New Digital Video Recorders, Enabled by Stream Machine's Symphony Reference Design, Debut at CeBIT.Business Editors/High-Tech Writers CeBIT 2000 SAN JOSE San Jose, city, United States San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850. , Calif.--(BUSINESS WIRE)--Feb. 24, 2000 Design Wins Include DVRs from ATLMultimedia, AVerMedia Systems, Cypress Technology and Datavideo Technologies Stream Machine, a provider of innovative video and audio semiconductor solutions, today announced that four stand-alone digital video recorders (DVRs), enabled by its Symphony(TM) reference design, are being introduced at CeBIT in Hannover. The DVRs are from ATLMultimedia, AVerMedia Systems, Cypress Technology and Datavideo Technologies. The foundation for the Symphony reference design is Stream Machine's SM2210 MPEG-2 video encoder/decoder. The Digital Video Recorders exploit SM2210's unique combination of high image-quality at low bit rates to provide DVD-quality video on cost effective and proven CD-RW (CD-ReWritable) The only rewritable CD technology. CD-RW disks look like other CD media, but with close inspection, they have a more polished surface with a very dark blue-gray cast. drives and media. The SM2210's high integration and Symphony's low parts count make these products affordable, enabling fast adoption by quality-conscious and price-sensitive consumers. "Our advanced CODEC technology has enabled Digital Video Recorders that meet consumers' expectation for quality at a price they can afford," said Stream Machine's president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Michael Canning. "The speed that these DVRs were brought to market is testament to the close teamwork with our partners and the completeness of the Symphony reference design." Technology Breakthrough These new digital video recorders are enabled by Stream Machine's single chip MPEG-2 video codec IC, the SM2210. SM2210 supports real-time video encoding and decoding using a single-pass variable bit rate MPEG-2 encoding technique -- providing higher video quality than traditional constant bit rate MPEG-2 encoding. This technology, along with the SM2210's other proprietary image enhancement See image editing. processing, enables DVRs based on the SM2210 to have record and playback quality that is visually equivalent to that of DVDs. Because the single chip SM2210 is a true codec, performing both encode and decode functions, the total system cost is reduced compared to chip sets with separate MPEG-2 encoders and decoders. The SM2210 further reduces parts count and system cost by combining a high-degree of system integration with ease of design. For example, SM2210 eliminates costly glue logic by directly interfacing with popular NTSC/PAL video decoders, NTSC/PAL video encoders, microcontrollers for embedded applications and PCI (1) (Payment Card Industry) See PCI DSS. (2) (Peripheral Component Interconnect) The most widely used I/O bus (peripheral bus). interface chips for PC applications. The SM2210 also cuts costs by requiring only 4 MBytes of SDRAM (Synchronous DRAM) A type of dynamic RAM (DRAM) memory chip that has been widely used since the late 1990s. SDRAM chips eliminated wait states by dividing the chip into two cell blocks and interleaving data between them. for full resolution NTSC (National TV Standards Committee) The committee that developed the television standards for the U.S, which are also used in Canada, Japan, South Korea and several Central and South American countries. Both the committee and the standard are called "NTSC. 30 frames-per-second MPEG-2 encoding. About Stream Machine's Symphony Reference Design The Symphony reference design is a complete audio/video record and playback platform for developing digital video recorders as well as recordable DVDs. It also allows the development of time-shifting Personal Video Recorders (such as those pioneered by TiVo and Replay Networks) -- that allow on-demand television viewing with instant replay and slow motion of live broadcasts as well as traditional video recording and playing back. The architecture of the Symphony reference design is flexible and can operate with various storage technologies: CD-RW, hard disk drives, DVD-RAM A rewritable DVD disc endorsed by the DVD Forum. Using phase change technology, DVD-RAMs are like removable hard disks, and the media can be rewritten 100,000 times compared to 1,000 times for DVD-RW and DVD+RW. The first DVD-RAM drives with a capacity of 2.6GB (single sided) or 5. or removable storage. This modular architecture reduces development risk and enables fast time to volume for derivative