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New Mitsubishi Electric Diamond Vision Marquee Welcomes Visitors to Niagara Fallsview Casino Resort.


Business Editors/High-Tech Writers

LAWRENCEVILLE, Ga.--(BUSINESS WIRE)--May 27, 2004

A new high resolution outdoor marquee, created by Mitsubishi Electric's Diamond Vision, now greets visitors to the new Niagara Fallsview Casino Resort The Niagara Fallsview Casino Resort in Niagara Falls, Ontario Canada opened publicly on June 10 2004. This $1 billion complex with a belle époque theme overlooks the Horseshoe Falls and is one of the grandest and most extensive destinations on the Niagara skyline. , which opened in April.

The curved LED (light emitting diode See LED. ) screen, which complements the unique contours of the casino and features a 6mm dot pitch, offers sharp images from almost any viewing angle. The 12-foot, seven-inch by 25-foot, two-inch display boasts a 640 by 1,280 resolution, ensuring images will be crisp and brilliant in bright daylight as well as at night.

"The 'traffic-stopping' craftsmanship of this Diamond Vision display will be a beacon to the millions of tourists who visit Niagara Falls Niagara Falls, waterfall, United States and Canada
Niagara Falls, in the Niagara River, W N.Y. and S Ont., Canada; one of the most famous spectacles in North America. The falls are on the international line between the cities of Niagara Falls, N.Y.
 each year, and an integral part of Niagara Fallsview Casino Resort's allure," said Mark Foster, general manager of Diamond Vision. "As with all Diamond Vision installations, we worked closely with the architects and designers to create a display that complements the resorts theme and personality."

The $1-billion Niagara Fallsview Casino Resort includes a 30-story hotel, 50,000 feet of conference space, a health club, shopping center shopping center, a concentration of retail, service, and entertainment enterprises designed to serve the surrounding region. The modern shopping center differs from its antecedents—bazaars and marketplaces—in that the shops are usually amalgamated into  and entertainment venues. The casino, which overlooks Horseshoe Falls, is expected to create 2,500 jobs for the region, and add to the more than $1.3 billion generated annually by the nearby Casino Niagara.

The marquee was designed by Jeremy Kramer of KDA kDa Kilodaltons (molecular weight)
KDA Kentucky Department of Agriculture
KDA Kongsberg Defence & Aerospace (Norway)
KDA Kachin Defense Army
KDA Karachi Development Authority
 Design in Toronto, and installed by A-Tec of Columbus, Ohio, through a contract with Mitsubishi Electric.

Mitsubishi Electric Diamond Vision displays and marquees stand alone in brilliance and functionality. Las Vegas is home to some of the nation's most spectacular Diamond Vision marquees, and the city's biggest show-stopper is the 34-foot by 110-foot (approximately 3669 square feet of screen area) LED screen that is the set-piece behind Celine Dion's crowd-pleasing show at the Colosseum Colosseum or Coliseum (both: kŏləsē`əm), Ital. Colosseo, common name of the Flavian Amphitheater in Rome, near the southeast end of the Forum, between the Palatine and Esquiline hills.  at Caesar's Palace. Other key Diamond Vision installations include Yankee Stadium in New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
, Staples Center in Los Angeles, U.S. Cellular Field Coordinates:

    [
 in Chicago, and Philips Arena in Atlanta.

About Diamond Vision(TM)

Diamond Vision Systems' U.S. operations have headquarters in Lawrenceville. Diamond Vision is a division of Mitsubishi Electric Power Products, Inc., a U.S. subsidiary of Mitsubishi Electric Corporation of Japan. For more information about Diamond Vision, visit http://www.diamond-vision.com.

KEYWORDS: LED display, outdoor display, large-scale display
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 27, 2004
Words:383
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