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New SanDisk TransFlash Memory Modules Used in New Motorola V710 Multimedia Mobile Phone.


Business Editors/High-Tech Writers

CTIA (1) See CompTIA.

(2) (Cellular Telecommunications & Internet Association, Washington, DC, www.ctia.org, www.wow-com.com) A membership organization founded in 1984 that is involved with regulatory and public affairs issues in the wireless industry.
 Wireless 2004

ATLANTA--(BUSINESS WIRE)--March 22, 2004

SanDisk Corporation (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:SNDK) announced today that its new TransFlash(TM) (formerly T-Flash) storage device will be used in Motorola's new V710, a megapixel multimedia mobile phone that was introduced today at the annual CTIA (Cellular Telecommunications & Internet Association) Show. SanDisk made the announcement at the show where it is demonstrating products in booth #655.

The new Motorola CDMA (Code Division Multiple Access) A method for transmitting simultaneous signals over a shared portion of the spectrum. The foremost application of CDMA is the digital cellular phone technology from QUALCOMM that operates in the 800 MHz band and 1.9 GHz PCS band.  phone has an integrated MP3 player A digital music player that supports the MP3 format, which was the audio format that started a revolution in online music downloads and distribution. All portable music players, the iPod being the most popular, support MP3 along with one or more other audio formats.  and a 1.2 megapixel camera with video capture and playback and will include a TransFlash slot for memory upgrades. Consumers will have the option to upgrade their phone memory with 32, 64 or 128MB TransFlash memory modules.

Rex Sabio, TransFlash OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and  product manager at SanDisk, said, "TransFlash was designed for full-featured, storage-intensive multimedia phones such as the Motorola V710. We expect that many consumers are going to need the increased storage capacity of our TransFlash memory modules to capture and store still images, video, audio and data on the model V710."

TransFlash, which SanDisk introduced in February, 2004, is the world's smallest removable flash memory storage format. Its tiny size (11mm x 15mm x 1mm) represents approximately one quarter of the volume of the smallest removable flash cards available on the market today.

Motorola noted that the model V710, which also has integrated Bluetooth technology, is expected to be available in the second half of 2004 in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. .

SanDisk, the world's largest supplier of flash memory data storage card products, designs, manufactures and markets industry-standard, solid-state data, digital imaging and audio storage products using its patented, high density flash memory and controller technology. SanDisk is based in Sunnyvale, CA.

The matters discussed in this news release contain forward looking statements that are subject to certain risks and uncertainties as described under the caption, "Factors That May Affect Future Results" in the company's annual report on Form 10-K Form 10-K

A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


Form 10-K

See 10-K.
 and quarterly reports on Form 10-Q Form 10-Q

See 10-Q.
, filed with the Securities and Exchange Commission. The company assumes no obligation to update the information in this release.

SanDisk's web site/home page address: http://www.sandisk.com

All trade names are either registered trademarks or trademarks of their respective holders.

SanDisk product images can be downloaded from www.sandisk.com/corporate_media_kit.html
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Mar 22, 2004
Words:379
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