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New Licensing Scheme Boosts Microsoft Revenues, Corporate Customer Costs Soar, Reports Yankee Group.


Business/Technology Editors

BOSTON--(BUSINESS WIRE)--Oct. 28, 2002

The new Microsoft Licensing Program 6.0, which went into effect on July 31, 2002, gave a big boost to Microsoft's latest quarterly earnings. But the overwhelming majority of small, mid-size and enterprise customers believe their costs will rise 20 percent to 200 percent under the new licensing plan, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the new Yankee Group (the Yankee Group, Boston, MA, www.yankeegroup.com) A major market research, analysis and consulting firm founded in 1970 by Howard Anderson. It provides general consulting and strategic planning in the computer and communications field.  report, "Microsoft Licensing: Pay Now or Pay More Later."

"It is possible to get a good deal under the Microsoft Licensing 6.0 Program," said Application Infrastructure & Software Platforms senior analyst and report author Laura DiDio Laura DiDio is a senior analyst, formerly with Giga Information Group (now Forrester Research) and currently (2004) with The Yankee Group consulting firm in Boston. She received a B.A. . "But in order to do so, it's absolutely essential that corporations have a thorough understanding the terms and conditions of the new licensing program, and are fully compliant with their current licensing contracts. And they must be ready for long, tough negotiating sessions with their Microsoft sales representatives and/or resellers."

Corporate accounts have limited choices: migrate to the new Licensing Program 6.0, elect not to upgrade and risk running their software in an unsupported environment or switch to alternate products where possible. A recent joint Yankee Group/Sunbelt Software, Inc. survey of 1,500 IT managers worldwide indicated that over one-third of corporate accounts may simply not move, while another 38 percent indicated they may switch to rival products. The Microsoft Licensing 6.0 Program favors corporations that purchase in high volume and those that regularly upgrade every two-to-three years. Businesses that upgrade less frequently--every four, five or six years--and are therefore not on the most current versions of Microsoft software, can expect to pay significantly higher premiums.

For interviews, please contact Laura DiDio at ldidio@yankeegroup.com

THE YANKEE GROUP (www.yankeegroup.com)

The Yankee Group is a global leader in technology research and consulting. Our customers, which include technology vendors and users, benefit from our accurate, reliable, and trusted research, consulting, and personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 one-to-one client interaction covering communications and IT products and services. Now in our fourth decade, the company is headquartered in Boston and maintains offices throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Europe, Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. , and the Pacific Rim Pacific Rim, term used to describe the nations bordering the Pacific Ocean and the island countries situated in it. In the post–World War II era, the Pacific Rim has become an increasingly important and interconnected economic region. .
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Publication:Business Wire
Geographic Code:1USA
Date:Oct 28, 2002
Words:351
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