New Holland marks 100th anniversary.From repair shop to global manufacturer 1995 marks the 100th anniversary of when the name New Holland first appeared in the equipment business and has continued as an identity throughout a century of company changes in ownership and variations of its name. Now, a century after its birth, the New Holland identity stands alone once again. W.T. "Tom" Kennedy, New Holland's chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , explained the company's new name and trademark: "It's a name that carries with it a great history and tradition." Historically, the company had a modest beginning with a single product, a feed mill, that was produced by Abe Zimmerman in his repair shop in New Holland, Pennsylvania New Holland is a borough in Lancaster County, Pennsylvania, USA. The population was 5,092 at the 2000 census. Settled in 1728 by Johann Michael Dubendorfer(John Diffenderfer) of Heidelberg, Germany, New Holland is located in the fertile farmlands of Lancaster County. . Other products soon followed. He incorporated as the New Holland Machine Company in 1903, the same year Henry Ford incorporated his Michigan company to manufacture automobiles. The company prospered until the Great Depression when agricultural equipment sales plummeted as farmers went broke. Rural electrification rural electrification Project of the U.S. government in the 1930s. As part of the New Deal, the Rural Electrification Administration (REA) was established (1935) to bring electric power to farms, thereby raising the standard of rural living and slowing the migration of farm also cut deeply into the company's product sales. Things picked up in 1940, however, when a group of four entrepreneurs bought the company and soon manufactured the world's first successful automatic pick-up, self-tying hay baler hay baler, farm machine that packs and ties (or wraps in plastic) field-dried hay into bundles, called bales, for convenient handling, storage, and shipping. . The hay baler had been invented by Ed Nolt, a local thresherman. Immediately accepted by farmers, the baler was a hit. Successive models of the baler have been manufactured by New Holland continuously since 1940. In 1947, Sperry Corporation (company) Sperry Corporation - The company which merged with the Burroughs Corporation to form Unisys Corporation. Divisions included Sperry Univac, Sperry Flight Systems, and others. Some of these were sold off after the merger. acquired the company and eventually changed the name to Sperry New Holland. A long line of machinery was developed during the following years, and the company became known for its harvesting equipment. Ford Tractor and New Holland came together as part of the Ford Motor Company in 1987, locating worldwide headquarters of the new Ford New Holland company in New Holland, PA. The partnership was a natural - while New Holland was growing into a thriving manufacturer of harvesters and other agricultural equipment, Ford was making innovative tractor manufacturing history. Ford had revolutionized farming by producing inexpensive, mass-produced tractors to replace the horse and mule. Ford tractors also pioneered the use of rubber pneumatic tires, power hydraulics, diesel engines and the three-point hitch The three-point hitch most often refers to the way ploughs and other implements are attached to an agricultural tractor. Three point attachment is the simplest and the only statically definite way of joining two bodies in engineering. . In 1991, Fiatagri (Fiat of Italy) and Ford New Holland (Ford Motor Company of the US) joined forces, integrating into a worldwide tractor, farm, and industrial equipment operation under the holding company N.H. Geotech, with Fiat owning 80 percent and Ford 20 percent. In January 1993, N.H. Geotech was renamed New Holland on a worldwide basis, complete with a new trademark later that year. The company's operations in North America remained known as Ford New Holland until Jan. 1, 1995, when it was reincorporated as New Holland North America, Inc. With North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. headquarters remaining in New Holland, PA, the company has made an impact on the global marketplace. New Holland dealers offer customers a complete range of tractors, from lowest to highest horsepower, New Holland combines, skid loaders and tractor loader backhoes and equipment for materials handling Materials handling The loading, moving, and unloading of materials. The hundreds of different ways of handling materials are generally classified according to the type of equipment used. , hay and forage. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the company, New Holland is now the second largest farm and industrial equipment company in the world, and the world's largest producer of tractors. Implement & Tractor congratulates New Holland on this historic milestone - 100 continuous years in the agricultural equipment industry. |
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