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New SEO Toolbar from SEO, Inc., Puts Backward Links a Click Away; Instantly Reveals Inbound Links to Any URL for All Major Search Engines in One Spot, Providing Key Insight into Web Rankings.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- Search Engine Optimization Designing a Web site so that search engines easily find the pages and index them. The goal is to have your page be in the top 10 results of a search. Optimization includes the choice of words used in the text paragraphs and the placement of those words on the page, both visible and hidden , Inc. today unveiled a first-of-its-kind toolbar that provides instant access to detailed information on backward links to any website for all the major search engines, giving marketing professionals a powerful new aid in their efforts to maximize company Web rankings.

The SEO (Search Engine Optimization, Search Engine Optimizer) See search engine optimization.  Inc. Toolbar Lite, available now as a free download at www.seoinc.com, enables users to research inbound links for Yahoo, Google, Google indexed pages, AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. , DMOZ DMOZ Directory Mozilla  and MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory). . Users can determine the total number of inbound links to their own URLs and/or those of competitors in real time, plus the number of links used individually by each search engine in ranking a given site. This eliminates the time and effort involved in researching each search engine separately while also enabling users to conserve screen real estate that otherwise would be occupied by multiple proprietary toolbars.

The SEO Inc. Tool Box Pro/Enterprise, a paid product scheduled for early 2005 release, will raise the bar -- literally -- by listing all backward links to each specified URL URL
 in full Uniform Resource Locator

Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program.
 in order of importance. The Pro version will also add research capabilities for Teoma, Hotbot, DMOZ and Jayde, as well as trend analysis tools enabling users to save reports and trace fluctuations in link popularity and Google page rank for any site over time.

Marketers can use this information to track their own inbound links as well as those of competitors, keep an eye on the behavior of the most authoritative external sites to ensure that they remain link partners, and map strategies to address losses or deficiencies in their link popularity.

"These toolbars provide easy visibility into backward links for the first time," said Garry Grant, president of Search Engine Optimization, Inc. "Given the importance of the number and quality of inbound links in a site's rankings, this information can make a vital difference in search engine optimization campaigns."

The toolbars were announced at the AD:TECH Show that opened today in New York Today in New York is WNBC-TV's pre-Today newscast, also post-Today on weekends, airing from 5 AM to 7 AM weekdays with the local news cut ins being branded as such. .

About Search Engine Optimization, Inc.

Search Engine Optimization, Inc. is a professional search engine optimization firm specializing in achieving high rankings for its clients on the Internet's major search engines. SEO, Inc. has leveraged seven years of the development of best-of-breed methodologies to place more than 100 websites in top search engine positions. SEO, Inc. has offices in Carlsbad and Los Angeles, Calif. For more information, visit http://www.seoinc.com or call 1-877-736-0006 or 1-760-929-0039.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 9, 2004
Words:404
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