products. The Symphony reference design comes complete, including software/firmware, schematics, bill of materials The list of components that make up a system. For example, a bill of materials for a house would include the cement block, lumber, shingles, doors, windows, plumbing, electric, heating and so on. (BOM), Gerber files and technical documentation. Price & Availability Symphony Reference Design and SM2210 CODEC: The SM2210 single chip MPEG-2 video CODEC is in full production and available now. Pricing for the SM2210 is $49 in 4000 unit orders and less than $30 in high volumes. The Symphony reference design is available and priced at $25,000. ATLMultimedia's DVR (1) (Digital Video Recorder) A device that records video onto a hard disk from one or more ceiling mounted video cameras. Part of a security system, the DVR typically supports 4, 8 or 16 separate camera channels. : On display at CeBIT (Hall 9, Stand E26) and available May 2000. AVerMedia Solutions' DVR: On display at CeBIT (Hall 9, Stand A35) and available June 2000. Cypress Technology's DVR: On display at CeBIT and available June 2000. Datavideo Technologies' DVR-2X: On display at CeBIT and available April 2000. About Stream Machine Company Stream Machine Company provides audio and video solutions for the Internet, consumer electronics and personal computer markets. Stream Machine uses proprietary technology and techniques to bring to market cost effective semiconductors that implement industry standard audio and video algorithms, such as MPEG-2. Please visit the Stream Machine website for additional information: www.streammachine.com. About ATML ATML Automatic Test Markup Language ATML Automated Test Markup Language Taiwan ATLMultimedia is a division of Eastern Asia Technology Limited (EATL EATL enteropathy-associated T-cell lymphoma EATL Energy Absorbing Torque Limiter : listed on the Singapore Stock Exchange). ATLM ATLM Alternating Transmission Line Matrix is engaged in high volume OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and and ODM (Original Design Manufacturer) A contract manufacturer that uses its own designs and intellectual property (IP). See contract manufacturer. manufacture of consumer and PC audio products mainly with the U.S., Japan, Europe. ATLMultimedia operates globally, owning major manufacturing facilities in Malaysia, China and Hungary as well as smaller plants in Taiwan and USA. ATLM's focus is the creation of products that integrate PC appliance and acoustic technology. Main businesses currently are Multimedia Speakers and MP3 players and is expanding to PC / Internet, Audio / Video, Entertainment / Gaming business. Please visit ATML website for additional information: www.mp3ok.com. About AVerMedia Solutions AVerMedia is a major player in the convergence of Digital Video & Communications. The company provides a full range of products of Multiple Input Video Surveillance Card, Prosumer (PROfessional conSUMER) A person who is very knowledgeable about a subject and likes to purchase high-quality equipment. For example, many digital cameras fall into the prosumer category. Video Editing Products, DV Video Editing Products and Home Video Surveillance Product. AVerMedia is on the cutting cut of technology, finance, marketing, sales, production, and quality control. The company is recognized for its culture of creativity through its many patents. Please visit AVerMedia website for additional information: www.avermedia.com.tw. About Cypress Technolgy Cypress Technology, founded in 1989 and based in Taiwan, is a designer and manufacturer of a wide range of video equipment. It specializes in video processing, analog/digital system design and RF communication. Cypress technology exports over 90% of its production overseas, either under its own brand name or under OEM contract with customers' brand name. Please visit Cypress Technology's website for additional information: www.cypress.com.tw. About Datavideo Technologies Datavideo Technologies, founded in 1985, is a Taiwan-based manufacturer of sophisticated video post-production equipment. The company maintains distributorships in more than 35 countries around the world, including a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. in the United States, Datavideo Corporation, and in Europe, Datavideo Europe. Datavideo's corporate philosophy is to create and produce the world's best value in advanced video production equipment for both amateur and professional videographers. Please visit Datavideo Technologies website for additional information: www.datavideo-tek.com. |
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