New Communications Forum 2007 to Be Held March 7-9, 2007 at the Venetian in Las Vegas.PALO ALTO Palo Alto, city, California Palo Alto (păl`ō ăl`tō), city (1990 pop. 55,900), Santa Clara co., W Calif.; inc. 1894. Although primarily residential, Palo Alto has aerospace, electronics, and advanced research industries. , Calif. -- The 3rd Annual New Communications Forum (http://www.newcommforum.com) will take place March 7-9, 2007 at the Venetian Resort and Casino in Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. , Nev. Now in its third year, NewComm Forum is the premier conference that brings together leaders from around the globe to explore and discuss the revolutionary impact of participatory communications and social media on advertising, marketing, public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. , business and media. Conference highlights will include: * Opening keynote presentation by David Weinberger, co-author Cluetrain Manifesto * 28 conference sessions in four tracks: internal communications * 4 hands-on pre-conference Boot camps: Blogging 101, Wikis See wiki. 101, Podcasting 101 and Videocasting 101 taught by the leading experts * 1 in-depth post conference workshop: How to Map Your Social Media Strategy * Expo hall Expo Hall is an indoor arena located at the Florida State Fairgrounds in Tampa, Florida. The arena was used by the National Hockey League's Tampa Bay Lightning during the team's first season in the league in 1992-1993. featuring the latest solutions from the top vendors The comprehensive conference program will feature real-world case studies from leading companies and in-depth expert education from dozens of leading experts and the research fellows of the Society for New Communications Research, including: Tom Abate John Bell Elisa Camahort John Cass Jamie Chabra Jeff De Cagna Todd Defren Andrea Eckerle Kimberly Fabrizio Tom Foremski Paul Gillin Eileen Gittins Josh Hallett Chris Heuer Neville Hobson Shel Israel Dan Karleen Rob Key Steve King Kathy Klotz-Guest David Kligman JD Lasica Benjamin Levy Dr. Bernard Luskin Mike Manuel Albert Maruggi Jen McClure Jim Nail Brian Oberkirch Katie Delahaye Paine David Parmet Shoba Purushothaman Giovanni Rodriguez Joel Richman Gordon Rudow Zane Safrit Eric Schwartzman Ted Shelton Brian Solis Lisa Stone David Strom Laura Sturaitis Carol Thomas Jeffrey Treem Stephen Turcotte Kami Watson Huyse David Weinberger Jeremy Wright Linda Zimmer "This year's Forum will be the biggest and best ever," said Jen McClure, executive director, Society for New Communications Research. "We'll be addressing topics such as how to really listen to and create lasting relationships with your customers, how to use Web 2.0 tools in your communications strategy, best practices for corporate blogging, bridging new media with traditional media, the social media press release, managing brand reputation and crisis communications Crisis communications are generally considered a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. in the blogosphere The total universe of blogs. See blog. , citizen-generated video, Second Life, measuring social media programs and more. In addition, there will be plenty of opportunities to network, learn and discuss in a relaxed and fun setting." The event is presented by the Society for New Communications Research (http://www.sncr.org), a nonprofit global think tank dedicated to the advanced study of new media and emerging modes of communication and Lawrence Ragan Communications (www.ragan.com), the leading publisher of corporate communications, public relations, and leadership development newsletters. About New Communications Forum New Communications Forum is an intensive conference, launched in 2005 to bring journalists and media, advertising, marketing, PR and corporate communications professionals together to learn how to use new communications technologies and social media tools such as blogs, wikis, RSS feeds, podcasting and videocasting to enhance media communications, corporate branding Corporate branding is the practice of using a company's name as a product brand name. It is an attempt to leverage corporate brand equity to create product brand recognition. It is a type of family branding or umbrella brand. , marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales , advertising, public relations and employee communications initiatives. For more information, visit http://www.newcommforum.com or call 650-331-0083. ADDITIONAL INFORMATION & RESOURCES: NewComm Forum event site: http://www.newcommforum.com NewComm Forum event wiki: http://www.socialtext.net/newcommforum07 NewComm Forum '06 - www.newcommforum.com NewComm Forum '05 - http://newcommforum.typepad.com/ Photos from past NewComm Forum events - http://www.flickr.com/search/?q=newcommforum Commentary on past NewComm Forum events - http://www.technorati.com/search/Newcomm%20forum and http://www.technorati.com/search/%22New%20Communications%20Forum%22 Society for New Communications Research - www.sncr.org Lawrence Ragan Communications - www.ragan.com RSS FEED(S): http://www.newcommreview.com http://www.socialtext.net/newcomm07 "ADD TO DEL.ICIO.US" Tags: Newcommforum, Ragan, SNCR, New+media, Social+media, Web 2.0, PR, Marketing, Advertising, Journalism, Citizen journalism News and commentary from the public at large. Using wiki sites and blogs, anyone can contribute information about a current event. Also known as "collaborative citizen journalism" (CCJ), "grassroots media" and "personal publishing," the concept behind citizen journalism is that many |
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