCI bus add-in board ready for productization by system and board manufacturers. Comprised of the ZR36060 Integrated JPEG Codec, the ZR36067 Video PCI Controller, a video decoder and video encoder, the reference design provides a low-cost, high performance solution for multiple video applications on the PC. The ZR36060/67 supports full resolution, real-time Motion JPEG recording and playback of NTSC (National TV Standards Committee) The committee that developed the television standards for the U.S, which are also used in Canada, Japan, South Korea and several Central and South American countries. Both the committee and the standard are called "NTSC. and PAL video formats, video capture for applications such as video conferencing and frame grabbing. The reference design kit includes schematics, Orcad files, bill of materials The list of components that make up a system. For example, a bill of materials for a house would include the cement block, lumber, shingles, doors, windows, plumbing, electric, heating and so on. , production database, and Video for Windows The name of Microsoft's first video playback implementation in Windows. Supporting the AVI movie format, Video for Windows (VfW) was installed separately in Windows 3.x, but was later built into Windows 95 and subsequent versions. drivers supporting Windows 95 and Windows 3.1. Price/Availability Zoran's ZR36060 is currently in mass production. The ZR36067 is sampling with production scheduled to begin in July 1997. The chip-set (ZR36060 and ZR36067) is priced at $65 in volumes of 10K/month. The ZR36060/67 Reference Design is available now for $1995. Source code of the Video for Windows software drivers (Windows 95 and Windows 3.1) is available now for $5000. For more information contact Zoran at 1-800-228-1314. About Zoran Zoran Corporation (NASDAQ:ZRAN) develops and markets integrated circuits and software for digital video and audio applications enabled by compression. CompCore Multimedia Inc., a leading provider of software and hardware cores for multimedia applications, was acquired by Zoran Corporation on December 27, 1996. Zoran's product lines include JPEG codecs, MPEG video decoders, Dolby Digital (AC-3) decoders, MPEG A/V (1) (Audio/Video) Refers to equipment and applications that deal with sound and sight. The A/V world includes microphones, tape recorders, audio mixers, still and video cameras, film projectors, slide projectors, VCRs, CD and DVD players/recorders, amplifiers and and Dolby Digital decoder cores and real-time DVD DVD: see digital versatile disc. DVD in full digital video disc or digital versatile disc Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology. , Video CD, Dolby Digital and MPEG audio decoder MPEG Audio Decoder (MAD) is a GPL library to decode files that have been encoded with an MPEG audio codec, produced by Underbit Technologies. It consists of libmad, a software library, and madplay, a command-line program for MP3 playback. software for the PC. Zoran's software products are bundled by PC and graphic systems manufacturers for software-only or hardware assisted DVD ROM or Video CD playback on the PC. Current applications for Zoran IC products include professional and consumer video editing systems, PC-based and stand-alone Video CD systems, DVD-ROM DVD-ROM: see digital versatile disc. A read-only DVD disc used to permanently store data files. DVD-ROM discs are widely used to distribute large software applications that exceed the capacity of a CD-ROM disc. and stand-alone DVD players, Dolby Digital audio systems, filmless digital cameras and office automation equipment. Zoran's cores are used by leading graphics, consumer and communications products OEMs. Established in 1983, Zoran is headquartered in Santa Clara, California Santa Clara, California (IPA: /ˌsæntəˈklærə/) , founded in 1777 and incorporated in 1852, is a city in Santa Clara County, in the U.S. state of California. and has operations in Haifa, Israel. For more information about Zoran, call (408) 228-1314. -0- Note to Editors: ZR36060, ZR36067, ZR36050 and ZR36015 are trademarks of Zoran Corporation. CONTACT: Zoran Corp. Tanya DelVecchio, 408/567-0552 tanya@compcore.com or VirtualPR Carey Mitchell, 415/369-7833 carey@virtualpr.com |
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